Derek Miller says, “Assume you’re doing content marketing for a plumbing client and you’re tasked 5 blog articles. I know what you’re thinking: Awesome opportunity! Not what you’re thinking? More than likely you’re thinking: “What the heck am I going to write about?” You probably aren’t an expert plumber, so a tutorial on bathtub... [Read more]

Lisa Furgison says, “Growing your email list and reaching new people is an on-going process for every business and thinking of creative new ideas can be challenging. Today we bring you four unique social media contests you can use to grow your email list and get new people engaged with your company. Each contest is paired with an app or online tool... [Read more]

Kristine Wirth says, “Pinterest is a site that lets people pin their favorite images on virtual bulletin boards categorized by topic or interest. Many businesses use Pinterest to get their products in front of its growing user base. Others can “repin” images for use on their boards, which is important because repinned images link back to their... [Read more]

When it comes to e-Commerce, Amazon rules. Imagine though, making your Amazon affiliate store more effective by using Amazon as your drop shipper. Suppose your sales pages are attractive, up-to-date and convenient to use for research and purchase. Wouldn’t that improve your sales? With AzonAuthority, you can build top level, eye catching product... [Read more]

Rachel Balik says, “Every week, we get an automated email from one of display ad vendors with this subject line, “Rachel, you could get more clicks by increasing your budget.” Well, you don’t say! What bothers me about this email is that they’re not promising me better performance or a more optimized campaign. This is basically the equivalent... [Read more]

Robert McGuire says, “The world is full of snappy writers who can garner traffic, clicks, and “likes” that give a short-term lift to your promotion. But it’s getting noisy out there. Successfulcontent marketing has to make a lasting impression and provide something authentic to your customers to create a real return on your marketing investment. Aaron... [Read more]

Baer says, “With every passing year, SEO moves further away from the realm of clear and simple guidelines to the world of blurry indicators and stringent punishments for perceived transgressions. Once upon a time, SEO was synonymous with zeroing in on the right keywords and going crazy with a million iterations and use cases for these keywords... [Read more]

SuperGoodProducts.com has released several motion backgrounds that add some zing to any online project. The motion in the background of a presentation video, for example, makes it stand out and hold interest better... [Read more]

Matt Asay says, “Big data is big news, but it’s still in its infancy. While most enterprises at least talk about launching Big Data projects, the reality is that very few do in any significant way. In fact, according to new survey data from Dimensional, while 91% of corporate data professionals have considered investment in Big Data, only... [Read more]

Angie Pascale says, “Recently, I’ve come across a number of brands that started a blog years ago but have all but abandoned it, or never even created one to begin with. Sure, both situations seems shocking in this day, what with all the turnkey blog platforms and abundance of data showing the benefits of having a blog. But let’s not dwell... [Read more]

Demian Farnworth says, “Let’s start with the basics. What is a curated email newsletter? Think Dave Pell’s Next Draft. Quartz’s Daily Brief. Peter Cooper’s Cooper Press. Brian Clark’s Further. Brian Gardner’s No Sidebar. Pamela Wilson’s Weekend Digest. Ryan Hanley’s The Sunday Seven. Jason Hirschhorn’s MediaREDEF. What do all... [Read more]

Chris Record grew up watching his mom survive on welfare, food stamps, and subsidized housing. He knew he didn’t want to be so limited in his future opportunities, so he became an entrepreneur, which has led him to a business that has provided for him and his family abundantly... [Read more]

Patricio Robles says, “The Wall Street Journal is reporting that EU regulators are possibly just weeks away from slapping Google with antitrust charges based on complaints similar to those levelled against it in the United States. Despite the fact that staffers at the United States Federal Trade Commission (FTC) concluded that Google harmed “innovation... [Read more]

Nick Sayers says, “Yep, it’s that time of year, friends. Time to submit your online marketing talk pitch for MozCon 2015. I’m super excited this year as we’ll have 6 community speaker slots! That’s right—you all are so amazing that we want to see more from you. The basic details: To submit, just fill out the form below. Please... [Read more]

David Nield says, “Google has pushed out a couple of app updates for Android, as it often does, but there’s more going on here than a few code tweaks. The new features introduced today in both Gmail and Google Drive are signs of the pressure the tech giant is starting to feel from competing apps on its own platform. There are plenty of fronts... [Read more]

Damon Korte and Timothy Miranda have developed a reputation in the CPA marketing arena for creating a series of successful courses helping marketers get started and then become successful in CPA... [Read more]

Peter Abraham says, “One of the 35 roundtables at Digital Cream this year was on the topic of Digital Transformation: Getting the right mix of Skills, Culture & Technology. For anyone who’s not attended an Econsultancy Digital Cream event, it consists of three sessions of roundtables on a variety of topics, attended by marketers and ecommerce... [Read more]

Todd Wasserman says, “Nextdoor, a 5-year-old social network based on geographical proximity, is raising $110 million, which will give it a $1.1 billion valuation. The investment, first reported by The New York Times and confirmed by a rep to Mashable, was led by Redpoint Ventures and Insight Venture Partners. Nextdoor has spent the last half-decade... [Read more]

Rainmaker team says, “How do you get people to buy what you sell? In this episode of The Mainframe, hosts Chris Garrett and Tony Clark discuss the proven launch approach that will give you the best chance of success, without resorting to those sleazy sales techniques we all try to avoid as customers. In this episode of The Mainframe, hosts Chris... [Read more]

If you're like most online marketers, you have looked to Google, YouTube or Facebook search results to bring in traffic to your site. That approach has merit, but you need to invest a lot of time or a lot of money to get high search engine results... [Read more]

Matthew Job says, “More and more, would-be entrepreneurs are using smartphones to study and reach out to franchises at a rising rate. Consider the Landmark Interactive study analyzing 139 franchisors and about 36,000 units for the year ended August 2014. According to that study, the percentage of prospective franchisees using smartphones... [Read more]

Martin Beck says, “Social media management software company Sprinklr has raised $46 million in venture capital funding at a valuation $1 billion, the company said today. Sprinklr will use the capital to continue expanding into “adjacent product markets and geographies” according to a Sprinklr release. The 5-year-old company, which has now... [Read more]