To achieve better ROI from your social media advertisement campaigns, you need to write them in a way so that your prospects are persuaded to take action. Portent contributor Isabelle Severns has shared 10 tips for writing social media ad copy that converts. She says, “There’s an art to writing good social media ad copy, but it’s also a skill... [Read more]

Email marketing is a great way to stay in touch with your prospects and customers and also grow your website traffic by sending offer alerts. Search Engine Journal contributor Brent Csutoras has shared seven ways to use email to boost your organic traffic. He says, “Here are seven ways you can increase visits to your website: 1. Target With Accuracy Bounce... [Read more]

Landing pages convert more traffic as they are focused on one goal or call to action by providing information about a specific offer or item. Search Engine Journal contributor Darrell Williams has published an article highlighting seven useful landing page builders for 2022. He says, “Landing pages play a crucial role in segmenting, iterating,... [Read more]

MarketingBlocks is an all-in-one AI-powered platform that creates: ► landing pages, ► logos, ► videos, ► banners, ► ads, ► marketing copy, ► emails, ► voiceovers, ► and much more And it does it in minutes. All it takes is a keyword and description. Using the most advanced technologies, MarketingBlocks builds all the marketing... [Read more]

A clear marketing plan creates a link between the strategic direction of the business and the delivery of results. It connects everything together and ensures that the right activity is taking place, at the right time, to the right audience through the right channels. HubSpot contributor Rebecca Riserbato has published an article highlighting five steps... [Read more]

Content Marketing Institute has published a new e-book ‘The Essentials of a Documented Content Marketing Strategy’ to help marketers build a strong content marketing strategy. The CMI team says, “What is one of the biggest differences between a content marketer who is effective and one who flails? A documented content marketing strategy. According... [Read more]

Topical authority is a measure of authority built up through proven expertise and trust in your field. By publishing high-quality, informative pieces of content on your site, you can acquire people’s trust and convert them into customers or regular visitors. MOZ contributor Zoe Ashbridge has published an in-depth article on topical authority. She... [Read more]

George Katsoudas has just released a piece of unusual website development software: AffiliateMatic. It's powered by people, like this: 1) Experts create high-quality content; 2) You click a button to post the content on your site... [Read more]

The physical world may be returning but digital events are here to stay. But digital engagement is not one-size fits all. Different audiences and event types require different types of experiences. Content Marketing Institute is hosting a webinar ‘How to Create Events for Every Audience’ on Wednesday, June 22, 2022, at 2.00 pm ET. The CMI... [Read more]

Your website is packed with compelling content from product descriptions to location pages to blog posts. But often the marketing strategy emphasizes SEO and overlooks the importance of search capabilities within their websites. Content Marketing Institute is hosting a webinar ‘Site Search 101: The Most Effective Content Marketing Tool (You’re... [Read more]

Bootcamp Digital is hosting a ‘Free Digital Marketing Strategy Training’ on Tuesday, June 14 at 12.00 pm EST. This is a hands-on workshop where you’ll be analyzing, creating, and planning. Building a complete strategy with a proven template Defining clear goals Focusing your strategies Setting clear objectives Optimizing your tactics Setting... [Read more]

Francis Ochoco has been studying how crypto functions in the marketplace. He has found a way for you to build a crypto account without investing your personal finances in buying it. More and more merchants are accepting crypto currency in payment. Getting your feet wet in crypto without risking any money is a wise move in light of direction online business is heading.... [Read more]

Merkle Inc. is hosting a webinar ‘Why Hybrid Customer Experiences are Driving the Holiday 2022 Season’ on Tuesday, June 14, 2022, at 1.00 pm EST. The Merkle team says, “Holiday 2020 was the year of ecommerce explosion. In 2021, it was the brick-and-mortar resurgence. For 2022, the theme propelling the holiday season will be merging... [Read more]

You can take your business to new heights with the right digital marketing tools. Watch Aurelius Tjin’s video ’21 Useful Digital Marketing Tools to Grow Your Business’ where he shares information about some useful marketing tools. He says, “In this video, you’ll learn 21 useful DIGITAL MARKETING TOOLS to grow your business.... [Read more]

By understanding consumer behavior and paid search trends, you can drive more traffic and grow your sales. Similarweb is hosting a webinar ‘Paid Search: Uncovering Industry and Keyword Trends’ on Tuesday, June 14, 2022. The Merkle team says, “The data experts at Similarweb are going live for an exclusive webinar on June 14. Join for... [Read more]

The 2022 Marketing Rolodex contains a mammoth collection of the most high quality, top-rated service providers, outsourcers, and freelancers for a wide variety of the most popular marketing tasks and services. Use this enormous targeted collection of the most competent, trusted (and well-vetted) service providers currently working on the most trusted outsourcing platforms on the internet. ... [Read more]

Search Engine Journal contributor Miranda Miller has answered an important question on content optimization and its impact on search. She says, “Fluctuations in rankings are normal as Google assesses the new/updated content, so I wouldn’t panic so soon after the change. If the issue persisted, we’d want to start investigating potential causes. Tamar,... [Read more]

Quick Sprout’s Lars Lofgren has published an article comparing the best digital marketing services. He says, “Hiring the best digital marketing service to get customers in your doors or visiting your website means you can spend more time doing what you’re really good at—delivering an incredible product, service, or experience. Best Digital... [Read more]

While marketers have never had more data at their fingertips, there is a world of difference between a data point and an insight. Being able to translate data into a compelling story can be the difference between securing renewal and losing a client. AdWeek is hosting a webinar ‘How to Use Data to Drive Marketing Strategy and Streamline Processes’... [Read more]

Prezentar is brand new SaaS software that allows you to create remarkable presentations and videos easier and faster than old fashioned tools like PowerPoint, Keynote, or Camtasia Studio^{® and do it with minimal effort. ... [Read more]}