How to Use Cornerstone Content in Content Marketing - IM NewsWatch, May 13, 2020
May 13th, 2020 at 12:05 pm EST
Wednesday, May 13, 2020
How to Use Cornerstone Content in Content Marketing
Cornerstone content, as the name suggests, is the most important content of your website. This type of content represents your website’s best and most important articles. Blogging Wizard’s Lyn Wildwood has shared an article on developing a content marketing strategy backed by cornerstone content. Wildwood says, “Developing... [Read more]
‘What to Expect When Migrating Marketing Automation Platforms’ Webinar May 14 [Webinar]
Marketing automation enables you to engage, retain and grow your user base. A good marketing automation platform can help you to smoothly run your marketing campaigns. Martech Today is hosting a webinar ‘What to Expect When Migrating Marketing Automation Platforms’ on Thursday, May 14, 2020 at 1.00 pm EDT. The Martech Today team says,... [Read more]
‘Competitive Sales Enablement: Bridging the Gap’ Webinar May 14 [Webinar]
Sales enablement is the process of utilizing strategic resources increase your sales with marketing tools, content and technology. MarketingProfs is hosting a webinar ‘Competitive Sales Enablement: Bridging the Gap’ on Thursday, May 14, 2020 at 2.00 pm ET. The MarketingProfs team says, “The important thing about requests... [Read more]
Top 5 reasons why MarketPresso is better than Fiver and Upwork #ad
Many of you have hired freelance workers to assist in your online business. You probably used one of the major freelancing platforms (Fiverr being probably the most popular, but there are many others) to find the workers. Maybe you were on the other side of those relationships, as a freelancer looking for clients. It’s no surprise that freelancing... [Read more]
Achieve Email Marketing Success With These 5 Types of Email
Every form of marketing requires creativity to give a refreshing experience to the audience. Email marketing is one such form that can grow your marketing if used appropriately. Blogging Wizard‘s Nick Stephens has published an article highlighting five types of email that can grow your business. Stephens says, “There are many... [Read more]
How to Scale Content Creation [Guide]
Content marketing is the process of creating and distributing valuable, relevant and consistent content to attract and acquire new prospects and customers. Quality and persuasive content helps you to create more sales. Backlinko contributor Brian Dean has published a seven step guide titled ‘How to Scale Content Creation’. Dean says,... [Read more]
‘How to Solve the Mystery of Content Performance’ Webinar April 29 [Webinar]
By analyzing content marketing performance in terms of traffic and sales, you can continue to improve your content creation and promotion efforts. According to ClickZ contributor Lucy Barret, you can evaluate the metrics such as site traffic, on-site time, materialization of SEO efforts,returning visitors and brand awareness to improve content performance. Content... [Read more]
InstaBoss: Proven Instagram Software & Video Training #ad
Art Flair has just released 'InstaBoss'. Flair and his team are sharing the underground hacks and tricks they use to generate laser-targeted traffic on demand on autopilot from Instagram... [Read more]
Strategies for Recovering from COVID-19
The COVID-19 pandemic has created a huge issue for the businesses around the world. Though it is not clear when we would see its end, but we need to prepare for the post COVID-19 plan. ClickZ contributor Jon Schulz has shared some useful tips on how you can prepare to recover from the COVID-19 impact. Schulz says, “Rather than waiting... [Read more]
Goal Setting in Google Analytics and How to Use It
Google Analytics helps you to discover massive amounts of data about your website and your users to gain valuable insights and to enhance your marketing strategy. Google Analytics’ Goal setting feature allows you to focus on specific conversions you want to measure as part of your overall analytics measurement plan. Delve has shared... [Read more]
Ultimate Glossary of Link Building Terms
Search Engine Journal contributor Julie Joyce has shared a comprehensive list of link building terms. You can refresh your SEO and link building knowledge by referring to this list. Joyce says, “Do you ever hear link building terms casually thrown around and wonder what they actually mean? If so, this guide is for you. Here’s an alphabetical... [Read more]
"If you’re not producing quality video, your business is dying" #ad
That's a quote taken from the Wildfire Concepts website. Video has taken the Internet by storm. Every day many thousands of new videos are uploaded to YouTube. To that add the videos uploaded to Vimeo and Wistia, not to mention individual websites... [Read more]
MOZ Shares Six Ways to Stay Creative With an SEO-Driven Content Strategy
Creativity is the key to keep your marketing fresh and relevant. By instilling creativity in your business processes, you can stand out. MOZ contributor Caroline Forsey has shared six ways to help you stay creative with an SEO-driven content strategy. Forsey says, “I’ve learned over the past year that there are ways to remain... [Read more]
Go Fish Digital Answers 8 Link Building Questions
An effective link building strategy helps you to improve your site rankings and get more traffic from search engines. Go Fish Digital contributor Emily Berry has answered eight common questions about link building process. Berry says, “We’ve compiled a list of some of the most commonly-asked questions we encounter about our approach... [Read more]
