IM NewsWatch, April 12, 2013 - Latest IM News including ‘State of Pinterest: What Content Marketers Need to Know Now – Copyblogger’ and much more...

April 12th, 2013 at 3:33 am EDT

IM NewsWatch

Friday, April 12, 2013

‘U.S. Social Ad Revenue to Hit $11 Billion by 2017’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “U.S. Social Ad Revenue to Hit $11 Billion by 2017″. James Dohnert says, “Annual U.S. social ad revenue is expected to reach $11 billion by 2017, according to a recent study by BIA/Kelsey.The jump would represent a growth rate of more than 18% over the next five years. BIA/Kelsey projects that... [Read more]

’7 Key Design Tips for High-Converting Landing Pages [+ Free Templates]‘ – HubSpot

The latest article on HubSpot blog is titled ”7 Key Design Tips for High-Converting Landing Pages [+ Free Templates]“. Anum Hussain says, “Here’s some food for thought: Companies see a55% increase in leads when increasing their number of landing pages from just 10 to 15, according to our 2012 Marketing Benchmarks Report. Here’s... [Read more]

‘11 Marketing Podcasts’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “11 Marketing Podcasts”. Sig Ueland says, “Podcasts are a terrific way to find out what’s new in marketing and get practical tips and insights. Frequently the shows feature industry experts and inspiring entrepreneurs. Best of all, these podcasts are free. Here is a list marketing podcasts.... [Read more]

Kindle Day Job Killer: Launch Kindle books that sell well #ad

As with all marketing, there is a list of things you need to work on to get the best results from creating and selling a book on Kindle. Things such as: • Choosing a topic that has enough interested readers to sell your books. • Creating a book (and especially, a good cover, since people do judge a book by its cover • How to format your book so... [Read more]

‘Spam Web Hosting and SEO Rankings’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Spam Web Hosting and SEO Rankings”. Pete Prestipino says, “Most of the Web’s 150 million active domains use shared hosting. It’s more accessible from a cost perspective, and in general does not come with any less features or functionality than dedicated hosting does. But when... [Read more]

‘Rae Hoffman to Keynote Affiliate Summit East 2013’ by Shawn Collins

Shawn Collins’ latest blog post is titled “Rae Hoffman to Keynote Affiliate Summit East 2013”. Collins Says, “Rae Hoffman will be a keynote speaker at Affiliate Summit East 2013 on Tuesday, August 20, 2013 in Philadelphia. Ten+ years ago Rae started a small website about her son and his medical condition that became one of the first international... [Read more]

‘What if I had to start again?’ – ‘Affilorama’ Blog

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “What if I had to start again?”. Jonathan Love says, “Hi everyone, I recently received a question from one of my students and I thought I’d answer it here as a blog post. “What would you do if you had to start all over again?” Well, to answer that question in... [Read more]

Marlon Sanders’s WP Leads and Sales Dashboard: Point and click blog building #ad

Marlon Sanders is committed to making it easy to build your marketing blog, making it secure, and, through the use of plugins and design techniques, making it an effective sales platform. WP Leads and Sales Dashboard is another of the easy-to-use dashboards Sanders is famous for. It is laid out as a step-by-step system, with an icon for each step of... [Read more]

‘Steak Over Sizzle: Getting The Most Out Of The Web Content Management Wave’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “Steak Over Sizzle: Getting The Most Out Of The Web Content Management Wave”. David Aponovich says, “Since we published “The Forrester Wave: Web Content Management for Digital Customer Experience, Q2 2013” (download it here), we’ve been talking about our findings with our clients,... [Read more]

‘How To Get A Job In Sales And Marketing At LinkedIn’ – Business Insider

The latest article on Business Insider is titled ”How To Get A Job In Sales And Marketing At LinkedIn”. Jim Edwards says, “Danielle Bermond is the senior human resources business partner at LinkedIn in New York, which means she spends a lot of time recruiting for LinkedIn’s various ad sales and marketing teams. LinkedIn... [Read more]

‘5 Key Social Media Trends Surfacing at Social Media Marketing World’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “5 Key Social Media Trends Surfacing at Social Media Marketing World”. Sasha Zinevych says, “This blog post is based upon Social Media Marketing World 2013 (#SMMW13) that is coming to its end in San Diego, California, with 1000 digital marketing specialists. Lucky you if... [Read more]

“Instant Buyer Traffic Formula” for traffic that leads to success #ad

Dylan Just gets profitable traffic from Adwords, has been doing it for over 3 years, and does it in only 5 hours a week. Now, he shares his successful method in Instant Buyer Traffic Formula. You may have tried Adwords and may have gotten some traffic from it. But it’s not enough to get traffic. It must be “buyer traffic.” Unless the... [Read more]

‘Is it all about rich links?’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Is it all about rich links?”. James Collins says, “Best-practice SEO has experienced many incarnations, ever-changing in response to algorithm updates and always at the mercy of Google’s spam-master. It’s a well-known fact that Google has become increasingly intolerant... [Read more]

