Reuters’ Krystal Hu, Jeffrey Dastin have reported that Amazon is going to delay Prime Day, its summer shopping event, due to the COVID-19 pandemic. Hu and Dastin say, “The notes, in which Amazon’s general counsel wrote critical comments reported by Vice News about an employee it fired on Monday, offer a rare insight into planning... [Read more]

Quick Sprout has published a list of ‘Best Digital Marketing Services’ for the year 2020. This list covers 12 best digital marketing services available in the segment like SEO, social media, link building and more. The Quick Sprout team says, “Digital marketing services specialize in very specific areas of online marketing.... [Read more]

Google’s E-A-T (Expertise, Authoritativeness, and Trustworthiness) concept is a set of guidelines used for search quality evaluation. The search engine evaluates your website and its web pages using these three elements. SEMrush is hosting a webinar on ‘What is E-A-T and Why is It So Very Important?’ on Tuesday, April 12, 2020. The... [Read more]

Quora is a question-and-answer platform where anyone can ask questions to be answered by other users. By answering users’ questions on this platform you can establish your authority in your niche and create a long-term traffic generation opportunity. Listen to the new Marketing Scoop Podcast titled ‘Boosting Traffic with Quora as... [Read more]

WordPress SEO refers to the strategies that you develop to increase traffic to your WordPress website. You can get more visitors by using SEO-friendly WordPress theme, WordPress SEO plugins and more. SEMrush contributor Erika Varagouli has shared 20 tips to improve your WordPress site rankings. Varagouli says, “Before you learn how... [Read more]

You can lower your marketing costs using social media platforms like Facebook, Instagram, Twitter, LinkedIn etc. Various social media marketing platforms are having a tremendous impact on businesses. By using Instagram in an effective manner, you can grow your online sales. Sue B. Zimmerman is hosting a webinar ‘3 Keys to Getting... [Read more]

Growing an online business needs some legwork. You need to take care of legal and financial norms while starting an online business. But at the same time, you can launch a business and make money online with very little to no capital. You can make your online business successful by understand the mechanics of online marketing and by using social... [Read more]

By growing your social media following, you can increase the chances of creating more sales online. To grow your followers you need to develop a strategy that caters to the needs and interests of your target audience. The Social Media Examiner team has published a new podcast episode ‘Growing a Following: Tips From Michael Stelzner’... [Read more]

According to HubSpot research, mobile accounts for 46% of all email opens. Further the research states that 35% of business professionals check email on their mobile devices. Keeping these statistics in mind, you need to focus on email campaigns so that you can improve your marketing effectiveness. John Chow has shared four reasons why... [Read more]

Backlinks are highly useful for ranking higher in Google search. With quality backlinks you can get more organic traffic and grow your sales opportunities. The MH Themes team has published a 4-step guide covering 10 tips on generate first backlinks for your blog. The MH Themes team says, “Backlinks are still one of Google’s top... [Read more]

Lead generation is the process of creating consumer interest or enquiry into your products or services. Leads are created for list building, e-newsletter list acquisition or for sales leads. HubSpot’s Allie Decker as shared 16 creative lead generation ideas to help you generate more leads and increase your sales. Decker says, “Let’s... [Read more]

According to Shopify, the global e-commerce sales are expected to reach $4.2 trillion USD in 2020 and $6.5 trillion by 2023. by creating a good e-commerce plan you can tap the huge market available. An e-commerce marketing plan focuses on selection of right tools and strategies that help you to make more sales online. The HubSpot contributor... [Read more]

The coronavirus disease (COVID-19) is an unprecedented threat the world is facing. With constantly rising cases it is causing several problems for people across the globe. According to J.P. Morgan economists, the U.S. economy will shrink to 14% in the next quarter. Entrepreneur Magazine contributor Ben Angel has published a new video ‘How... [Read more]

The COVID-19 pandemic has created a global slowdown. People are not able to go out of their homes. May be this would be the right time to launch your next business. After choosing your niche, the first thing that you need to think about is searching the right business name. Entrepreneur Magazine is hosting a webinar on ‘Take the First Step:... [Read more]

By hosting webinars, you can enhance your online followers and create new customers. To make your webinar successful, you need to select the right topic, one in which you have appropriate level of knowledge. The Entrepreneur magazine contributor Robert W. Bly has shared eight steps to achieving webinar success. Bly says, “Webinars... [Read more]

The HubSpot team has published a comprehensive list of marketing statistics for 2020. They have offered statistics in the following areas: Search Engine Optimization StatisticsContent Marketing StatisticsSocial Media StatisticsVideo Marketing StatisticsEmail Marketing StatisticsLead Generation StatisticsAdvertising StatisticsMarketing Technology... [Read more]

Building a new website a challenging task. It can be made easier by having a list of procedures you should follow to build a good website. Portent contributor Andy Schaff has published a checklist for building your website. Schaff says, “There are many different approaches to handling website designs. Portent typically prefers a component-based... [Read more]

Google continues to update its search algorithm in order to provide a better search experience to its users. You can improve the amount of organic traffic you receive by understanding these changes and adjusting your SEO strategy accordingly. The Botify Team has interviewed a group of SEO experts, and together they have answered 13 questions related... [Read more]