How To Create a Value Proposition in 2024 - IM NewsWatch, February 26, 2024

February 26th, 2024 at 8:35 am EDT
Internet Marketing NewsWatch
Monday, February 26, 2024

Seven Ways To Make Money On Social Media

Social media platforms offer plenty of opportunities to make money online. Copyblogger contributor Megan Mahoney has published an article featuring seven ways to make money on social media. She says, “It’s not hard to make money on social media if you pick the right niche and use the right systems to build a strong relationship with a high-value... [Read more]

Instagram Lead Generation Strategy [Podcast]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Instagram Lead Generation Strategy’ featuring Michelle Gifford. The SME team says, “Want more leads from Instagram? Wondering which Instagram content types to use at each stage of the buyer journey? Explore Instagram lead generation strategy.” Social... [Read more]

How to Work Smarter with the Content You Create [Podcast]

Copyblogger has published the latest podcast episode ‘How to Work Smarter with the Content You Create’ featuring Ryan Carr. The Copyblogger team says, “On this week’s throwback episode, Ethan Brooks (@damn_ethan) talks to growth marketer, Ryan Carr (@ryan_boat). They discuss their work at HubSpot and The Hustle. Ryan also speaks... [Read more]

Vumu: Client meeting set-ups for marketing agencies, consultants #ad

  Vumu lets you create hyper-personalized outreach campaigns to book 20-30 meetings in 14 days. Right now, you can get it for 1/4th of its original price if you take advantage of the early bird discount. This isn’t another run-of-the-mill application. It’s a complete prospecting package designed to get you up to 90% response from your cold... [Read more]

What Is Google Discover, and How Can You Boost Your Traffic? [Answered]

Google Discover is a personalized feed of content that is relevant to a user’s interests. It is part of Google Search and uses a user’s web and app activity to show content. Discover can include links to articles and YouTube videos. MOZ contributor Clara Soteras has published an article explaining Google Discover and how you can use it. She... [Read more]

Use ChatGPT to Build a Customer Journey for Your Website [Video]

A website customer journey is the process a customer goes through on a website to achieve specific goals. For example, an e-commerce customer journey might include searching for clothing, comparing items, adding items to a cart, and checking out. MOZ has published the latest episode of the Whiteboard Friday video ‘Use ChatGPT to Build a Customer... [Read more]

How To Create a Value Proposition in 2024 [Video]

HubSpot has published a new video ‘How To Create a Value Proposition in 2024’. The HubSpot team says, “What are the components of a great value proposition and how do you create one for your business? In this video, we’ll break down the steps to crafting an effective, compelling value proposition that’s unique to your brand,... [Read more]

NicheSites AI creates niche websites in just 180 seconds #ad

  NicheSites AI launches at 11 AM EST today. At 10 AM, there is a demonstration webinar that shows you how to take advantage of its power to quickly create attractive websites for yourself or for clients. Besides the training, there will be a special deal only offered on the webinar. If it is too late for the webinar, click here to watch the recorded... [Read more]

Reminder- Beyond SEO: How Modern Content Marketing Powers Growth, February 27 [Webinar]

This is a reminder for the MarketingProfs webinar to be held on February 27, 2024. Modern content marketing is a marketing strategy that focuses on impressions and reach, rather than search term rankings. It is audience-centric and intended to be shared, often through social media. MarketingProfs is hosting a webinar ‘Beyond SEO: How Modern... [Read more]

Privacy Sandbox: Google’s Feast or Fair Targeting Play? [Video]

Content Marketing Institute has published a new video ‘Privacy Sandbox: Google’s Feast or Fair Targeting Play?’. The CMI team says, “A new report from the IAB says Google’s Privacy Sandbox plans for replacing third-party cookie tracking are half-baked. Meanwhile, the U.K. Competition and Markets Authority is hinting that the Sandbox... [Read more]

Reminder- AI-Driven Content Strategies for 2024, February 27 [Webinar]

This is a reminder for the DMD webinar to be held on February 27, 2024. AI was all the rage in 2023 with teams scrambling to educate themselves on potential impact and opportunities. In 2024, marketers across organizations of all shapes and sizes are expecting to harness its power in more ways, specifically with Content Operations and Marketing Operations... [Read more]