Creating Evergreen Content: Three Questions Answered
Evergreen content is the content that does not get out of date and gets you consistent website traffic from various sources. BrightEdge contributor Gabby Regalbuto has answered three questions on creating evergreen content for your website or blog. Regalbuto says, “Creating content that consistently drives traffic to your site can... [Read more]
ProfitMail cloud autoresponder, unlimited emails, one-time Fee #ad
You really need an autoresponder for your online business. It manages all your email communications with your clients and prospective clients who have opted in for your emails. You have many choices of autoresponder, and most of them work well. The problem is that most of them also have a significant ongoing monthly or yearly fee. Now, there is an autoresponder offered by reputable marketers that has only a small one-time fee... [Read more]
Content Marketing Fundamentals [Free Course]
SEMrush Academy has released a new course ‘Content Marketing Fundamentals Course’ with Ashley Segura. This video course will help you to learn how to use content to complement and promote your business. Content Marketing Fundamentals Course Contents Lesson 1. What is Content Marketing? Lesson 2. How to Implement Content Marketing... [Read more]
New Pinterest Tools for Marketers [Podcast]
Pinterest enables marketers to convert more leads, drive traffic to their websites, and increase brand awareness. According to Hootsuite, 90% of Pinterest users say that they make Pinterest content influences their purchase decisions. Social Media Examiner’s Grace Duffy has published a new podcast episode ‘New Pinterest Tools for Marketers’... [Read more]
Sprout Sessions Digital: What’s Next for Social Marketers, May 13
Sprout Social is hosting a one-day online event ‘Sessions Digital: What’s Next for Social Marketers’ on Wednesday, May 13, 2020. This event will feature the following sessions: New World, New Strategy: Social Media Lessons from a Global CrisisAbove & Beyond: 2020 Sprout Social Index Deep DiveTesting 1-2-3: How to Build... [Read more]
Social365: all-in-one social media management automation #ad
New software by Mark Laxton, CEO of One Soci, called 'Social365', automates all of your Social Media content for you. You can re-brand and edit 'Social365' however you choose because Private Label Rights are included. Besides using these tools yourself, you can sell them or even give them away to build your list... [Read more]
‘How to Get More Clients and Followers by Tomorrow’ Webinar May 13 [Webinar]
Lead generation and capturing are two most important processes that lead your business further. With a right blend of tools and strategies you can continue to acquire new customers. Entrepreneur Magazine is hosting a webinar ‘How to Get More Clients and Followers by Tomorrow’ on Wednesday, May 13, 2020. The Entrepreneur team says, “With... [Read more]
TikTok Content Ideas for Businesses [Video]
TikTok allows users to make short videos with special effects and musical overlays. It has reached more than 500 million monthly active users. According to HubSpot’s Pamela Bump, the video-based social app TikTok has created a new marketing opportunity for businesses. Social Media Marketing has published a new video ‘TikTok Content... [Read more]
2020 Social Media Marketing Industry Report [Free Report]
Social Media Examiner has published ‘2020 Social Media Marketing Industry Report’. This report is based on a survey of more than 5,200 marketers on how they are using social media for marketing. Download this report to learn: How marketers plan on changing their future organic activities, by platform.The video channels most... [Read more]
Three-Step Guide Improving Google Rankings
Search engine optimization is a key element in growing your online business. With a right SEO strategy, you can enhance your online reach and improve your lead generation and conversions. Cognitive SEO contributor Adrian Cojocariu has published a three-step guide to help you improve your website rankings. Cojocariu says, “In order... [Read more]
Using Facebook Ads in Uncertain Times [Podcast]
Facebook advertising enables you to reach millions of targeted audience on the Facebook network. During a crisis like COVID-19, you can continue to grow your business with this option. Social Media Marketing’s Michael Stelzner has published a new podcast ‘Using Facebook Ads in Uncertain Times’ to share some useful tips on using... [Read more]
How to Grow Your Email List with Sign Up Forms
A well-designed and persuasive sign up form plays an important role in the process of gaining new subscribers. You can grow your email list by providing your visitors with a quick, easy, and efficient way to sign up for your email list. AWeber contributor Brandon Olson has shared 16 sign up form ideas to help you grow your email list. Olson... [Read more]
18 Steps to Improve Time Management
Time management is the process of planning and exercising conscious control while doing certain activities. Effective time management helps you to accomplish more in a shorter period of time. Portent’s Chad Kearns has shared 18 steps to improve time management process. Kearns says, “Everyone’s role and responsibilities within... [Read more]
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