David Meerman Scott says, “Portions of this article excerpted from The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business, published by Wiley. In my days as vice-president of marketing at several technology companies, I distinctly remember how difficult... [Read more]

Greg Sterling says, “Twitter announced that it was expanding its advertising offerings to Portugal and 11 countries in Eastern and Central Europe. Those include: Austria, Bosnia & Herzegovina, Bulgaria, Croatia, Czech Republic, Macedonia, Romania, Serbia, Slovenia, Switzerland and Ukraine. According to the company advertising on Twitter... [Read more]

Pete Prestipino says, “With 70 million users as of July 2014, Pinterest has become very important to social media marketers. While end-users love the platform for its ability to inspire (and organize), digital businesses are turning to Pinterest as a way to sell more products and more often and the network is releasing advertising and analytics... [Read more]

Lina Trivedi has just released new software (called WordBotic) that will help you write articles and posts in only 10% of the time it used to take. You create the outline of the article (or even of a book) by simply filling in blanks in the questionnaire this web-based software presents. Then it fills in the content for you. Then you simply review... [Read more]

Justin Mares says, “We all do it: spend hours thinking of topics, craft artisanal headlines, and wait for the sudden influx of new customers to flood in after reading our blog masterpieces. Unfortunately, the sudden flood rarely happens. Too often, our ideal customers don’t find the content we release on our blogs. Why? We hit “publish”... [Read more]

B2C team says, “Four-in-five consumers are turning to search engines to find information about local businesses, products and services. Those local searchers are turning into customers at a high rate. Eighteen percent of local searches on a smartphone lead to a purchase within a day, compared to just 7% of non-local searches. Local searchers are... [Read more]

Emma Snider says, “The prospect understands the product’s pros and cons. They have a problem, and they know the product could solve it for them. The budget is good to go and the time is right. Now all that’s left to do is close the deal. This is the moment at which a rep will discover whether their efforts will pay off, or if they were for... [Read more]

New Bonuses Available for popular Zamurai PBN Blueprint #ad

Jason Abbruzzese says, “Facebook’s pitch on its News Feed rankings has been consistent: It wants you to be on Facebook, therefore it is in the company’s best interest to make the content you see on the site as good as possible. That is the general rationale that emerged after Facebook announced on Tuesday that it would begin to factor... [Read more]

Pratik Dholakiya says, “Retargeting relies fundamentally on collecting user data and applying it intelligently to expedite conversions. This post looks at the case for retargeting, the working behind it, and how to design ads”. Display retargeting 101: a handy guide to the buzziest ads on the internet ‘Econsultancy’ Blog  [Read more]

Courtney Eckerle says, “Struggling with client education and lagging registration and attendance for its monthly webinars, International SOS committed to a multi-year effort to improve its webinar registration email series. Through consistent A/B testing and a renewed focus on relevance for clients, the marketing team was able to increase webinar... [Read more]

Mike Cowles shares his affiliate marketing (with list building) techniques in a free video here: Mike Cowles’ Affiliate Marketing Training In his video, he takes you through the whole affiliate marketing process, but with an important advanced feature, building your mailing list of buyers. Most affiliates fail to capture the mailing information... [Read more]

Jerod Morris says, “Search Marketing Expo is the world’s largest search engine marketing conference, and this fall SMX East will take place in the nation’s most populous city. And if you’re planning on heading to New York City for SMX East (September 30 – October 2), we’ve got a way for you to save $100. Just use the code smx100copy at... [Read more]

Marie Haynes says, “There has been a lot of talk lately about negative SEO. Does it really happen? If so, should you be worried? How do you know whether someone is attempting to attack you with negative SEO? And what should you do to protect yourself? The purpose of this article is to shed some light on the subject, and hopefully to reduce some of... [Read more]

Pete Prestipino says, “Presentation-sharing platform SlideShare is making many of its professional-level features available for free. Starting August 20th, the popular Linkedin-owned platform began making the change for all Slidershare users to have access to premium features including analytics, profile customization and additional upload... [Read more]

Ben Wachtel says, “In the good ‘ol days, marketing was easy. If I wanted to sell coats in 1905, all I would have had to do was put up a billboard that said “BUY BEN’S COATS!” and everyone would buy one until I had no more coats. Okay, so maybe that’s not true. Maybe it wasn’tthat easy. But compared to marketing... [Read more]

Beginner's $0 to $500,000 journey in a year #ad

Ashley Kemper says, “App Store Optimization (ASO), while still a relatively new venture for many marketers, is one of the best ways to promote a new or existing app on a lean budget. The first and most critical component to ASO, of course, is developing a phenomenal product that people will not only want to use, but will want to share and evangelize... [Read more]

David Moth says, “Way, way back in 2011 we published an article looking athow 26 commerce sites presented their mega menus. This refers to the drop-down menus that are generally situated within the horizontal navigation at the top of a webpage. Web trends and UX design have changed in the intervening years, in large part due to increasing consumer... [Read more]

Joel Comm has been a leading online marketer for close to 10 years. He is best-known as the author of the best-selling book, The AdSense Code: What Google Never Told You About Making Money with AdSense In addition, he has come up with many other creative ideas for software, training and pre-built websites in online marketing. Now, he has just released... [Read more]

Nick Chowdrey says, “Technical writing is like copywriting’s old, boring uncle. In the communicative garden party that is online content, Copywriting gets everyone a drink and socializes, while Technical Writing runs the grill and feeds all the guests. Copywriters may think technical writing is simple, but it actually presents a number of challenges... [Read more]

Jessica Smith says, “Over the years, Search Engine Optimization has been continuously evolving. Years of building bulks of links are over and it has changed to building relationships and creating quality content that can help gain organic or natural links. With this evolution in SEO, social media also emerged as its counterpart. More than ever, more... [Read more]

Neil Patel says, “Once upon a time, you wrote an article. It was a good one. It took you four and a half hours, required a ton of research, and maybe cost you a very late night. After you wrote the article, proofread it, edited it, added images, and published it, you felt good about yourself. Clicking the “publish” button gave you a huge... [Read more]

Mike McKay looked at the coffee niche and saw a quite profitable sub-niche, upscale coffee equipment. People who buy this equipment are passionate about their coffee. And passionate people make a good target audience. So McKay created Coffee Machine Heaven, an Amazon Associates store for Amazon’s top coffee equipment. This store is automated and... [Read more]