The Traffic Syndicate for Facebook traffic success #ad

Marketers have been abandoning Facebook for newer platforms, saying the it no longer draws clicks and sales as it did in the past. Well, maybe they just need to adapt their marketing techniques to the current-day Facebook realities, as Doubek did.... [Read more]

10 Successful Ways To Improve Your SERP Rankings, March 6 [Webinar]

SERP rankings are determined by Google’s algorithm, which considers hundreds of factors, including a website’s authority, relevance, and trustworthiness. Search Engine Journal is hosting a webinar ’10 Successful Ways To Improve Your SERP Rankings’ on Wednesday, March 6, 2023, at 2.00 pm ET. The SEJ team says, “Join... [Read more]

HubSpot Shares Eight Useful Email Disclaimer Examples

An email disclaimer is a legal statement or notice included at the bottom of an email that aims to protect the sender and their organization from various risks associated with email communication. HubSpot contributor Mandy Bray has published an article featuring eight useful email disclaimer examples. She says, “Just because email disclaimers... [Read more]

Deploying JavaScript for Better SEO Performance

JavaScript for SEO is a crucial aspect of modern web development, as search engine optimization (SEO) plays a vital role in ensuring a website’s visibility and accessibility on the internet. With the increasing reliance on JavaScript for building dynamic and interactive web applications, it’s essential to optimize JavaScript code to make... [Read more]

VideoCardz: "the easiest video creator ever" (price rising) #ad

This software allows you to easily create marketing videos in 6 languages (5 western languages and Chinese) without all the hassle involved in other video software.... [Read more]

Eliminate Fixed Costs: Financial Tips for Marketing Agencies [Podcast]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Eliminate Fixed Costs: Financial Tips for Marketing Agencies’ featuring Damien Papworth. The SME team says, “Are fixed costs threatening your profit margins? Do you need better financial planning practices to weather economic fluctuations... [Read more]

I Tested Viral SEO Tips on TikTok [Video]

Ahrefs has published a new video ‘I Tested Viral SEO Tips on TikTok’. In this video, you will learn about most viral SEO hacks on TikTok to learn if more views means more organic traffic. Ahrefs  [Read more]

Breaking Down Red Bull’s $16 Billion Marketing Strategy [Podcast]

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘Breaking Down Red Bull’s $16 Billion Marketing Strategy’. The HubSpot team says, “What can we learn from Red Bull’s $16 billion marketing strategy? The story is a case study in revolutionary marketing tactics and full of practical use... [Read more]

PixelArmorAI builds WordPress sites with hacking protection #ad

The most important thing many small mom & pop stores (and all online businesses) need is a stunning website to help them begin doing online marketing. There's a problem, though. Many are hesitant to build one due to increasingly sophisticated AI cyber-attacks and the threat of lawsuits.... [Read more]

The 2024 Welcome Series Inspiration Guide [Guide]

Digital Marketing Depot has published a new guide ‘The 2024 Welcome Series Inspiration Guide’. The DMD team says, “How often are you refreshing your customer welcome journeys? Is it a set it and forget it kind of thing? Or are you proactively evaluating content and offers on a monthly or quarterly basis? Regardless of where you are,... [Read more]

A Relationship Marketer’s Guide to Generative AI [Guide]

While the digital marketing landscape is always changing, one thing is certain: Generative AI has the potential to transform the way we work. As GenAI begins to become embedded in the technology we use, it has become clear marketers need to figure out their right path to adopting AI. Digital Marketing Depot has published a new guide ‘A Relationship... [Read more]

The Brand Benefits Playbook, March 12 [Webinar]

Your brand benefits are the most effective asset in positioning your company for success—knowing how to identify and use them is critical. MarketingProfs is hosting a webinar ‘The Brand Benefits Playbook’ on Tuesday, March 12, 2024, at 2:00 pm ET. The MarketingProfs team says, “Join Allen Weiss, founder and CEO of MarketingProfs,... [Read more]

SEJ Shares Inventory Tips & Tactics For Amazon Sellers

Search Engine Journal contributor Robyn Johnson has published an article featuring inventory tips and tactics for Amazon sellers. She says, “Amazon controls your storage capacity limits based on storage utilization and your sales history: Total Capacity Limit This limits the amount of inventory you can restock to Amazon’s FBA warehouses... [Read more]


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