Content is fundamental at every stage of your customer’s journey. It’s not just a critical tool for engagement—it also builds and nurtures your audience’s trust. MarketingProfs is hosting a webinar ‘Building Positive Customer Experiences With Content Marketing’ on Thursday, March 17, 2022, at 2.00 pm ET. The MarketingProfs... [Read more]

On-page SEO is the process of optimizing pages on your site to improve rankings and user experience. Semrush has published ‘On-Page SEO: An In-Depth Guide’ to help you understand this process. Connor Lahey says, “Google regularly updates its algorithm, improving its ability to understand both user intent and overall user experience... [Read more]

LinkedIn Sales Navigator is a set of subscription-based offerings from LinkedIn. The offerings are designed to help sales professionals identify prospects, receive alerts on prospects’ activities on LinkedIn, and request introductions to prospects through shared connections. Social Media Examiner has published a new video ‘Is LinkedIn Sales... [Read more]

You can have (and probably should have) accounts on multiple social media platforms, all linking to your main website. Each of these can potentially drive traffic to your site. But for them to do so, these accounts need to have content posted. That’s why you need SyndRanker Ultimate. Read on to find out more. The users of YouTube are a bit different... [Read more]

HubSpot has published a new video ‘What Is SEO | How To Rank In 2022’ explaining the SEO basics and highlighting some useful tips to achieve high search engine rankings. The HubSpot team says, “SEO is how you get your website to rank high on Google search results, which drives traffic and increases sales. This video offers a full overview... [Read more]

To strengthen your Instagram, you need the right set of tools that can help you manage a variety of marketing and promotional activities on the network. Social Media Examiner contributor Anna Sonnenberg has shared 18 Instagram tools to improve your marketing. She says, “Want to do more with Instagram? Wondering if there are any tools to make... [Read more]

An effective omnichannel approach surrounds your customers with relevant, targeted, 360-degree marketing that seamlessly connects experiences across media channels. It’s essential for reaching today’s shoppers. Adweek is hosting a webinar ‘3 Steps to Making Omnichannel Marketing a Reality: Reach the Modern Shopper’ on Thursday, March... [Read more]

VidMingo is better in one important way. It loves marketers and their videos. Don’t they all? Actually, it is reported that last year over 20 Million YouTube videos were removed by administrators, and over 1.98 Million YouTube channels were deleted. A second way VidMingo is better is the cost. If you’re still hosting your videos on other... [Read more]

Accessibility testing is a type of testing done to ensure that your sites are usable by as many people as possible. Automated accessibility testing helps improve performance. Search Engine Journal has published a new guide ‘Automatic Accessibility Solutions For Search Marketers’ to help search engine marketers. Kim Krause Berg says, “Before... [Read more]

Conversion rate optimization is the process of increasing the percentage of users or website visitors to take a desired action. By improving your conversion rate, you can take your business to a next level. HubSpot contributor Rebecca Riserbato has published an article highlighting 20 ways to effectively increase your conversion rate. She says, “Below,... [Read more]

Your website homepage plays a key role in creating that important first impression. With proper homepage design and planning, you can retain visitors for more time on your website. Search Engine Journal has published a new case study ‘Homepage Design & Linking Strategy For Publishers’. Daniel Smullen says, “Implementing a paywall was... [Read more]

You have probably heard that the easiest and quickest way for a beginner to build an income stream from an online business is, by far, to start earning commissions as an affiliate (someone who promotes products for a commission, products created by someone else and sold elsewhere).... [Read more]

A title tag is an HTML element that specifies the title of a web page. A page’s title tag is displayed as part of the search snippet in a search engine results page (SERP). Rank Ranger’s Liraz Postan has published a complete guide titled ‘SEO Title Tags’. He says, “First things first, if you didn’t know by now, you should... [Read more]

Social media platforms give us access to a large audience online. When it comes to boosting your online sales, Facebook and Instagram can do wonders. Social Media Examiner’s latest video ‘How to Sell More with Instagram Live: A Step-by-Step Guide’ can help you get more sales done using Instagram live. The SME team says, “Want... [Read more]

Email marketing gamification refers to embedding a game into your emails. It’s a simple but powerful marketing strategy that can yield significant results, with the ultimate goal being to boost user engagement. AWeber contributor Jenna Bunnell has published an in-depth article explaining email marketing gamification and its benefits. She says, “Are... [Read more]

Based on a new invention by a couple of software experts at Google, that has been incorporated in a new feature that Google just made available to the public, Beattie has been able to invent a brand new way to generate endless customers, leads, and sales online.... [Read more]

A strong LinkedIn marketing strategy can help you drive more leads across both your organic and paid efforts. Social Media Examiner contributor Anna Sonenberg has shared 10 tips to help you get more LinkedIn leads and conversions. She says, “Want more quality leads on LinkedIn? Wondering what to do to convert more followers? #1: Add a Customized... [Read more]

Ahrefs contributor Rebecca Liew has published an article highlighting 10 best digital marketing Facebook groups. She says, “Before getting into the list, do remember that many marketing groups require you to answer some simple questions before your request is approved, such as what you hope to get from joining the community. Here are the 10 best... [Read more]

Content creation and marketing is all about knowing first and then sharing with your audience. By gaining control over the existing information, you can power up the content creation process. To help you with that, Content Marketing Institute contributor Jodi Harris has shared the essential content marketing glossary featuring 50+ terms. She says, “I... [Read more]

7 Figure Affiliate System builds an automated ‘Business Machine' that allows you to work only 5 hours a week, using a proven system (in use since 2008) that builds a successful online business, the kind you have been dreaming of for years.... [Read more]

Having a professional, well-written copy in your communications is vital to your success. It helps you persuade people to purchase a product or service. HubSpot has published a new video ’10 Top Copywriting Techniques Pros Use to Increase Organic Traffic’ to help you learn about some of the most influential copywriting techniques. The HubSpot... [Read more]

HubSpot has published a new podcast episode ‘Using Owned Content To Drive Demand’. Kyle Denhoff, Senior Manager of Marketing Strategy and Operations at HubSpot, talks about the importance of planning, content marketing, and demand generation for content. Owned media is a great way to get in front of your prospects. Rather than an immediate... [Read more]

Content marketing is a dynamic process that requires continuous improvement in making the content more useful for your audience. Content Marketing Institute contributor Manick Bhan has published an article highlighting the 3R )Reduce, Reuse, and Recycle) strategy for content that gets you more visitors from the search engines. He says, “You’re... [Read more]

Content Marketing Institute has made available the ‘Top Trends in Content Marketing 2022’ webinar on-demand. The CMI team says, “Join CMI and Lenox Powell, Content Director at Semrush, as we discuss and highlight some of the biggest findings of Semrush’s annual publication, the State of Content Marketing 2022 Global Report. With... [Read more]