How to Promote Your Content with Carousel Ads - IM NewsWatch, January 28, 2020
January 28th, 2020 at 7:13 am EST
Tuesday, January 28, 2020
Amazon Advertising Mistakes You Need to Avoid
By advertising on Amazon you can improve your online sales by promoting your products to the people interested in buying them. Knowing the do’s and don’ts of Amazon advertising you can make most from your investment. Search Engine Journal’s Robyn Johnson has shared 11 Amazon advertising mistakes you should avoid. Johnson... [Read more]
Ryan Jones on Ranking Factor Nonsense, Machine Learning & SEO [Podcast]
Search Engine Journal’s Danny goodwin has published a new podcast episode on Ranking Factor Nonsense, Machine Learning & SEO featuring Ryan Jones. Listen to this podcast and explore some useful ways to enhance your SEO efforts. This episode covers the following: Do we still have a common sense problem in SEO? The challenges... [Read more]
‘Data Science 101 for Marketers: From Data to Insights’ Webinar February 18 [Webinar]
Data is the backbone of any marketing initiative. Correct analysis of customer data can help you to improve customer experience and take your business to new heights. MarketingProfs is hosting a webinar on ‘Data Science 101 for Marketers: From Data to Insights’ on Tuesday, February 18, 2020 at 2.00 pm ET. MarketingProfs team says, “Join... [Read more]
AddResponse: Better Performing Facebook and Instagram ads #ad
Today, at 11 AM EST, Teknikforce is launching AddResponse. When you place an ad on Facebook or Instagram, you risk getting negative comments or spam comments about the product you are promoting. A casual viewer who is not interested in your product will just look at the ad and keep scrolling, but the person who is interested will stop and look at the... [Read more]
‘How to Stop Wasting Time and Money with Inbound Marketing’ Webinar January 29 [Webinar]
Inbound marketing strategy focuses on generating new leads and attracting customers using company-created Internet content. It has become a common strategy in different companies. Impact team is hosting a webinar on ‘How to stop wasting time and money with inbound marketing’ on Monday, January 27, 2020 at 2.00 pm ET. CMI team says,... [Read more]
‘The Email Marketing Identity Crisis: Is Your Brand and Audience Armed for the Phishing War?’ Webinar January 29 [Webinar]
Authenticity adds value to your marketing. But when it comes to email marketing, there prevails identity crisis due to issues such as phishing. According to CMI, you can secure your brand’s reputation by authenticating email sender identity. Content Marketing Institute is hosting a webinar on ‘The Email Marketing Identity Crisis: Is... [Read more]
‘Five Strategies to Collect and Leverage Authentic Content’ Webinar January 29 [Webinar]
Quality content creation can help you to grow your business by the way of promoting your products and services to the target audience. Authenticity matters a lot in the content promotion as it helps you to win customer trust. eMarketer is hosting a webinar on ‘The Anatomy of a Perfect Review: Five Strategies to Collect and Leverage Authentic... [Read more]
TrendMonetizer: Converts trending videos into a traffic machine #ad
If you could use trending news stories to build your business, you could take advantage of the inherent interest people have in new and interesting content. TrendMonetizer allows you to ethically use trending videos and articles in your own marketing and reap the benefits. With this new software, you can use the content you find as your own by adding... [Read more]
How to Promote Your Content with Carousel Ads
Carousel ads format combines multiple videos or images into a single ad. These ads are popular on Instagram and Facebook as they allow you to showcase a number of images to improve your chances of a conversion or sale. Content Marketing Institute contributor Thibaud Clement has shared three ways to promote your content with carousel... [Read more]
‘Google is Hogging Half Your Traffic: How to Get It Back ’ Webinar 1.00 pm EDT [Webinar]
Continuous traffic generation is the key to driving more online sales. And Google plays a pivotal role in getting traffic to your website. But what if Google becomes your competitor? To answer this question, Digital Marketing Depot is hosting a webinar on ‘Google is Hogging Half Your Traffic: How to Get It Back’ on Tuesday, January 28,... [Read more]
‘2020 Digital Trends & Must-Haves’ Webinar January 29 [Webinar]
Digital marketing continues to redefine itself with new technologies and strategies that incorporate such technology. The new year has started it’s high time to learn how things are going to change this year. Search Engine Journal team is hosting a webinar ‘2020 Digital Trends’ on Wednesday, January 29, 2020 at 2.00 pm ET. SEJ... [Read more]
Flexible Images: Use them anywhere #ad
Flexible Image is a cloud-based library of images that can be used in all your marketing presentations: flyers, reports, websites, videos, etc. Membership in this club give you access to tens of thousands of images with a "transparent background" that you can use in almost any project... [Read more]
Social Media ROI: How to Measure Your Social Marketing [Podcast]
Social media channels help you to reach out a larger audience online and enhance your marketing. But to make sure that your strategies are working, you need to measure the campaign performance. Social Media Examiner’s Michael Stelzner has published a new podcast episode ‘Social Media ROI: How to Measure Your Social Marketing’... [Read more]
‘Five Strategies to Collect and Leverage Authentic Content’ Webinar January 29 [Webinar]
