How Marketing Can Lead the Way with Data - IM NewsWatch, October 28, 2024

October 28th, 2024 at 7:58 am EDT
Internet Marketing NewsWatch
Monday, October 28, 2024

10 Realistic Methods Get Backlinks

Backlinks are essential for SEO as they signal to search engines that a site is credible and valuable, helping to boost its ranking. Quality backlinks from authoritative sites increase website visibility and drive organic traffic. Semrush contributor Rachel Handley has published an article featuring 10 methods to get backlinks. She says, “Backlinks... [Read more]

Get More Out of Your Webinars: Strategies for 24/7 Engagement, November 7 [Webinar]

Virtual events and webinars don’t stop when the live stream ends! That’s just the tip of the iceberg. When your speakers leave the stage, your on-demand strategy kicks in. You can maximize ROI from your event for months to come if you just use the right strategies. Digital Marketing Depot is hosting a webinar ‘Get More Out of Your Webinars:... [Read more]

CMI on Setting Up a Content Scoring Process

The content scoring process evaluates digital content based on criteria like relevance, engagement, and quality. It helps optimize content for SEO, user experience, and brand alignment by assigning a score for improvement and effectiveness analysis. Content Marketing Institute contributor Lindy Roux has published an article featuring steps to set up... [Read more]

Chameleon Mode: Secure Anti-detect Browser for Multi-account Management #ad

Chameleon Mode is recognized as one of the most secure anti-detect browsers available, simplifying the management of multiple accounts while minimizing the risk of bans. This tool helps maintain anonymity and enhances productivity for marketers. Chameleon Mode‘s robust browser features can significantly enhance your online effectiveness, offering... [Read more]

Craft a Quality AI Marketing Strategy That Goes Beyond the Hype, November 20 [Webinar]

The advancements in predictive and generative AI over the last few years have cemented AI as the “next big thing”—a shiny toy that promises to revolutionize everything. Adweek is hosting a webinar ‘Craft a Quality AI Marketing Strategy That Goes Beyond the Hype’ on Wednesday, November 20, 2024, at 1.00 pm ET. The Adweek team... [Read more]

Reminder- The Future of Measurement: Use AI to Optimize Brand Building, October 29 [Webinar]

This is a reminder for the Adweek webinar to be held on October 29, 2024. It can be tough to ensure that your campaigns are delivering the brand outcomes you need. But thanks to holistic brand lift measurement—an alternative to traditional brand lift studies—it’s now possible to uncover key drivers of media performance and recommendations... [Read more]

Elevating Your SEO Career and Team in the AI Era [MOZ Video]

MOZ has published the latest Whiteboard Friday video ‘Elevating Your SEO Career and Team in the AI Era’ featuring Travis Tallent. The MOZ team says, “Discover how to thrive in an AI era with Travis Tallent’s SOAR framework. Learn to Streamline processes, Orchestrate teams, Automate tasks,... [Read more]

How Marketing Can Lead the Way with Data [Podcast]

Convince & Convert has published the latest episode of the ‘Data-Driven Decisions Podcast’ titled ‘How Marketing Can Lead the Way with Data‘ The Convince & Convert team says, “Jenn explains what insights SAS focuses on from a marketing perspective and how that helps her team and other departments work together to... [Read more]

Exclusive look: The tools that make DropServe 10x simpler than eCommerce #ad

There are a lot of hassles in ecommerce that DropServe eliminates. You know the kind of things we mean. The orders that don’t arrive because they are lost or delayed in transit. Or that sinking feeling when you realize your ad costs have eaten all your profits. And dozens more. Well, DropServe lets you say goodbye to those nightmares. Today,... [Read more]

Airbnb CMO Breaks Down Their $86 Billion Marketing Playbook [Podcast]

HubSpot has published the latest episode of ‘Marketing Against the Grain’ podcast titled ‘Airbnb CMO Breaks Down Their $86 Billion Marketing Playbook’. The HubSpot team says, “How do you manage $86B worth of marketing strategy... [Read more]

Reminder- ABM and AI for Marketers: Priority Use Cases for 2025, October 29 [Webinar]

This is a reminder for the DMD webinar to be held on October 29, 2024. As we head into 2025, the intersection of Account-Based Marketing (ABM) and Artificial Intelligence (AI) is creating opportunities for marketers to drive personalized, data-driven campaigns that deliver better results. In this webinar, we’ll explore three game-changing uses that... [Read more]

YouTube for Businesses: A Step-by-Step System for Success [Podcast]

Social Media Examiner has published the latest Social Media Marketing Podcast episode ‘YouTube for Businesses: A Step-by-Step System for Success’ featuring Sunny Lenarduzzi. This episode covers the following: Why YouTube Matters to Marketers Today YouTube... [Read more]