‘Finding and Building Citations Like an Agency’ – ‘SEOmoz’ Blog

The latest ‘SEOmoz’ blog post is titled “Finding and Building Citations Like an Agency”. Casey Meraz says, “So you want to rank locally? If you have already worked hard to add a few citations, complete your on-site local optimization, acquire customer reviews, and build some locally relevant links, well, now it’s time to shift your... [Read more]

‘The State of Pinterest: What Content Marketers Need to Know Now’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “The State of Pinterest: What Content Marketers Need to Know Now”. Beth Hayden says, “The buzz about Pinterest seems to have calmed down a bit in the last few months, but it’s still a very powerful tool for content marketers. According to a study by the social media analytics firm Simply... [Read more]

WPMark builds Social Bookmark site or Article Directory Site easily #ad

Handoko Tantra has created a new WordPress theme, the WPMark WordPress Theme, that is specially designed for two types of marketing sites, article directories and social bookmark directories. The good thing about both of these types of sites is that the content is largely generated by the visitors so you don’t have a lot of work to do, once your... [Read more]

‘Smirnoff: Every Pairing Is Perfect' by Jay Baer

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “Smirnoff: Every Pairing Is Perfect?. Baer says, “Facebook estimates that 2.7 million people changed their profile photos to a red and white equal sign in support of gay marriage. While many brands showcased their support, Smirnoff stood out in a sea and red and white with a... [Read more]

‘What Internet Marketers can learn from Hitler’ – ShoeMoney Blog

Jeremy Schoemaker’s latest blog post is titled “What Internet Marketers can learn from Hitler”. Schoemaker says, “I started thinking the other day about some of the craziest things that motivate people to complete a goal or action… and what Internet Marketers can learn from them. How do you convince someone to kill another person? Lets look... [Read more]

‘LinkedIn Acquires Pulse Newsreader for $90 Million’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “LinkedIn Acquires Pulse Newsreader for $90 Million”. Lauren Indvik says, “LinkedIn on Thursday confirmed a previous report, that it acquired 3-year-old newsreading app Pulse. The news was announced jointly on the companies’ respective websites Thursday afternoon.AllThingsD reports that... [Read more]

WP Notify Wizard 2.0: More clicks and opt-ins from the same traffic #ad

Traffic is sometimes awfully inefficient. Most of the people who come to your site don’t take the desired action when they arrive. They don’t opt in, buy, or take any action that would eventually lead to income for you. Only a few move forward in the way you hope. You work hard to get that traffic, and perhaps even pay per click for it.... [Read more]

‘Social Media Marketing: Travel company uses Facebook as a tool for generating testimonials’ – MarketingSherpa Case Study

MarketingSherpa has released a case study titled “Social Media Marketing: Travel company uses Facebook as a tool for generating testimonials”. Courtney Eckerle says, “Costa Rican Vacations was slow to adopt Facebook for its older, niche audience, but once the team found a way to take advantage of the platform, the network soon became... [Read more]

‘Identifying Your Target Audience: The Story Of Penny’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “Identifying Your Target Audience: The Story Of Penny”. Corrina Gordon-Barnes says, “When I started my email list back in 2006, Penny was one of my very first subscribers. She loved my approach and enjoyed every topic I wrote about – from procrastination, to climate change, to making more of your... [Read more]

‘22 Ways To Create Compelling Content’ by John Chow

John Chow’s latest blog post is titled “22 Ways To Create Compelling Content”. Chow says, “Great blog content aren’t always easy to come by. Even professional writers find themselves stuck. Yet, they still manage to turn out excellent content on a regular basis. What’s their secret? Well, it might be one of the 22 ways listed in this infographic... [Read more]

How To Find Profitable Low Competition Niches Fast #ad

Trevor Dumbleton is a prolific marketer and product creator. Like all product creators, hw wanted to make sure his products would sell once he created them. This requires finding a “hungry niche”, but one that is under-served. Finding a niche like that and producing a product to address the needs of that niche almost assures success. Based... [Read more]

‘Online Marketing Strategy: What Are My Website Sources?’ by Gail Trahd

Gail Trahd’s latest ‘PLR Health Wizard’ Blog post is titled “Online Marketing Strategy: What Are My Website Sources?”. Gail says, “If you have not had a chance to download the tracking graph I gave out earlier this week, you can find it in a link in this blog post. That graph will give you a visual representation of the progress you are... [Read more]

Download: ExactTarget’s ‘Are you leaving money on the table?’ Guide

ExactTarget has released a free guide titled “Are you leaving money on the table?”. The ExactTarget team says, “Let’s face it, gaining and retaining customers can often feel like a high stakes match. What’s the right balance between what you’ll give in the way of offers or discounts and what you’ll gain in shopper loyalty? Turns... [Read more]

Download: HubSpot’s ‘The Marketer’s Crash Course in Visual Content Creation’ Package