Quality content creation can help you to grow your business by the way of promoting your products and services to the target audience. Authenticity matters a lot in the content promotion as it helps you to win customer trust. eMarketer is hosting a webinar on ‘The Anatomy of a Perfect Review: Five Strategies to Collect and Leverage Authentic... [Read more]
State of Digital’s Predictions And SEO Advice for 2020
State of Digital contributor Laurence O’Toole has published predictions And SEO advice for 2020. These predictions are divided into the following categories: Technical SEOLocal searchLinksKeyword researchUser intentFuture of SERPsVoice search and more. O’Tooole says, “We reviewed many predictions made in 2016. Change... [Read more]
TrafficMate: Maybe the easiest way to start your online business #ad
You can't be successful online without traffic. Your website or blog needs traffic. Otherwise, it will starve; there will be no income to support it. Mike McKay, Radu Hanaianu and Luan Henrique have just released their traffic software, TrafficMate. This new software, provides traffic to any website in three different ways... [Read more]
2020 Digital Marketing Trends: Predictions from Eight Experts SEO Advice for 2020
The new year has started and we are about to enter its second month. But we can always help ourselves by knowing how experts see the year in terms of marketing trends. Searchmetrics contributor Stephen Bench-Capon has shared 2020 digital marketing trends as expressed by eight marketing leaders. Capon says, “Making predictions about... [Read more]
URL Inspection Tool – Google Search Console Training [Video]
Google Webmasters team has published a new video sharing information on Google’s ‘URL Inspection Tool’. Watch this video to check your page performance and make necessary improvements. Webmasters team says, “In this episode of Search Console Training, Daniel Waisberg goes over how to use the URL Inspection tool in Search... [Read more]
Step-by-Step Guide to Starting a Business
Starting a new business requires detailed planning and goal setting. You need external help to do required planning for creating a successful business. Quick Sprout’s Lars Lofgren has shared a 23-step guide to starting a new business. Lofgren says, “I’m not going to show you how to build or grow your business in this article.... [Read more]
FunnelXpress: beginner-friendly 'Pick & Click’ commission system #ad
If you want to get started in an online business, Mark Bishop has just released new software that will help you ease into the online marketing world. He calls it FunnelXpress. This is a cloud-based DFY Funnel creation app that lets you pick from its 30 Battle-Tested Ready-made funnels to customize and setup your very own lead generation funnel monetized with an offer wall on the 'Thank You’ page... [Read more]
TikTok Self-Service Ads: What Marketers Need to Know [Webinar Replay]
Video sharing site TikTok’s self-service ads feature enables advertisers to easily create and publish their ads on the network. Social Media Examiner team has made available the replay of webinar ‘TikTok Self-Service Ads: What Marketers Need to Know’. SME team says, “Join Jeff Sieh and Grace Duffy as we explore an update... [Read more]
‘Build a Winning Strategy for Listings Management’ Webinar January 30 [Webinar]
To reach out a lot of people only you need a comprehensive list of target audience interested in your products and services. Just like list creation, listing management is also an art that needs patience and skills. Binary Fountain is hosting a webinar on ‘Build a Winning Strategy for Listings Management’ on Thursday, January 30, 2020 ... [Read more]
How to Make Most from Your Header Tags
Header tags help you to separate headings and subheadings on a webpage. These tags are useful in improving the readability of your web page for the SEO purpose. HubSpot contributor Kayla Carmicheal has shared an article on how to use header tags in blogging. Carmicheal says, “Header tags and SEO have more in common than it may seem... [Read more]
HubSpot’s Guide to Product Marketing in 2020
Product marketing refers to the concept of creation of a new product, bringing it to the market and selling it to the customers by the way of promotions. To help you understand the process of product marketing in 2020, HubSpot’s Kristen Baker has published a new guide called ‘Guide to Product Marketing in 2020’. This comprehensive... [Read more]
Hallam’s Guide to Google Discovery Ads
Google Discovery Ads helps you to reach your target audience with the integration of artificial intelligence technology. To help you better understand Google Discovery Ads, Hallam’s Irina Holliday has published a comprehensive article. Holliday says, “Google Discovery Ads present a new step in advertising and a different way... [Read more]
Here’s How to Evaluate Link Value of SEO
Incoming links matter a lot when it comes to preparing a strong SEO strategy. Depending upon the quality of site content that links to your website, search engines value your website. Orbit Media Solutions’ Andy Crestodina has shared seven factors that indicate the value of links. Crestodina says, “A website linked to you. That’s... [Read more]
Strategies to Find Best Instagram Hashtags
When it comes to social media marketing, hashtags play an important role in enabling you to get your content found by the social media users. Jeff Bullas has shared some useful strategies to help you find high performing Instagram hashtags and give a boost to your marketing. Bullas says, “Hashtags can help drive engagement, especially... [Read more]
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