How to Improve Website Conversion Rate - IM NewsWatch, April 25, 2022
April 25th, 2022 at 6:52 am EST
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Your Guide to Using Instagram Reels Ads
Instagram has created a new pool of opportunities for businesses and marketers to grow their businesses. Newly launched features like Reels also allow you to advertise and meet your ROI target. Social Media Examiner’s Corinna Keefe has published a comprehensive guide on getting started with Instagram Reels. She says, ” Instagram is pushing... [Read more]
Three Ways to Improve Website Conversion Rate
A well-designed website helps you get more visitors and convert them into customers. With the right website development strategies, your website can take your business to the next level. Business 2 Community contributor DeJuan Wright has published an article highlighting three digital marketing tactics to increase your website’s conversion rate. He... [Read more]
WordPress SEO Guide: Everything You Need to Know [E-book]
WordPress makes it easy to structure, manage and publish your content in an SEO-friendly way. That’s why it’s considered the best CMS for search engine optimization. Search Engine Journal has published a new e-book ‘WordPress SEO Guide: Everything You Need to Know’. SEJ team says, “This guide is composed of 11 chapters and 353... [Read more]
Win a Free Copy of ViralLead Funnels today only #ad
ViralLead Funnels is an unconventional 2-Step List Building System for Building Quality Leads Fast, and it is being launched today. And the product creator is giving away several copies in celebration. Ifiok Nkem, a 7-figure marketer and coach, shared with us that, using a simple 2-step system, without spending anything on Ads, he was able to build... [Read more]
Local SEO Updates You Need To Know
According to Rio SEO, 83% of local consumers use Google Search to find information about local businesses. And 90% make a purchase within one week of their initial search. Search Engine Land contributor Angie Nikoleychuk has highlighted seven local SEO updates that may affect your 2022 planning. She says, “Understanding the changes to local search... [Read more]
Six Ways to Get Backlinks [Video]
Quality links play an important role in improving your SEO performance. By creating high-quality content, you can continue to influence search engines. Ahrefs has published a new video ‘Link Building for Local SEO: 6 Easy Ways to Get Backlinks’ to help you learn useful link-building strategies for better SEO. Watch the video here. Ahrefs [Read more]
HubSpot’s 2022 Social Media Marketing Report
HubSpot contributor Maxwell Iskiev has published an article highlighting HubSpot blog’s 2022 social media marketing report featuring data from 310 marketers. He says, “Let’s dive into some data that will help your social media strategy stay up-to-date as we jump into the new year. 2022 Social Media Marketing Trends Survey Key Findings Facebook... [Read more]
Ahrefs Shares 180+ SEO Terms and Definitions
SEO is an endless journey. You need to keep yourself abreast of what is happening with search engines and content marketing to achieve SEO success. Ahrefs contributor Si Quan Ong has shared 180+ SEO terms and definitions you should know. HE says, “You’ve probably noticed that there’s a lot of jargon and abbreviations in SEO. So we curated... [Read more]
AWeber Highlights 25 Free Marketing Tools
With the right marketing tools, you can take your business to an altogether new level. But it is a challenge to select the right set of tools for your business. AWeber contributor Kelsey Johnson has shared 25 free marketing tools you could learn in line at Starbucks. She says, “Whether you’re a marketer, business owner, or just looking to learn... [Read more]
How to Write Content That Ranks [Video]
Content creation is an ongoing task. And you have to adjust your strategy according to the search algorithms and by keeping your audience in mind. Neil Patel has published a new video ‘How to Write Content That Ranks in 2022’s Crazy SEO Landscape’ to help you create better content. He says, “Do you want to learn how to write content... [Read more]
The Content Marketer’s Funnel [Guide]
Content Marketing Institute has published a new guide called ‘The Content Marketer’s Funnel’ to help you strengthen your content marketing. The CMI team says, “Similar to a sales funnel, the Content Marketer’s Funnel gives businesses an easy-to-follow yet comprehensive framework for creating content that moves buyers along their... [Read more]