HubSpot has released a training package “The Marketer’s Crash Course in Visual Content Creation”. The HubSpot team says, “Marketers have to start pretending they have 3 seconds or less to catch someone’s eye if they want to get an idea across. It’s as simple as this: if you can’t win your prospects’ attention, you can’t... [Read more]

80% Click-Through Amazon System: More click-throughs mean more sales #ad

Paul Nagel finds that he can get 80% of visitors to his Amazon affiliate site to click on his ads and go to Amazon. In Azon Autopilot Profits, Nagel also shows you how he gets clicks for just pennies per click, using the Bing and Yahoo search engines to build a long term stable, no hassle income. In this comprehensive (and detailed) training, you get... [Read more]

‘Your Easy 3-Step Sales Funnel” (PART 3 of 3)’ by Ali Brown

Ali Brown’s latest blog post is titled “Your Easy 3-Step Sales Funnel” (PART 3 of 3)”. Ali says, “If you misread that as “conversation”, then you’re right too. Sales today is more about having a conversation with your leads, versus the old way of shoving your offer in their face. (I like to think of it as the more human,... [Read more]

‘AppNexus CEO, Who Said Mobile Ads Were ‘Not Significant’ In January, Will Now Go ‘All In” – Business Insider

The latest article on Business Insider is titled ”AppNexus CEO, Who Said Mobile Ads Were ‘Not Significant’ In January, Will Now Go ‘All In’”. Jim Edwards says, “Just three months after declaring the mobile advertising real-time bidding market “not significant” and “tiny,” AppNexus CEO Brian... [Read more]

‘Tumblr for Business – Best Practices’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Tumblr for Business – Best Practices”. The Wishpond Blog team says, “Is there room on Tumblr for my business? Tumblr is a powerful tool for many businesses to showcase their products and gain traction with their followers. This article is the final part of a six part series... [Read more]

Add Bonuses for better sales #ad

What does it take to earn money as an affiliate? Being able to clearly spell out why a reader would want to investigate a product is a necessity. Having a group of followers who trust you certainly helps, although it isn’t exactly a necessity since you could use PPC to get buyers. But there’s one more thing: Creating a reason why you are... [Read more]

Reminder- Neustar’s ‘Interactive Insights Summit’, New Orleans, April 29 – May 1

Neustar is holding ‘Interactive Insights Summit’ in New Orleans on April 29 – May 1. Dennis Ainge (Senior Vice President , Neustar Information Services) says, “Learn how leading marketers harness real-time consumer insights at the 8th Annual Interactive Insights Summit, April 29-May 1 in New Orleans.Register today! Learn... [Read more]

‘Calling eBusiness Technology Decision Makers – Forrester Needs Your Help’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “Calling eBusiness Technology Decision Makers – Forrester Needs Your Help”. Peter Sheldon says, “If you’re an eCommerce technology decision maker, we would love your help with our annual eBusiness technology investment panel survey. The survey is built to help eBusiness... [Read more]

‘Facebook Employees Share Their Favorite Graph Searches’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Facebook Employees Share Their Favorite Graph Searches”. Todd Wasserman says, “There’s a good chance that you don’t even have Facebook’s Graph Search yet, but even for those who have it, it’s safe to stay few have gotten past the “getting to know you” stage.If... [Read more]

FB Iframe SSL Converter Tool: secure your fan pages #ad

To assure their members’ security, Facebook requires that fanpage apps be sequred by SSL. You get error messages, warning you that you must have secured pages. And your visitors are not allowed to see your fanpages. They see a warning mesage instead. Since Facebook fan page apps are hosted elsewhere, on blogs or other web pages, the security requirement... [Read more]

’73% of businesses carry out basic email segmentation: report’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “73% of businesses carry out basic email segmentation: report”. David Moth says, “Almost three-quarters (73%) of businesses carry out basic email segmentation while a further 16% are planning to implement it, according to the new Econsultancy/Adestra Email Marketing Census. After... [Read more]

‘Facebook Dominates the Social Login Scene’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Facebook Dominates the Social Login Scene”. Pete Prestipino says, “Social login is one of those technologies or tactics that have been a truly meaningful development for Internet businesses. By enabling users to log in to adigital property with the credentials they use from popular services... [Read more]

‘Is Your “Online Reputation” Out of Control?’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Is Your “Online Reputation” Out of Control?”. Kim Beasley says, “The way you talk to others, how you dress, and your opinions on different matters, your manners, everything about you determine the picture you paint about you and your business reputation. A combination... [Read more]

Amazon Niche Nuke 2.0 finds profitable niches for Amazon affiliates #ad

Chris Sorrell is an experienced Amazon marketer who recognized that, while Amazon has millions of products for sale, some categories of Amazon products sell a lot better than others, and are more profitable for affiliates as a result. Sorrell decided he needed a way to find the profitable ones, so he created Amazon Niche Nuke, software that searches... [Read more]

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