How to Target With Google Search Ads - IM NewsWatch, October 20, 2023
October 20th, 2023 at 8:58 am EST
Social Media Marketing: The Ultimate Guide [Guide]
HubSpot has published ‘Social Media Marketing: The Ultimate Guide’ featuring useful tips on lead generation, boosting conversions, and increasing brand awareness. Kristen Baker says, “Social media marketing is all about meeting your target audience and customers where they are and as they socially interact with each other and your... [Read more]
Why Consent and Compliance Matter With Programmatic Ads, November 7 [Webinar]
When it comes to programmatic advertising, consent isn’t just a requirement; it’s the key to unprecedented revenue potential. Programmatic advertising thrives on precision and relevance. Digital Marketing Depot is hosting a webinar ‘Why Consent and Compliance Matter With Programmatic Ads’ on Tuesday, November 7, 2023, at 1.00 pm EDT. The... [Read more]
From Overwhelmed to AI-nspired [On-Demand Webinar]
MarketingProfs has made available ‘From Overwhelmed to AI-nspired’ webinar on-demand. The MarketingProfs team says, “Whether you’re part of an AI project today or you want to prepare for what’s coming, this live webinar will equip you with the knowledge and tools your organization needs for an efficient, innovative, and... [Read more]
Simpler Traffic beats UCLA (pdf blueprint) #ad
Simpler Traffic is a life saver. You are likely to think that’s a strange claim for a marketing system to make. After all, have you ever heard of a traffic method being so powerful it can beat UCLA medical experts at their own game and even save a life? (literally…) Well, it’s true. Here’s the background and the medical story. Simpler... [Read more]
What’s the real deal with keyword cannibalization [Podcast]
Keyword cannibalization is an SEO issue that occurs when multiple pages on a website target the same keyword(s). This can confuse search engines and result in lower search engine rankings. The latest The SERP’s Up SEO podcast episode is titled ‘What’s the real deal with keyword cannibalization’. The WIX SEO Hub team says, “Keyword... [Read more]
How to Target With Google Search Ads [Podcast]
Google Ads is an online advertising platform that allows businesses to bid on keywords to display ads in Google search results and on other websites. Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Target With Google Search Ads’ featuring Brooke Osmundson. The SME team says, “Do... [Read more]
TikTok Hashtags Strategy for Viral Growth (2024) [Video]
TikTok hashtags make it easier for creators to reach a target audience that is interested in the same topics. HubSpot has published a new video ‘TikTok Hashtags Strategy for Viral Growth (2024)’ featuring useful content creation tips. The HubSpot team says, “Are you ready to get your brand trending on TikTok? There’s... [Read more]
Voice2Content: Speak the word and grow your business #ad
Voice2Content is a new cutting-edge tool that allows you to effortlessly transform voice prompts into captivating marketing content using AI. With this innovative solution, you can create a wide range of content formats, including articles, ads, social media posts, and more, all with a single voice command. It’s ideal for both agencies and individual... [Read more]
Elevate Your Pinterest Marketing With Foursquare, November 7 [Webinar]
Pinterest is a haven for visual purchase planners, making it an ideal place to reach consumers in the mood to spend. However, there are some platform-specific best practices of which marketers might not be aware. Adweek is hosting a webinar ‘Elevate Your Pinterest Marketing With Foursquare’ on Tuesday, November 7, 2023, at 1.00 pm EST. The... [Read more]
The Anatomy of a 1M View TikTok Video [Video]
TikTok is a visual platform that’s ideal for businesses looking to promote their products and services. It’s a unique marketing channel with viral potential. Neil Patel has published a new video ‘The Anatomy of a 1M View TikTok Video’ sharing useful tips to grow improve TikTok marketing. He says, “In the ever-evolving... [Read more]
AI Strategies That Save Time and Money for Agency Owners [Podcast]
AI is going beyond automating mundane tasks and repetitive work; it empowers marketing teams to unleash their creativity and generate fresh, innovative ideas. Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘AI Strategies That Save Time and Money for Agency Owners’ featuring Christopher Penn. The... [Read more]
Essential Marketing Strategy Pack (PLR) from Content Sparks #ad
Content Sparks has just released their latest PLR training course, Essential Marketing Strategy Pack. The launch sale ends in a few days.... [Read more]
