How AI Is Changing PPC Reporting - IM NewsWatch, March 9, 2025

March 10th, 2025 at 10:09 am EDT
Internet Marketing NewsWatch
Monday, March 9, 2025

Semrush Lists 9 Best Review Platforms for Businesses in 2025

Semrush contributor Rachel Handley has published an article featuring the nine review platforms for businesses in 2025. She says, “Review platforms can help you build trust with your audience, improve online visibility, and gain a competitive edge. To choose the right review platform(s) for your business, consider: Which platforms are popular... [Read more]

SEJ On How AI Is Changing PPC Reporting

AI enhances PPC reporting by automating data analysis, identifying trends, and optimizing ad performance in real time. It provides actionable insights, enabling marketers to improve ROI with data-driven decisions. Search Engine Journal contributor Frederick Vallaeys has published an article featuring three ways how AI is changing PPC reporting. He... [Read more]

How Immersive Tech and AI Are Transforming Ecommerce, March 20 [Webinar]

Shopping habits are shifting faster than ever, leading brands to navigate challenges in customer loyalty, hospitality, and the demand for more engaging, immersive experiences. Adweek is hosting a webinar ‘How Immersive Tech and AI Are Transforming Ecommerce’ on Thursday, March 20, 2025, at 1.00 pm ET. The Adweek team says, “Explore... [Read more]

Seed AI: Get “influencers” to promote your product #ad

Seed AI is a solution for marketers who often find themselves caught in a cycle of either spending heavily on paid traffic or exerting excessive effort to generate organic traffic. With this new software you can tap into a “hidden” source of free traffic that lasts a lifetime, potentially allowing you to gather as many as 1,845 buyer leads... [Read more]

Leveraging Your Data for Growth [Video]

HubSpot has published a new video ‘Leveraging Your Data for Growth’ from its Inbound 2024 event. The HubSpot team says, “Join us for a moderated fireside chat with Karen Ng, HubSpot SVP of product and GM of Operations Hub, and Jared Williams, SVP of engineering at HubSpot, as they discuss what’s new in Operations Hub this year,... [Read more]

SEO-Driven Content Architecture [Video]

SEO-driven content architecture ensures a website is structured for optimal search visibility and user experience. By organizing content with strategic internal linking, keyword optimization, and clear navigation, it enhances rankings and engagement. MOZ has published the latest episode of the Whiteboard Friday video ‘SEO-Driven Content Architecture’ ... [Read more]

How To Rank in ChatGPT (with REAL Examples!) [Video]

Achieving a high ranking in ChatGPT responses requires clear, relevant, and well-structured content that aligns with user intent. Consistently providing accurate, engaging, and informative answers enhances visibility and credibility. The latest ‘Exposure Ninja’ video is titled ‘How To Rank in ChatGPT (with REAL Examples!)’. This... [Read more]

How to Run an Irresistible Giveaway Event #ad

Short courses, such as Content Sparks‘s new How to Run an Irresistible Giveaway Event, meet a need for trainers and for students. Have you ever delayed developing a training course for your niche because it seemed like an overwhelming amount of work? Or perhaps you own PLR and teaching rights for one of Content Sparks‘s courses, but it still... [Read more]

Guide To Baby Boomer Marketing

Baby Boomer marketing focuses on trust, value, and nostalgia-driven messaging to engage this financially stable demographic. Personalized experiences and clear communication help brands build lasting relationships with them. Neil Patel has published a comprehensive article covering tactics, formats, and messaging about baby boomer marketing. He says,... [Read more]

SEL Offers Seven Tips for SEO Newbies

Search Engine Land contributor Amanda King has published an article featuring seven tips for SEO newbies. She says, “This article covers several ways to build that foundational knowledge of search engine optimization. 1. Start with the business Whether you’re in-house or at an agency, resist the urge to jump straight into “solution mode”... [Read more]

Marketing Work Management Platforms: A Marketer’s Guide [Guide]

Digital Marketing Depot has published ‘Marketing Work Management Platforms: A Marketer’s Guide’. The DMD team says, “MarTech’s publication of “Marketing Work Management Platforms: A Marketer’s Guide” examines the market for marketing work management platforms and the considerations involved in implementation.... [Read more]

ProductDyno: The future of digital product delivery & AI-powered memberships #ad

ProductDyno is the #1 AI-Powered membership & licensing platform, according to its creators Simon Hodgkinson and Jeremy Gislason. It Has Been Helping Digital Product Creators, Marketers, And Business Owners Since 2017 when version 1.0 was released. And Now, it has Taken Things To The Next Level by adding: ➤ AI capabilities ➤ Agency Licensing ➤... [Read more]

