Search engine optimization (SEO) is a set of techniques that improve a website’s ranking in search engine results.
Practical Ecommerce contributor Ann Smarty has published an article featuring 10 do-it-yourself SEO tips to save money.
She says, “Here are my top 10 do-it-yourself SEO tips, including related ChatGPT prompts.
1. Research Keywords
Keyword... [Read more]
In the face of current economic headwinds and tightened budgets, bold ideas often take a hit—even as marketers are urged to scale their efforts.
Adweek is hosting a webinar ‘Scale Your Campaigns Without Sacrificing Creativity’ on Thursday, January 25, 2023, at 1.00 pm EST.
The Adweek team says, “Unlock proven strategies for scaling... [Read more]
HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘Did Google Just Kill Email Marketing?’.
The HubSpot team says, “We can’t have nice things. We’ve abused email to death. Kipp and Kieran dive into the impending email policy changes affecting Gmail and Yahoo users. Learn more on how... [Read more]
Yellow Brick Formula explains the “NO-BS” online business with zero products, marketing, funnels, paid ads, or prior experience – requiring just one skill.
Sean Donahoe, the creator, says. “60 Minutes a Day and You’ll Never Worry About Money Again.”
Yellow Brick Formula is based on a brand new process Donahoe has been teaching to... [Read more]
Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Optimize Agency Marketing With AI’ featuring Cathy McPhillips.
The SME team says, “Want to reduce agency operating costs? Looking for ways to streamline research, analysis, and ideation processes? Discover how to leverage AI tools to... [Read more]
A product landing page is a standalone web page that aims to persuade visitors to take action on a product-related offer.
AWeber has published ‘Product landing pages: a step-by-step guide to boosting sales’.
Rhonda Bradley says, “Think of a product landing page as your digital salesperson, dedicated to converting visitors into paying... [Read more]
Consumers in 2023 are web-savvy, discerning, and on-the-go. Successful ecommerce checkouts reflect the realities of today’s buyers.
Practical Ecommerce has made available replay of its webinar ‘7 Steps to Checkout Success’.
The Practical Ecommerce says, “In this 25-minute presentation, we’ll describe the critical components... [Read more]
FaceSwap uses powerful AI technology that enables you to change any face on any video or image (newly created & pre-existing), opening the door to unlimited actors, real, animated, and even toons – for your videos and images.
Imagine having an app with startling AI capabilities that allows you to begin using it immediately, straight out... [Read more]
A website audit is a marketing-focused analysis of all the factors that affect a website’s search engine visibility. It can help determine whether a website is optimized to achieve traffic goals and how it can be improved.
Semrush contributor Yannick Weiler has published an article featuring a proven checklist to perform a website audit.
She says,... [Read more]
MOZ contributor Emilie Martin published an article featuring Whiteboard Friday episodes that rocked the industry in 2023.
She says, “In case you missed them, here are the top 10 episodes from this year!
1. The Ultimate Low-Hanging Fruit SEO Strategy with Aleyda Solis
We all know that we want to maximize our chances for success in SEO. With... [Read more]
Chatbots are a form of digital marketing that can be used to collect leads, answer customer service questions, and promote products. They can also be used to automate marketing and sales funnels by providing answers to product or service questions.
Search Engine Journal contributor Ludwig Makhyan has published an article comparing ChatGPT, Bard and... [Read more]
Last chance to get the MyBNams December Deals. All the individual deals are gone, but you can still the a bundle containing all the deals, for an impressive discount, more impressive than the discount on individual products.... [Read more]
In recent days, the Federal Trade Commission took action against Anik Singhal and his company, Lurn, who have been mentioned in IM NewsWatch in the past. This case shows how carefully the FTC looks into the online marketplace. This should serve as a warning to all online marketers.
The FTC team says, “The FTC’s complaint charges that Lurn... [Read more]
Email marketing is a direct digital marketing method that uses emails to engage with a business’s audiences. It can help businesses promote, build relationships, and drive customer action.
Digital Marketing Institute contributor Clodagh O’Brien has published an article featuring nine email marketing tips and examples.
O’Brien says, “Let’s... [Read more]
Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Three Behavioral Science Tips for Better Marketing Results’ featuring Nancy Harhut.
The SME team says, “Want to improve your marketing results? Wondering how to tap into proven human behaviors to influence people? Explore behavior science... [Read more]
AIFunnels was created based n this fact: Almost every successful online business owner you have heard of owns at least one funnel. This is the secret of many top marketers like Russell Brunson, Tony Robbins, Dean Graziosi, Anik Singal, Robby Blanchard, Paul Ponna, Todd Gross & So Many Others... [Read more]
HubSpot has published a new video ‘Tips For Elevating Your Next Go-To-Market Strategy’.
The HubSpot team says, ” Join us on an epic journey as we unravel the secrets of creating a jaw-dropping Go-To Market strategy that will skyrocket your success!
No more aimless marketing or product launches that fall flat. We’re... [Read more]
MOZ contributor Emilie Martin has published an article highlighting 25 top Moz blog posts from 2023.
She says, “We published 176 posts on the Moz Blog this year, and as is tradition, it’s time to look back at the most popular ones! You’ll find articles on the latest in AI, setting yourself up for success with GA4, learning how to navigate... [Read more]
An affiliate program is an agreement between a brand and an individual, such as a creator, influencer, or website owner. I
HubSpot contributor Dorissa Saint-Juste has published an article featuring 50+ of the best affiliate programs that pay the highest commission.
She says, “Getting started with affiliate marketing as a beginner can be overwhelming.... [Read more]
TrendsHunter AI released by Ariel Sanders, lets you harness the power of viral content with content curation technology and share it with your subscribers and push your offers along with the news.... [Read more]
HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘The Secret To Building A Winning Marketing Plan For 2024’.
The HubSpot team says, “Kipp and Kieran dive into how you can create a winning marketing strategy in 2024. Learn more on the importance of aligning strategy with customer problems, ideal... [Read more]
Digital Marketing Depot is hosting a webinar ‘The State of SEO for 2024: Are you AI-Ready?’ on Thursday, January 18, 2023, at 1.00 pm EDT.
The DMD team says, “Customer expectations are higher than ever. They expect companies to know who they are and what they need. That’s why marketers should have a data strategy that will give them... [Read more]
An SEO expert is a professional marketer who uses search engine optimization techniques to improve the visibility of websites in search results.
Semrush has published ‘The Ultimate Guide to Becoming an SEO Expert’.
Jenny Abouobaia says, “Becoming an SEO specialist offers a range of benefits, including diverse career opportunities.
But... [Read more]
Generation Z (Gen Z) is the generation born between 1997 and 2012. They are also known as iGen, centennials, zoomers, post-millennials, or Homelanders. As of 2023, Gen Zers are between the ages of 11 and 26.
Search Engine Journal contributor Chelsea Alves has published an article on how Gen Z are using social media.
She says, “Here are... [Read more]
Search Engine Journal contributor Adam Riemer has published an article answering the question ‘Should You Focus On Zero Search Volume Keywords?’.
He says, “And the answer is yes, you should focus on zero search volume keywords when it makes sense for your company.
Here are four examples to make the business case if you’re being asked, “Why... [Read more]