How to Write An Unforgettable Slogan for Your Business [Video]
5 Steps to Transforming Omnichannel [Report]
When B2B competition is fierce—which it is, every day—you can’t wait for customers to find you. Instead, you have to go beyond your competition. MarketingProfs has published a new report ‘5 Steps to Transforming Omnichannel: From Cliché Buzzword to Robust, Full-Funnel Marketing Success’. The MarketingProfs team says, “In... [Read more]
Apply Pillar-Based Marketing to Your SEO and Digital Campaigns to Drive Revenue, November 2 [Webinar]
Marketers are navigating the vast digital marketing landscape, competing in a sea of content and yearning for a strategy that boosts rankings and seamlessly translates them into tangible revenue. Finding an approach that incorporates all of this is vital. Digital Marketing Depot is hosting a webinar ‘From Zero to Hero: Apply Pillar-Based Marketing... [Read more]
Dr Loy's Fall Health PLR #ad
Dr. Loy's Fall Health PLR will give you good, authoritative content for your site if you are in the fitness niche, the wellness niche, or any family niche.... [Read more]
The Definitive Guide to Understanding IP Addresses and VPNs and Implications for Businesses [Guide]
In today’s fast-paced digital landscape, IP address data plays a pivotal role in a multitude of use cases, from digital marketing to network security. Yet, navigating the complexities of IP addresses can be daunting. Digital Marketing Institute has published a new guide ‘The Definitive Guide to Understanding IP Addresses and VPNs and Implications... [Read more]
From Choice to Checkout: Insights for Winning the Buyer Journey, October 19 [Webinar]
Your customers’ evolving preferences determine where and how they spend their money. MarketingProfs is hosting a webinar ‘From Choice to Checkout: Insights for Winning the Buyer Journey’ on Thursday, October 19, 2023, at 2:00 pm ET. The MarketingProfs team says, “With data! In this session, Matthew Tilley and Tiffany Huddleston... [Read more]
HubSpot Lists 10 Affiliate Marketing Trends for 2024
Affiliate marketing is a marketing model where third-party publishers promote a company’s products or services and receive a commission for each sale they make. The commission is usually a percentage of the sale price or a fixed amount. HubSpot contributor Lauren Mohr has published an article featuring 10 affiliate marketing trends for 2024. She... [Read more]
Russell Brunson's New Secrets of Success training #ad
If you want to be a successful marketer (or be successful in other areas of your life, for that matter) you don't need to (and should not) start from scratch. That would be a classic example of reinventing the wheel.... [Read more]
How To Measure Social Media ROI [Video]
Social media ROI is a metric that measures the value of social media activities compared to the investment made. It’s a measure of spending versus value. HubSpot has published a new video ‘How To Measure Social Media ROI’ featuring five tips to improve it. The HubSpot team says, “Are you struggling to measure your... [Read more]
How to remove boring from your newsletter [Video]
Newsletter marketing is a type of email marketing where businesses send informational and promotional newsletters to past and potential customers. AWeber has published a new video ‘How to remove boring from your newsletter’ featuring useful tips to make your newsletters engaging. The AWeber team says, “When Sean and I took a hard look... [Read more]
AWeber Shares Five Black Friday Marketing Ideas
Black Friday marketing is how businesses promote their deals on the day after Thanksgiving. It’s an opportunity for brands to boost sales, engage customers, and strengthen their brand presence. AWeber contributor Kaleigh Moore has published an article featuring five Black Friday marketing ideas. She says, “Let’s look at some effective... [Read more]
Awakening Dead Content with DAM and AI, Ocober 31 [Webinar]
Visuals and designs we use enhance the customer experience, generate brand awareness, and ultimately foster brand loyalty. Digital Marketing Depot is hosting a webinar ‘Awakening Dead Content with DAM and AI’ on Tuesday, October 31, 2023, at 1.00 pm EDT. The DMD team says, “We’re going to explore how digital asset management (DAM)... [Read more]
The AI Content Storm: Will You Sink or Swim?, November 2 [Webinar]
AI content marketing uses AI and machine learning programs to help with content planning, creation, distribution, analysis, and reporting. MarketingProfs is hosting a webinar ‘The AI Content Storm: Will You Sink or Swim?’ on Thursday, November 2, 2023, at 2:00 pm ET. The MarketingProfs team says, “Asked to do more with less? AI has... [Read more]
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