Digital marketing, also known as online marketing, is the use of digital channels to promote products and services to consumers. Forbes has published ‘Digital Marketing In 2023: The Ultimate Guide’. Janette Novak and Nikita Tambe say, “Traditional marketing channels like broadcast television, radio and newspapers are still intact but... [Read more]

The headline of your article or blog posts needs a lot of work. It should appeal your target audience so that desired actions can be achieved. Content Marketing Institute contributor Olesia Filipenko has published an article featuring useful strategies for writing great headlines. She says, “By answering yes to these eight questions before publishing,... [Read more]

Marketing trends are activities or strategies that brands put into practice to stay relevant in their industry. Trends are usually inspired by the latest technology or the changing needs of consumers, and they help brands stay up to date while trying new things. Similarweb contributor Monique Elli has published an article answering the question ‘Why... [Read more]

NeoCloud solves an ongoing problem for marketers: where am I going to store all the computer files needed for doing my job? You could store them on your PC hard drive, but hard drives crash more often than is comfortable and there’s always a chance for your PC being dropped, stolen, or lost. Any of those could be disastrous. That’s why... [Read more]

Content Marketing Institute has published a new video ‘What AI Adds to Ads’. The CMI team says, “The content marketing news you need to lead in 5 minutes, from Content Marketing Institute’s Robert Rose. A new Reuters article illustrates how AI can help marketers create paid media campaigns at a lower cost and greater scale. But Robert... [Read more]

HubSpot has published a new video ‘How to find the best Content Distribution Channels’. The HubSpot team says, “Are you creating stellar content but still struggling to get views? Your content might be top-notch, but if you’re not utilizing the right content distribution channels, it won’t reach the people... [Read more]

HubSpot contributor Sophia Bernazzani has published an article featuring 40+ best free online marketing classes you can take in 2023. She says, “Marketing is a broad career with many distinct skill sets. This means that choosing the right marketing courses online can be quite confusing for a beginner. So, for broad topics like content marketing... [Read more]

AI Autotube Profits Engine may be a game-changer for you if you are a content creator or if you have heard of the marketing power of YouTube and want to put that power to work for you. ... [Read more]

The latest The SERP’s Up SEO podcast episode is titled ‘How marketers can best leverage AI’. The WIX SEO Hub team says, “What role does AI play in modern marketing? Can you leverage AI in your marketing? How do you use AI the ‘right’ way? Wix’s Mordy Oberstien and Crystal Carter are joined by best-selling author and marketing... [Read more]

A pillar page is a website page that provides a comprehensive overview of a topic. It’s a landing page that focuses on a key topic, resource, product, or service area. Search Engine Journal is hosting a webinar ‘How To Boost 2024 SEO Performance With Pillar Pages & Topic Clusters’ on Wednesday, October 25, 2023, at 2.00... [Read more]

Digital Marketing Institute has published a new guide ‘5 Best Practices for Building a Successful Media Network’. The DMD team says, “When everyone is trying to win ad budgets, how can emerging media networks compete? Download 5 Best Practices for Building a Successful Media Network to: Strengthen and evolve your first-party data... [Read more]

Adeel Chowdhry has just launched eCoverly, the latest creator of e-book covers and other marketing graphics.... [Read more]

Neil Patel has published a new video ‘How to Create the Perfect Omnichannel Marketing Strategy’. He says, “The term “omnichannel” has become a buzzword in the marketing world, but it represents a profound shift in how companies approach customer engagement and brand consistency. In this comprehensive video, we will delve... [Read more]

Google Analytics is a web analytics service that tracks and reports website traffic and mobile app traffic and events. It was launched in November 2005 after Google acquired Urchin. Search Engine Journal contributor Vahan Petrosyan has published an article answering the question ‘Is Using Google Analytics A Search Ranking Factor?’. He says,... [Read more]

HubSpot has published a new video ‘Top Cold Emailing Tips (Boost Open Rates Today)’. The HubSpot team says, “With the right plan in place, cold emailing is a marketing method proven to increase sales leads and grow your business. In this video, we’ll take you step-by-step through some of the best cold email strategies... [Read more]

