Search Engine Journal team has published a new e-book titled ‘A Complete Guide to Holiday Marketing’. This e-book teaches you how to use SEO, PPC, email, social media and content to deliver an engaging and personalized to your customers. SEJ team says, “Search Engine Journal’s ebook, A Complete Guide to Holiday Marketing,... [Read more]

Liz Murphy, Director of Web & Interactive Content at IMPACT has published a new tutorial on ‘How to create a content style guide’. You can take this tutorial to learn: What a content style guide is and why your brand needs one.How to run a content style guide workshop with your team.How to write an effective content style guide... [Read more]

A well-planned content management system (CMS) helps you to create and manage digital content. Marketers use CMS for enterprise content management (ECM) and web content management (WCM). Search Engine Journal team is hosting a webinar on ‘Top 10 CMS features to increase traffic & revenue from mobile, schemas, voice, and direct answers’... [Read more]

Brett Ingram and Mo Latif have been promoting their new online “software as a service” (SaaS) tool, VideoFXPro for the last 7 days. Their launch period is ending today. This is a powerful creator of hybrid animations (sometimes called “cinemagraphs”). It aims to give you more engagement, clicks, leads & sales. Video is your... [Read more]

According to a Target Marketing research study, 52% of marketers work overtime to learn the basics of project management for marketing to get ahead of their work. So it is important to acquire project management skills in the early stage of your career. To help you cultivate the marketing project management skills, Target Marketing team is hosting... [Read more]

Mobile is becoming the mainstream device for enabling people to stay Internet-connected. Today’s feature-rich devices bring new marketing opportunities for marketers. Digital Marketing Depot team is hosting a webinar on ‘ Call Tracking Demystified: Uncovering New Opportunities for Digital Marketers ‘ on Thursday, September 19,... [Read more]

Quality content is the most important thing to achieve higher search engine rankings. SEO-friendly content is important to satisfy Google algorithm requirements as it looks for important words at particular places on your web pages or blog posts. Forbes contributor Evan Varsamis has shared five tips to help you create SEO-friendly content... [Read more]

SocIgnitor is an brand new ‘all in one’ tool for: ► Facebook Fan Engagement, ► Lead Generation, ► Marketing and ► Messenger management. It allows you to collect leads directly from Facebook and then send bulk messages to these leads and to all your Facebook Fan Page Members. SocIgnitor is online Software as a Service(SaaS), so you... [Read more]

According to a Content Marketing Institute research study, 42% of B2B marketers say they’re effective at content marketing. Another study by eMarketer has revealed that 60% of marketers create at least one piece of content each day which helps them to achieve success in marketing. Content Marketing Institute is hosting a webinar on ‘The secret... [Read more]

Facebook and Instagram are testing new shopping features for improving the ecommerce experience on their respective platforms. Social Media Examiner’s Grace Duffy has published a new podcast episode ‘New Facebook and Instagram shopping ads’ featuring Amanda Robinson. Duffy says, “Welcome to this week’s edition of the... [Read more]

The agile marketing strategy uses self-organizing, cross-functional teams doing work in frequent iterations. It helps organizations in focusing team efforts on those aspects that deliver value to the end-customer. MarketingProfs team is hosting a webinar on ‘Agile project management for marketers’ on Thursday, September 19, 2019 at 2.00 pm... [Read more]

Lazy Affiliate Method is a complete Done-For-You Affiliate Marketing System. Fahey provides the templates, squeeze pages, thank you pages, email copy, the offers and everything any beginner or seasoned affiliate needs to start banking passive commission without doing difficult work. This new edition of proven software brings in sales on complete autopilot... [Read more]

Online marketing metrics help you to analyze effectiveness of your ad and marketing campaigns. Some of these metrics are key performance indicators (KPI’s) used by marketing teams to demonstrate the effectiveness of campaigns across all marketing channels. Socialbakers contributor Jacob Porteous has shared a list of 10 social media metrics... [Read more]

To create and publish better performing ads on Facebook, apart from reviewing your own ads, you need to find out what is unique about the ads posted by your competitors. Buffer contributor Heather-Mae Pusztai has published new ‘The Science of Social’ podcast episode ‘Inside the Facebook ads of your competitors’ to help you... [Read more]