StocksBreeze AI Multimedia Bundle: all the AI visual assets you need #ad

StocksBreeze AI multimedia Bundle is a collection of royalty-free, AI-powered stock assets and an AI system that creates more assets on demand. To start, it comes loaded with premium, business-boosting assets: ✔️ 5 Million+ High Quality and Definition Stock Videos ✔️ 50k+ Icons, 100k+ Graphics ✔️ 500+ Motion Background Videos ✔️ 350+... [Read more]

How to Find a Balance with Data-Driven Insights [Podcast]

Data-driven insights use real-time data to guide decisions, making strategies more precise and effective. By analyzing trends and patterns, businesses can better understand customer needs and improve outcomes. Convince & Convert has published the latest episode of the ‘Data-Driven Decisions Podcast’ titled ‘How to Find a Balance... [Read more]

MOZ Launches MozBar V4 SEO Browser Extension

MOZ has launched MozBar V4, a new SEO browser extension. MozBar is a free browser extension that provides marketers with access to Moz Data, including pertinent metrics such as Domain Authority®, Page Authority, Brand Authority™, and more. Since its launch in 2008, it has evolved with the ever-changing search landscape and has over 1 million installs. Jonathan... [Read more]

Reap the Rewards: How To Cultivate Customer Loyalty [Video]

Cultivating customer loyalty involves building trust through consistent quality, personalized experiences, and strong communication. Loyal customers drive repeat business and are more likely to recommend the brand to others. Watch the latest HubSpot video ‘Reap the Rewards: How To Cultivate Customer Loyalty’. This video covers the following: The... [Read more]

AI High Ticket Commissions from Facebook's Hidden Cash Flow #ad

AI High Ticket Commissions lets marketers take advantage of an overlooked feature in Facebook's system – a feature that can not only generate viral traffic but also secure consistent earnings.... [Read more]

Copyblogger Reveals 10 Strategies to Rank Your Website in ChatGPT

Ranking a website using ChatGPT involves optimizing content through relevant keywords and improving user experience. While ChatGPT can help with SEO strategy suggestions, actual ranking requires ongoing technical, on-page, and off-page SEO efforts. Copyblogger contributor Megan Mahoney has published an article featuring 10 strategies to rank your website... [Read more]

How Often to Post on Social Media for Business? [Answered]

HubSpot has published an article answering the question ‘How Often to Post on Social Media for Business?’. Daria Marmer says, “In this post, I’ll explore different social media platforms and share the ideal number of times to post each week and the best times to share content when you do post. Pro tip: When you know what frequency... [Read more]

Digital Marketing For Small Business [Guide]

Digital marketing helps small businesses reach a broader audience at a lower cost through targeted online strategies. It enables them to compete with larger companies by leveraging social media, SEO, and email marketing effectively. HubSpot has published a new guide titled ‘Digital Marketing For Small Business’. The HubSpot team says, “This... [Read more]

Mega Graphic Bundle: Use them in any graphics app #ad

Every marketer needs high quality graphics to attract attention. Mega Graphic Bundle is high-quality, but is not one of the high-priced graphics packages we often see advertised. You will be happy to see the price of these 1600+ graphics in these niches: ➤ Education ➤ Social Media ➤ Health... [Read more]

Building Ideal Customer Profiles for Social Media Success [Podcast]

A marketing strategy can be full of great, inventive ideas but unless it’s targeted at the right people, you could be flying blind. Convince & Convert has published the latest episode of the ‘Social Pros Podcast’ titled ‘Building Ideal Customer Profiles for Social Media Success‘ This episode covers the following: How ICPs... [Read more]

$100M Marketer Explains: How To Dominate Against AI Competition [Video]

Neil Patel has published a new video ‘$100M Marketer Explains: How To Dominate Against AI Competition’. In this video, her covers the following: The Mainstream Shift of AI AI’s Impact on Marketing and Content Risks of Overusing AI Strategy Examples: Free Products NP Digital Growth Strategy Buying and Scaling Tools Developing and Adding... [Read more]

Navigating Shifting Consumer Trends [Video]

Here is a ‘Talks at Google’ video on ‘Navigating Shifting Consumer Trends: A Guide to Survival and Thriving’ featuring Rando Kim. In this video, Rando shares insights from his extensive experience in trend study. He illuminates the art of interpreting consumer trends, revealing the key trends shaping the current landscape. Talks... [Read more]

CMI Shares B2B Content Marketing Benchmarks, Budgets, and Trends 2025

Content Marketing Institute contributor Stephanie Stahl has published an article featuring b2b content marketing benchmarks, budgets, and trends for 2025. She says, “Tell me something, marketers. Are you satisfied with the state of B2B content marketing? According to 980 of you, the answer is likely “no,” given how much more you say you want... [Read more]

Tips to Generate Video Scripts with AI

AI-powered tools can generate video scripts quickly by analyzing trends, target audiences, and desired tone, making the process more efficient. These tools help creators craft engaging, structured content while saving time on ideation and writing. HubSpot contributor Rachael Nicholson has published an article featuring useful tips to generate video... [Read more]


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