You can now switch to Bookly Pro to create and sell professional books & business documents like children story e-books, subjective e-books, fiction e-books, mystery e-books, science fiction e-books, novels, poems, legal documents, project report presentations, and more.... [Read more]

Search Engine Journal has published the latest episode of the Search Engine Journal Show podcast ‘SEO & Site Migrations: Common Pitfalls To Avoid’ featuring Arnout Hellemans. Loren Baker says, “Migrations can be time consuming and stressful, even more-so when you don’t have company-wide collaboration and alignment, or when you’re... [Read more]

The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands. Search Engine Journal is hosting a webinar ‘Trends In Paid Search: Navigating The Digital Landscape In 2024’ on Wednesday, October 18, 2023, at 2.00 pm ET. The... [Read more]

Affiliate marketing is one of the best ways you can make a passive stream of income. Search Engine Journal has published the ‘Affiliate Marketing Beginners Guide’. Adam Riemer says, “There are three parties that interact to make the affiliate marketing channel work. Affiliates (Also Known As Publishers And What You Are) This is the... [Read more]

ApexEngine is your personal assistant that can help you create high-quality content, generate AI graphics, and respond like a human.... [Read more]

The latest The SERP’s Up SEO podcast episode is titled ‘Even SEO pros need a refresher’. The WIX SEO Hub team says, “Does needing a refresher make you a bad SEO? No! Every SEO needs to revisit and familiarize themselves with certain aspects of SEO. Renew and refresh yourself this week as Wix’s own Mordy Oberstein and Crystal... [Read more]

Social-first marketing can be an extremely effective solution for brands with limited resources. But to truly win on social media and resonate with your audience, it’s crucial to remain informed about the latest trends and features. Adweek is hosting a webinar ‘A Social-First Approach to Budget-Conscious Marketing: Create Viral Content and... [Read more]

This is a reminder for the Adweek webinar to be held on October 5, 2023. Adweek is hosting a webinar ‘Future-Proof Your Ad Measurement: Understanding Full-Funnel Impact’ on Thursday, October 5, 2023, at 1.00 pm EDT. The Adweek team says, “Hear from a panel of measurement leaders from Zynga, UM and Disqo for a look at what it will... [Read more]

AI Creative Suite was recently announced. It can create hundreds of traffic-getting shorts, videos, AI graphics, voiceovers, and chatbots, and do it in minutes using the power of ChatGPT 4.... [Read more]

Introduction In today’s digital landscape, where there is an overabundance of content and attention spans waver, the ability to create gripping blog titles steeped in urgency emerges as a potent differentiator for your business website. Beyond the realm of clickbait ploys (which we deprecate) lies the allure of time-sensitive titles, which possesses... [Read more]

Blogging for business is a content marketing tactic that involves creating content related to a company’s product or service. Ahrefs contributor Si Quan Ong has published an article featuring 23 beginner blogging tips to get better at blogging. He says, “If you want to get better at blogging, you need a proven list of blogging tips that... [Read more]

HubSpot has published ‘The Ultimate Guide to On-Page SEO in 2023′. Allie Decker says, “On-page SEO is important because it tells Google all about your website and how you provide value to visitors and customers. It helps your site be optimized for both human eyes and search engine bots. Merely creating and publishing your website... [Read more]

The latest The SERP’s Up SEO podcast episode is titled ‘How to set SEO priorities’. The WIX SEO Hub team says, “With so many SEO tasks how do you know where to start first?! Get your (SEO) priorities in order as Wix’s own Mordy Oberstein and Crystal Carter help you bring order to the chaos with tips on how to prioritize SEO... [Read more]

With so many elements going into constructing a successful website, it’s crucial to know what to look for when evaluating what users want. Search Engine Journal is hosting a webinar ‘How To Perform Website Experiments’ on Wednesday, October 11, 2023, at 2.00 pm ET. The SEJ team says, “We’ll show you the step-by-step... [Read more]