According to a Campaign Monitor report, in the first quarter of 2019 mobile Internet traffic represented 40.61% of all Internet traffic. The widespread use of mobile for accessing the Internet requires you to make your email campaigns accessible on mobile too. Social Media Today contributor Mark Walker-Ford has shared eight tips to create mobile-friendly... [Read more]

ReturnPath is hosting a webinar on ‘The 2019 state of email marketing’ on Tuesday, September 10 at 9.00 pm PT. This webinar is based on a survey of email marketers to discover how email marketing is performing for B2C, B2B, and non-profit organizations. Tom Sather says, “In the webinar, John Follett, Co-Founder of Demand Metric,... [Read more]

The primary goal of your marketing is to convert more and more prospects into customers and retain them for a long time. In this process your language plays a vital role. Inc. contributor Amy George has shared an article highlighting four words you should avoid using on LinkedIn and in your marketing content. George says, “A good rule... [Read more]

Marketer and author Britt Malka has created a new short training course called 5-Minute Product Creation. In this course, she explains how she created a viable, commercial product in 5 minutes, and she gives step-by-step instructions for doing it yourself. We don’t want you to get the wrong impression about this training and the opportunity it... [Read more]

Creating effective ads is a way to effectively promote your products and improve sales. You can create strong ads by observing and followinng the high-performing ads. Buffer contributor Heather-Mae Pusztai has published a podcast titled ‘Can you make a great six-second ad? Here’s what we learned from the best’. Listen to this podcast... [Read more]

To increase your sales you need to come out with innovative strategies that engage and inform your customers so that they can be lead to make a purchase. To help you learn how to drive more sales, ClickZ team is hosting a webinar on ‘Driving sales enablement success through b2b marketing orchestration’ on Wednesday, September 11 at... [Read more]

Microsoft Advertising’s Juan Sepulveda and Eugene Goldenshteyn have announced the launch of responsive search ads for Bing. According to them, with responsive search ads creating and testing ads becomes easier by automating the creation of your ads. Talking about the features of these ads, Sepulveda and Goldenshteyn say, “There are... [Read more]

Ever wondered how all the top marketers and affiliates make a lot of commissions? They have built an email list. They send promotional emails to their list and get paid commissions on sales or they sell their own products. Ankur Shukla is running a 3-day launch campaign for DFY LEAD PAGES – Fully Hosted Cloud Software that provides lead ages... [Read more]

To promote your business and enhance sales you need to adopt different tactics. These marketing tactics help you to connect with the audience and grow your sales. Jeff Bullas has shared an article on how you can improve your business growth with social media giveaways. Bullas says, “Take a look at these two statistics: Running social... [Read more]

A well-planned SEO strategy helps you to generate more leads and increase your customers and sales. Search Engine Journal team is hosting a webinar on ‘An enterprise SEO framework: from crawling to conversions’ on Wednesday, September 11 at 2.00 pm EST. SEJ team says, “We’re excited to announce a new webinar “Winning Local... [Read more]

Your website is very important as it helps you to establish credibility as a business. It helps you to showcase your products and services when people are search them online. To help you learn how to use website for lead generation, ClickZ team is hosting a webinar on ‘How to turn your website into a lead generation machine’... [Read more]

Google is willing to share its computing power and its knowledge of what is important about website traffic with any webmaster/ site owner who wants a better performing website for their business. And, of course, Google's knowledge about the web beats yours and mine and your mentor's put together. Google Analytics allows you to understand what type of content and marketing messages make your customers respond and become fans... [Read more]

Effectiveness of marketing depends on your ability to persuade the prospects and turn them into customers. Your brand grows with the rise in its overall influence in terms of product quality and customer service. To help you improve impact and influence of your marketing, Marketing Week contributor Charlotte Rogers has shared an useful article.... [Read more]

Today, focus on content is desired for creating desired marketing impact. And a strong content marketing strategy helps you to achieve your goals. Content Marketing Institute contributor Jodi Harris has published an article to help you build a content marketing strategy that pays off. Harris says, “To give your content marketing program... [Read more]

Ezoic Inc. team has published a new podcast on ‘Issues with Google’s ad tracking research & content seasonality’. Ezoic team says, “Tyler and Shelby discuss how The New York Times is expecting a decline in ad revenue this quarter and why publishers are questioning Google’s ad tracking research. They also talk about... [Read more]

Building a website is the start of your online marketing career. But it takes expertise so you need to either learn to do the work or hire someone to do it. The third alternative is to find software that will build your site for you. To a limited degree, WordPress, the free software platform, will do that. You will need to do some customization work to get a site that has the look and the content you want, but WordPress gives you a foundation to start with... [Read more]

SEO consists in telling the search engines what your site is all about and convincing them that your site’s information will be helpful to their customers. Giving the search engines the most helpful information about your site in a format that they find easy to process give you an advantage over sites that leave search engine rankings to chance. Schema... [Read more]

A well-designed and informative website serves as a link between your brand and the customers, it is woven into your marketing strategy and offers a great experience to your visitors. Apart from all these there are several other things that you will have to consider for making your website worth it. Ezoic Inc. contributor Tyler Bishop has shared... [Read more]

To score high in the SEO game, it is important to understand the algorithm behind the search engine results. Whether you are targeting a global reach or the local, correct interpretation of the algorithmic changes will enable you to make most from your search engine marketing efforts. In a latest video released by MOZ, Joy Hawkins has shared some... [Read more]

Joshua Zamora, prolific marketing tool developer has released DFY Suite. Of course DFY refers to "Done for You". What is Zamora offering to do for you? Just this: Page 1 Rankings – 100% done for you. Getting to page 1 in the search engine results pages is a big deal. It's the most important way to get free traffic to your site... [Read more]

Email is a reliable tool that helps you to maintain relations with prospects, leads, current customers, and past customers as it gives you a chance to communicate directly to them via their inboxes. Also email marketing is one of the most rewarding forms of marketing. Content Marketing Institute’s Amanda Subler has published a podcast on... [Read more]

Social media audit helps you to evaluate and optimize your business’s social media profiles and strategies. With regular social media audits you can keep your business stay on top. Falcon contributor Chris Sugrue has shared a six-step checklist to help you perform social media audit. Sugrue says, “Discover how to do a social media... [Read more]

Search Engine Journal contributor Danny Goodwin has published a new podcast on ‘Building, growing, and rebranding an SEO & content marketing agency’ featuring Kevin Gibbons. Listen to this podcast to learn how you can create or improve your SEO and content marketing work. Goodwin says, “In today’s edition of The Search... [Read more]

Your business needs a strong team to meet the search engine guidelines and feature your products and services in the search engine results. Ahrefs’ Joshua Hardwick has published a comprehensive guide titled ‘What is SEO? How to Optimize for Search Engines Like Google’. Talking on how SEO works, Hardwick says, “In simple... [Read more]

Google is one of the biggest source of traffic for most websites today. When it comes to the search results, featured snippets are the first thing that most people see when searching for a word or phrase. Exposure Ninja’s Tim Cameron has published a video ‘How to get featured snippets on Google’ to help you make your way to Google... [Read more]

With rising platforms and increasing number of users the social platforms are becoming more and more lucrative for the brands. You need right social media marketing management skills to take your marketing to the next level. Falcon team is hosting a webinar on ‘What makes a great social media manager?’ on Thursday, September 26, 2019 at 10.00... [Read more]

Marketing automation is the key to achieving business growth as it helps you to reach out more prospects and convert them into customers. To automate your marketing process you need right tools that are reliable. Monster Insights contributor Aazim Akhtar has shared a list of eleven marketing automation tools that will help you to strengthen your... [Read more]