Wednesday, April 30, 2014

The latest article on ‘Website Magazine’ is titled “Bing Translates WordPress Blogs”. Pete Prestipino says, “Ready to cater to a more international audience with your WordPress blog? Microsoft Open Technologies, which works on open-source software and solutions and the interchangeability between Microsoft and non-Microsoft technologies,... [Read more]

Experian is hosting a webinar with Heather Dougherty and Elaine Yavorcik on Wednesday, April 30 at 1.00 pm EST. The topic of the webinar is “Recipes for Holiday Marketing Success”. Experian team says, “With a shorter shopping season this year, it is critical that marketers stay on top of the latest trends earlier than ever. We’ll... [Read more]

The latest post on ‘Re/code’ is titled “Google Shoots Down Report of AdSense Abuse as “Complete Fiction””. Liz Gannes says, “An anonymous post today described a multi-year Google scheme to shut down AdSense accounts without explanation and take publishers’ money. Attempting to quash the allegations before they spread further,... [Read more]

Craig Crawford, JF Garsula and Simon Greenhalgh have put together a package of marketing graphics that would make any small business marketer salivate. TheirGFX Apocalypse package has colorful, professionally-designed graphics of all kinds: • 72 Banner Ad Designs • 156 Business Character Vector Designs • 48 Discount Sticker designs •... [Read more]

The latest MOZ blog post is titled “Free Local SEO Education for Businesses on a Shoestring Budget”. Miriam Ellis says, “I’ve written this post for two of my favorite groups of people: local SEOs and local business owners. Local SEOs: We’ve had this conversation again and again in the community over the years. On a regular basis,... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “Is Native Advertising Even Profitable for Brands?”. Demian Farnworth says, “Desperate for new revenue streams, publishers are turning to native advertising in droves. They are handing over valuable real estate on their web properties to brands that are looking for new ways to drive traffic... [Read more]

The latest article on HubSpot blog is titled “How Smart Marketers Are Sabotaging Their Calls-to-Action”. Corey Eridon says, “We’ve all heard the regular call-to-action best practices by now. Write compelling copy. Choose appealing images. Have a solid value prop. All important stuff, to be sure. But what about the people... [Read more]

Of the three main social media sites that marketers focus on: • Twitter • Facebook and • Pinterest, Twitter has been neglected, but now is capturing marketer attention again due to its impressive growth. Twitter, more than the others,  is an excellent pre-sell platform. 140 character is enough to tease visitors, but not enough to actually do much hard selling. [Read more]

The latest article on ‘Marketing Land’ is titled “Study: Positive Online Sharing Increases Purchase Intent By 9.5%”. Greg Finn says, “Ever wonder how much that glowing social review from your fans is worth? Turns out it’s anywhere from $0.33 for a non-branded grocery item to $8,560 for a luxury car review by a close... [Read more]

This is a reminder for the Return Path’s Email Blacklists webinar on April 30. Return Path is hosting a webinar featuring Dale Langley on Wednesday, April 30 at 11.00 am CET. The topic of the webinar is “The Ultimate Guide to Email Blacklists”. The webinar will cover the following: How to track blacklistings but also how to avoid... [Read more]

The latest post on ‘Mashable’ is titled “Instagram Is a Marketer’s Best Friend — For Now”. Jason Abbruzzese says, “Instagram represents by far the best platform for marketers to interact with consumers, according to a recent study from Forrester Research. Looking at 2,500 posts on seven social networks, Nate Elliott, marketing... [Read more]

Todd Gross and Josh Ratta have teamed up to show you how to use Udemy to bring in residual income. They call their training Video Auto Profits and it’s a guide to creating video courses and then selling them on Udemy.com. The nice thing about a training business on Udemy is that the the success rate is approximately the reverse of general internet marketing.... [Read more]

The latest article on ‘Business 2 Community’ is titled “Using the Umbrella Approach to Content Marketing”. Tracy Vides says, “Think content marketing, and immediately a blog springs to mind. But a company blog is only the starting point. Intelligent content marketing involves not only content production, but distribution as well.... [Read more]

Experian is hosting a webinar with Heather Dougherty and Alex Schumacher on Thursday, May 8 at 2.00 pm EST. The topic of the webinar is “Creating omni-channel interactions that matter”. Experian team says, “To meet consumer demands, marketers must develop high-definition consumer personas that inform every customer interaction.... [Read more]

Gail Trahd’s latest ‘PLR Health Wizard’ blog post is titled “6 Benefits of Working with Quality Private Label Rights Content”. Gail says, “PLR comes as articles, images (psd files), ebooks, video, software and audio. In fact, any way that content can be produced, can also be sold with private label rights. But all PLR is not created equally. Some... [Read more]

Timothy Miranda has a new product, CPA QuickStrike, and it’s different from his earlier ones. The heart of this product is how to get cheap traffic. Use it for CPA or for any other marketing, even though in keeping with his personal brand (i.e., as a CPA guy), he gave this a CPA name. • If you want to build a list, his traffic source will... [Read more]

This is a reminder for the Website Magazine webinar scheduled on May 20. Website Magazine is hosting a webinar on Tuesday, May 20 at 2.00 pm ET. The topic of the webinar is “SEO in 2014: Fact, Fiction and Sensationalism”. The WM team says, “With search optimization now a regular part of the marketing equation, businesses are increasingly... [Read more]

The latest article on ‘Marketing Land’ is titled “Your Guide To All Things Hashtag Analytics & Optimization”. Daniel Cristo says, “Hashtags. You’ve heard people talk about them, you’ve seen them on Twitter, but have you added them to your marketing toolbox? If not, let me show you how you can use hashtags to... [Read more]

The latest post on ‘Mashable’ is titled “Twitter Tops 250 Million Users, But Stock Tanks 10%”. Seth Fiegerman says, “Twitter beat earnings and revenue estimates for the first quarter, but the stock plummeted to a new low in after hours trading as user numbers came in at the low end of Wall Street expectations. Twitter reported breaking... [Read more]

The latest article on ‘Business 2 Community’ is titled “How To Get Started On Triberr Today”. Mike Brooks says, “Triberr is a very powerful tool for content creators. In a nutshell, it is a social network for bloggers. If you are a small business, you should be in the content creator business. This will equal more traffic, better... [Read more]

The latest article on HubSpot blog is titled “How Online Schools Are Using Blogging to Attract Prospective Students”. Taylor Corrado says, “Online education has grown consistently in the U.S. according to The Sloan Consortium’s 2013 Survey of Online Learning Report – a yearly study on the growth of online education. With... [Read more]

The latest article on ‘Website Magazine’ is titled “20 Worthless SEO Tactics to Avoid, Plus 7 Ways to Dominate the SERPs”. Travis Bliffen says, “SEO is a fast changing game. Even the best intentions will do little to keep you from getting hammered by the “big G” if you are using outdated SEO strategies or, worse, using effective... [Read more]

The latest post on ‘Re/code’ is titled “The New York Times Gets Into the Viral Video Business”. Peter Kafka says, “The New York Times has taken many swings at Web video, and it hasn’t connected yet. But it’s not going to stop: Yesterday the paper promised advertisers that it would be rolling out more than 30 video series and offered... [Read more]

The latest article on ‘Marketing Land’ is titled “8 Brain Triggers Guaranteed To Boost Your Social Media Marketing”. Jordan Kasteler says, “Once upon a time, there was a complex blob of neurons called the brain. It was a good brain, an active brain, but when the web exposed it to untold gigabytes of data and screen-based... [Read more]