10 Proven Tips to Rank at the Top of Google Search Results

Ranking high in Google search results requires quality content, strong SEO, and user engagement. Optimizing keywords, backlinks, and site performance boosts visibility and traffic. Semrush contributor Sergei Bezdorozhev has published an article featuring 10 tips on achieving higher rankings in Google Search results. He says, “Here are 10 ways... [Read more]

Forbes On Using Business AI To Launch New Products

Using AI in business streamlines operations, enhances decision-making, and boosts productivity. It enables automation, data-driven insights, and personalized customer experiences for better growth. Forbes Brand Contributor Zoryana Zagorodnya has published an article on how business AI can help bring new products to the market. She says, “If you,... [Read more]

Unlocking Digital Success: The Power of Content and Data, March 12 [Webinar]

Creating amazing customer experiences is all about blending content, data, and smart marketing strategies. When these elements come together, brands can craft personalized and meaningful interactions that not only make customers happy but also drive business growth. Content Marketing Institute is hosting a webinar ‘Unlocking Digital Success: The... [Read more]

AI IntelliKit: AI tool manager launch ending; price rising #ad

AI IntelliKit is an all-in-one AI toolkit that gives you access to multiple AI models—such as ChatGPT, Claude, Gemini, LLaMA, Mistral, and more—from a single, easy-to-use dashboard. It allows you to generate text, images, videos, code, automate tasks, and much more.... [Read more]

CMI Lists Seven Laws for Content Marketing Success

Content Marketing Institute contributor Robert Rose has published an article featuring seven laws of content marketing success. He says, “These new content marketing laws will help you survive 2025 and dominate through 2030. Watch the video for the quick take, then keep reading for the deep dive. Law 1: Always be orchestrating (internal buy-in... [Read more]

CMO Guide To Schema: How Your Organization Can Implement A Structured Data Strategy [Guide]

Search Engine Journal has published ‘CMO Guide To Schema: How Your Organization Can Implement A Structured Data Strategy’. Martha van Berkel says, “Schema is actually the industry standard vocabulary that is used to markup structured data. This helps search engines understand the content on your website in the context of your brand,... [Read more]

Seven Steps To Developing a Content Strategy

A strong content strategy ensures consistency, engagement, and alignment with audience needs, driving better results. It helps brands stay relevant, improve SEO, and maximize conversions effectively. HubSpot contributor Caroline Forsey has published an article on how to develop a content strategy in 7 steps. She says, “Your content strategy is... [Read more]

Workforce AI offers all the major AI 'workers' #ad

Discover Workforce AI, the ultimate AI app that simplifies and streamlines every task for you. This innovative, all-in-one platform empowers you to create content, videos, images, chatbots, code, and more—all from a single, intuitive dashboard.... [Read more]

The AI Impact on Website Traffic [Video]

AI boosts website traffic by optimizing SEO, personalizing content, and enhancing user experience. It helps attract the right audience through predictive analytics, automation, and smarter search strategies. Orbit Media Studios has published a new video ‘The AI Impact on Website Traffic’ featuring Andy Crestodina. It covers the following: The... [Read more]

How I Run A 0-Employee Marketing Agency With AI Tools [Podcast]

AI tools in marketing enhance efficiency by automating tasks, analyzing data, and personalizing customer experiences. They help businesses optimize campaigns, predict trends, and improve ROI with data-driven insights. HubSpot has published the latest episode of the ‘Marketing... [Read more]

The Key to Remarkable Content? Predictable Processes [Video]

Content Marketing Institute has published a new video ‘The Key to Remarkable Content? Predictable Processes’. The CMI team says, “Move fast and break things has long been the mantra of marketing disruptors. But unless you pause to set reliable standards and processes first, you won’t have a way to gauge the business value of your... [Read more]

HubSpot’s Usability Testing Playbook

HubSpot contributor Clifford Chi has published ‘The Usability Testing Playbook’. says, “As an employee and a freelancer, I’ve seen plenty of brands fall prey to a shiny object syndrome where they want to build a feature they saw a competitor launch or simply thought was a good idea. Then, they build that idea without knowing if their... [Read more]

MarTech’s Email Automation Blueprint for Smarter Customer Journeys

An email automation blueprint streamlines customer interactions by mapping out targeted email sequences based on user behavior. It enhances engagement, saves time, and improves conversion rates through personalized, data-driven communication. MarTech contributor Jeanne Jennings has published an article featuring an email automation blueprint for smarter... [Read more]

How Marketing Leaders Can Future-Proof Their Content Strategy [Video]

To future-proof their content strategy, businesses must focus on AI-driven personalization, evergreen content, and adaptive SEO. Staying agile with emerging trends and audience insights ensures long-term relevance and engagement. The latest ‘Exposure Ninja’ video is titled ‘How Marketing Leaders Can Future-Proof Their Content... [Read more]


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