Seven Social Media Marketing Hacks [Video]
With strong social media marketing campaigns, you can continue to expand your online presence and reach more customers. Watch HubSpot’s new video ‘7 Social Media Marketing Hacks to Grow Your Business FAST!’ to explore useful social media marketing tricks. The HubSpot team says, “In this video, HubSpot will be sharing 7 tips with... [Read more]
The Importance Of First Party Data Activation [Podcast]
Search Engine Journal has published a new podcast episode ‘The Importance Of First Party Data Activation’ featuring Brent Ramos. The SEJ team says, “Cookies going away in Chrome? They already have been eliminated from the most popular browser on the mobile market – Safari. How does this affect marketing & sales? What about... [Read more]
How To Improve Your Organic Growth: Stop Building Links & Start Earning Them, May 11 [Webinar]
Link building is an essential process. There are some ways to dramatically improve your backlink profile without compromising. Search Engine Journal is hosting a webinar ‘How To Improve Your Organic Growth: Stop Building Links & Start Earning Them’ on Wednesday, May 11, 2022, at 2.00 pm ET. The SEJ team says, “By pivoting to this... [Read more]
Marketing In The Metaverse [Podcast]
Search Engine Journal’s Loren Baker has published the latest Search Engine Journal Show podcast ‘Marketing In The Metaverse’ featuring Lisa Buyer. He says, “In a world where the digital and physical meet, metaverses offer an unprecedented opportunity to brands. Lisa Buyer of The Buyer Group joined me on the SEJ Show to shed light... [Read more]
Influencer Marketing for SEO and Authority [Video]
MOZ has published the latest episode of Whiteboard Friday ‘Influencer Marketing for SEO and Authority’ featuring Andy Crestodina. The MOZ team says, “Please welcome back guest host, Andy Crestodina, for an episode all about the connection between people, relationships, and SEO outcomes. Specifically, how influencer marketing can drive... [Read more]
Using Paid Advertising, Giveaways, and Influencers to Grow Your Business [Podcast]
The new episode of the Copyblogger podcast ‘Using Paid Advertising, Giveaways, and Influencers to Grow Your Business‘ is available on Apple Podcast now. In this week’s episode Tim (@timstodz) and Ethan (@damn_ethan) give some of their favorite examples of successful paid media and Ethan breaks down the frameworks of how it all works. Copyblogger [Read more]
SERP Trends & Top Keyword Data By Industry, May 4 [Webinar]
By understanding how your customers search within your industry, you can put yourself in the best position to win over your competitors. Search Engine Journal is hosting a webinar ‘SERP Trends & Top Keyword Data By Industry’ on Wednesday, May 4 2022, at 2.00 pm ET. The SEJ team says, “Join this webinar to learn more about a variety... [Read more]
How To Research Your Competitor’s Social Ads
To make your social media ads more relevant and irresistible, you should check the way your competitors create and publish their ads. Social Media Examiner’s Lisa D. Jenkins has published an article on researching your competitor’s ads on four social platforms. She says, “Looking for inspiration to improve your social ads? Wondering what... [Read more]
E-commerce Content for Facebook – How to Do It Right
Facebook is a platform that can help you in every facet of the business. Today, the E-commerce domain is quite dependent on social media and influencers. Practical Ecommerce contributor Carolyn Mara has published an article to help you create the right E-commerce content for Facebook. She says, “Facebook is the king of social media for businesses.... [Read more]
Canonical Tag for SEO [Guide]
Canonical tags can be used to specify which among multiple duplicate pages is the primary, preferred version of a page. Onely.com’s Gosia Poddębniak has published the ‘Ultimate Guide to Canonical Tag for SEO’. She says, “This guide explains the characteristics and best practices for using canonical tags to address duplicate... [Read more]
Creating An Effective Social Media Strategy [Video]
The process of creating a social media strategy can seem a bit overwhelming. Watch HubSpot’s new video breaking down the key steps you need to follow for social media success! HubSpot [Read more]
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