The latest article on ‘MarketingProfs’ is titled “How to Turn Negative Social Media Into a Positive”. Carla Ciccotelli says, “Today, companies big and small use social media as a way of marketing their products and services. Social media also provides a platform for interaction between brands and customers. Many customers find social media... [Read more]

The latest article on HubSpot blog is titled ”How to Get More Leads by Optimizing Your Website Images”. Diana Urban says, “There’s a lot of advice out there on how to get more leads from your website: build an intuitive conversion path, place your form above the fold, make your calls-to-action stand out with contrasting colors,... [Read more]

The latest ‘Econsultancy’ blog post is titled “10 sketchy text formatting tips for Twitter and Facebook”. Chris Lake says, “Ever wanted to use bold or italics in a tweet? Or a strikethrough, in a Facebook update? Or to use a special character of some kind? Well here’s your chance… It’s Friday, so I thought I’d... [Read more]

Precious Ngwu has produced the most extensive tool ever for finding individual Facebook members who are good prospects for your ads, for any niche you choose. He calls it Graph Authority App, and he released it over the weekend to rave reviews. This new tool, once you choose the niche to target, can find: ¦ People who are members of a group in that... [Read more]

The latest post on ‘ReadWrite’ is titled “With Mozilla In Disarray, The Open Web Needs A Hero”. Dan Rowinski says, “Mozilla is in trouble. There is no way around that basic fact. The nonprofit maker of the Firefox Web browser needs a new CEO. Brendan Eich has resigned amid a scandal over his financial support of Proposition 8, the... [Read more]

The latest article on ‘Website Magazine’ is titled “39.6% of Ads are Not Viewable”. Pete Prestipino says, “New data from Pointroll indicates that a significant portion of display advertising isn’t being seen by users. Pointroll’s Benchmark Report 2013, which evaluated 100 billion ad impression from various exchanges, found... [Read more]

The latest post on ‘Mashable’ is titled “Brace Yourselves: 15 New Types of Twitter Ads May Be Coming”. Kurt Wagner says, “Twitter is stepping up its advertising game in a big way, according to reports. New app install ads, among other ad formats, are coming to the service in the next few months, according to multiple reports that... [Read more]

Peter Beattie reports that his research shows that, for most people, the hardest part of creating sales videos is writing a script that doesn’t sound amateurish, one that will be polished and persuasive. Beattie set out to banish that problem forever. He just introduced Video Script Genius, where he has captured his own templates and cheat sheets... [Read more]

The latest article on ‘Business 2 Community’ is titled “PR is 80% More Effective Than Content Marketing”. Sarah Skerik says, “According to a recent study sponsored by InPowered and conducted by Nielsen, content marketing is 88% less effective than public relations, due in large part to the outsize influence earned media wields... [Read more]

The latest article on HubSpot blog is titled ”4 Important Factors That Will Affect the Cost of a Website Redesign”. Luke Summerfield says, “Your website is probably your most important marketing asset and is one of the biggest drivers of leads for your business. It’s where people form first impressions and it can mean the difference... [Read more]

The latest article on ’Marketing Land’ is titled “The Drop In Facebook Page Reach Is All About The Competition”. Martin Beck says, “One key reason that Facebook Pages are reaching fewer of their fans with posts: the number of Pages Liked by the average Facebook user has increased by more than 50% in the last year. That... [Read more]

Towhid Zaman and his development team have spent months creating a new sales platform for electronic products (such as software, e-books, downloadable music and more), a platform with a difference. iCreateiSell eliminates the sales platform fees charged by Apple, ThemeForest, Amazon, Clickbank or other major platforms because you install it on your... [Read more]

The latest article on ‘Website Magazine’ is titled “Digital Ad Spending in 2014”. Pete Prestipino says, “Digital ad spending will reach $137.53 billion this year according to recent estimates from eMarketer. Digital spend will be up 14.8% over 2013 levels, according to the forecast, and will make up just over one-quarter of all paid media... [Read more]

The latest MOZ blog post is titled “The Rules of Link Building – Whiteboard Friday”. Cyrus Shepard says, “Much of marketing, especially SEO, has shifted from a game with very few rules to a game that Google is fairly strictly refereeing. With their old tactics eliciting penalties, many marketers are simply throwing in the towel. In today’s... [Read more]

John Chow’s latest blog post is titled “5 Things You Must Do Daily To Make Money Online”. Chow says, “Was just reading an interesting article called The Power Of Five, from James Altucher, and his thoughts can alleviate worry and anxiety, regrets, guilt, fear of the future, AND…If you take along my little twist, it’ll put a lot more money... [Read more]

Last September, IM NewsWatch advertised Rick Gueli‘s guide to marketing with YouTube videos, a guide that he called YouTube Charisma. This guide, from a man who has successfully ranked many YouTube videos and used them to market his products, reflected what he had discovered about what works and what doesn’t. Now, Gueli has released an... [Read more]

The latest post on ‘Mashable’ is titled “Messaging Wars: Vine vs. Instagram, Facebook, Twitter, Snapchat”. Kurt Wagner says, “It’s been hard to ignore the meteoric rise of the private messaging industry over the past two months. First came Facebook’s jaw-dropping $16 billion purchase of standalone messaging service WhatsApp... [Read more]

The latest article on ‘Business 2 Community’ is titled “7 Tips To Great Social Media Marketing Content Strategy”. Angela Hausman says, “Social media marketing content success isn’t easy and it takes consistency. Here are 7 tips to get you started on your way to a great social media marketing content strategy. Tune in tomorrow... [Read more]

The latest ‘Econsultancy’ blog post is titled “Personalisation: where to start and what’s to come”. Heather Hopkins says, “Last week I moderated the roundtables at our Digital Cream London event on personalisation and I wanted to share some of the themes and takeaways from these sessions. Personalisation is certainly... [Read more]

Fergal Downes has been marketing online for 6 years. For over 2 years, he struggled and made very little money. About then, he discovered the list-building methods used by the top marketers. And that made all the difference. Downes is now sharing the techniques that work in his new Passive List Building Blitz. With his guidance you can save the years... [Read more]

The latest article on HubSpot blog is titled ”Want to Squeeze More Conversions Out of Your Landing Pages? Read This”. Ginny Soskey says, “Let me guess … your boss wants you to get even more leads this month than last. Maybe you’ve got some big initiative planned with lots of moving pieces and a ton of team support. Maybe... [Read more]

The latest article on ’Marketing Land’ is titled “Is Native Advertising Legal? Does It Matter?”. David Rodnitzky says, “I start this article with three controversial statements: Native advertising likely violates Federal Trade Commission (FTC) rules on deceptive advertising Native advertisers and publishers will... [Read more]

The latest article on ‘Website Magazine’ is titled “Monetizing Video with Kaltura”. Pete Prestipino says, “Open-source video platform Kaltura has released a set of video monetization tools that includes in-player advertising – using both native players and server-side stitching – along with all forms of OTT monetization, Ads,... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “How to Use Internal Cliffhangers”. Jerod Morris says, “?Microseduction. I consider an episode of The Lede wildly successful when we create a new word. In this episode of The Lede about using internal cliffhangers, Demian Farnworth does just that. Here it is“. How to Use Internal... [Read more]