Online marketplaces facilitate shopping from many different sources on a single platform. With the entry of Google into this domain, we could assume the kind of prospects available in near future. Hanapin Marketing is hosting a webinar on ‘Predictions for online marketplaces in 2020’ on Thursday, September 26 at 1:00 pm EST. This webinar will... [Read more]

There's nothing like a video to capture buyer attention. Brett Ingram and Mo Latif have just released software, called VideoFXPro, that creates hybrid animated videos at the drop of a hat. This new automated software can generate complete videos in seconds. You can use the videos to instantly spice up your social media, blogs, sites and offer pages... [Read more]

Marketing automation can transform the way you do business. It helps in several ways. For example, it reduces staff requirements, increases revenue, improves customer targeting, increases customer life-span and cross-selling etc. The Digital Marketing Depot is hosting a webinar on ‘Best practices for implementing & optimizing marketing automation... [Read more]

Xing has reported that the Wi-Fi Alliance, organization that oversees implementation of the Wi-Fi standard , is going to launch Wi-Fi 6 certification program. According to Jacob Kastrenakes, Wi-Fi 6 includes new technologies that combine together to make Wi-Fi more efficient. Kastrenakes says, “So the point of Wi-Fi 6 is to boost speeds... [Read more]

With a strong social media marketing plan you can grow your business quickly. Today Facebook and Instagram account for the majority of social media visits. If you could create content that can deliver your message rightly to your target audience, you could achieve social marketing success. Social Media Examiner’s Jenn Herman has shared a five-step... [Read more]

We write a lot of content at IM NewsWatch, over 30 articles per day. It isn't easy. Even this ad, as short as it is, will take close to an hour to get right: ► We research ► We review what we find ► We write a description of the product offered. ► We polish our wording, trying to get it just right (i.e., make it both clear and persuasive.) In a sense, we don't do this work by ourselves; those who have gone before help us. We often use phrases from the original ad or the article we are curating. We don't "reinvent the wheel... [Read more]

With compelling and persuasive emails you can make more sales. Apart from generating sales, strong email campaigns help you to stay in touch with your prospects and customers. Exposure Ninja’s James Speyer has published a new podcast episode ‘How to write killer sales emails for inbound leads’ to help you create quality content... [Read more]

As there has been a shift from desktop computers to mobile devices, mobile email marketing is becoming very important for marketers. With this shift, Mobile’s impact on sales is growing, and email is one dimension of your marketing strategy that needs to be adjusted to work well on mobile devices. To help you create mobile-friendly emails, CleverTap’s... [Read more]

To achieve better results from your online marketing efforts, you should optimize your visual content for your customers and search engines. Visual search is getting increasingly important day by day so you should pay attention to the creation and publishing of effective visual content. SEO Sherpa contributor James Reynolds has published an... [Read more]

LinkedIn has published an infographic ‘The Enlightened Technology Marketer: A Checklist’ for tech marketers. This checklist will help you to reach out to tech buyers through LinkedIn platform. Meghan Brockmeyer says, “Reaching enterprise technology buyers is an ever-evolving endeavor. Competition is fierce, and buyers are predisposed... [Read more]

Instagram, with more than 1 billion daily active users, has become a popular marketing platform for businesses of all sizes. A Buffer study reports that Instagram’s 800 million users see 90% of their friends’ posts. DashThis contributor Hugh Beaulac has shared an article on how you can use Instagram to promote your small business.... [Read more]

Do you want to improve your email marketing? Do you want to improve the ROI (return on investment) from your email campaigns by having more people open and read your emails? Well, here is some help. Content Marketing Institute’s Jodi Harris has shared a seven-minute email workout to improve your email content. She has shared this through... [Read more]

Ezoic Inc. team has published a YouTube video on ‘Trends in content marketing’ from Content Marketing World 2019 event. Join Whitney as she provides a look into trends from Content Marketing World 2019, annual, four-day marketing knowledge and strategy event. Learn where content marketing is heading in 2020 and some key takeaways from... [Read more]