In your drive to generate more leads, video could be a key driving element. Well planned video content can help you reach out more people and achieve more conversions. Content Marketing Institute is hosting a webinar on ‘Using Video Content to Generate, Engage and Convert More Leads’ on Wednesday, April 3, 2019 at 2.00 pm ET. The... [Read more]

You content marketing campaigns require newer ideas with authenticity. When you campaigns lack these, they fail. MarketingProfs contributor Kevin Owens has shared three reasons why the content marketing campaigns fail. He has also offered remedies to avoid failures. Owens says, “Instead of flooding the Internet with content that’s... [Read more]

Digital Marketing Depot is hosting a webinar on ‘Build Brand Authenticity Using Customer Generated Content’ on Tuesday, April 9, 2019 at 1.00 pm EDT. The DMD team says, “Join our experts as we explore how brands can better leverage customer generated content to deliver the word-of-mouth, personalized messaging that inspires people to buy. Attend... [Read more]

SQZin Leads machine is a simple viral traffic tool anyone can use without needing to create content. The social media giants have such as Facebook, Twitter and LinkedIn have lots of new content every day. Some of it is excellent, and you can feed that content, enhanced with your call to action, etc. to your list or your followers using the 2019 version... [Read more]

The Salesforce team has published a guide titled ’50 Best Practices for Email Marketers’. It teaches you 50 best practices that can help you to take your email marketing campaigns to the next level. Salesforce team says, “Get 50 tips for the email marketing that’s backed by data and powered by emotion. Get effective tactics in... [Read more]

Higher conversion rate helps you get more customers and the by product is – improved sales. HubSpot contributor Tyson Quick has shared four ways to use Psychology to improve your conversions. Tyson says, “Below, we’ll take a look at four foundational principles that will help you marry psychology with design, as well as some... [Read more]

Video is an essential part of your marketing strategy. Strategically created video content allows you to effectively convey your marketing message and convert more customers. To help you rank your videos on YouTube, Ahrefs contributor Sam Oh has shared an 7-step guide. Sam says, “YouTube SEO is the process of optimizing your... [Read more]

Setting up an e-commerce site for the first time is no picnic when you do it all yourself. That’s why you may want to look into xPressFunnels PRO. This cloud-based software, just released by Glynn Kosky, builds professional, deep, funnels automatically, based on the information you enter. You can have your store up and running in moments after... [Read more]

You want to boost your sales by the way of reaching out more and more people online. One of the ways to achieve your sales targets is to get listed in the search engines. Blogging Wizard’s Adam Connell has shared seven SEO tactics to help you boost your search engine rankings. Connell says, “Below, you’ll find a bunch of tactics... [Read more]

The Signal team has released a new ebook titled ‘From Digital-First to Data-First: 2019 Marketing Predictions’. The ebook covers the following points as part of its predictions: Convenience and Customization Will Completely ConvergeOnboarding Will Get SexyBrands Will Take Back Control of Their Data — and Their FutureBricks and Clicks... [Read more]

Digital Marketing Depot is hosting a webinar on ‘5 Steps for Competing with Digital Goliaths’ on Tuesday, March 26 , 2019 at 1.00 pm EDT. The DMD team says, “Join our industry experts as they provide five steps to compete with these digital goliaths and build innovative, successful online brands. We’ll also share how Goliaths can ... [Read more]

If you are yearning to leave a boring 9 to 5 job, it is possible; there are other ways to earn a living. These other ways also require work, but in most cases, you can be your own boss in your own business. It’s not easy to make a success of your own business, though. It’s good to have a mentor to keep you on the right path... [Read more]

The SEMrush team is hosting a Marketing Scoop series webinar ‘Memorable Marketing Infographics’ Wednesday, March 20, 2019. SEMrush team says, “In this week’s episode of Marketing Scoop, we look at 2 of the most successful Infographics produced by the marketing industry for the marketing industry. We’ll be looking at how... [Read more]

AdWeek is hosting a webinar on ‘Invest in Lasting Influencer Relationships’ on Wednesday, March 20, 2019 at 1.00 pm ET. The AdWeek team says, “Influencer marketing is projected to hit over $10 billion in brand spend by the year 2020. As the playing field shifts due to social media algorithms, the rise of microinfluencers (and nanoinfluencers)... [Read more]

Having wider following on the social networks is a big asset today. As we know, the concept of influencer marketing has emerged from having a big follower base. Instagram, with its vast user base is the network you should not ignore. The Social Media Examiner contributor Amanda Bond has shared four ways to help you increase your Instagram followers.... [Read more]

To be a success in your marketing, you need to be able to present your ideas in an engaging, memorable way. Prezi is an online tool for creating presentations. It has been around for 18 year, but somehow it has escaped the notice of many of our readers. It has multiple usage plans, starting at $7 per month (with a free trial). This tool has a number... [Read more]

AdWeek is hosting a webinar on ‘The Changing Privacy Landscape’s Impact on Data-Driven Advertising’ on Tuesday, March 19, 2019 at 1.00 pm ET. The AdWeek team says, “From the California Consumer Protection Act (“CCPA”) to various proposals for both state and federal privacy laws, it is clear that the use of consumer data has become... [Read more]

When it comes to marketing on social media sites, the timings of your posts matter a lot, especially when you are trying to target people from a particular demographic or an age group. HubSpot contributor Lindsay Kolowich has shared an article highlighting the best time to publish on Instagram, Facebook, Twitter, LinkedIn, & Pinterest. Kolowich... [Read more]

Sujan Patel has published a guest article on HubSpot sharing 14 tips to run a successful business. Patel says, “You have to start at the beginning. The old adage that you must look before you leap applies not just to your business (i.e., market research, professional goals, buyer personas) but also to you personally. 1. Be clear about... [Read more]

Michael Cheney has just released new training that he calls 'The Gold Rush'. In it, he shows you where the money is online and how to get it. 'The Gold Rush' is a series of eye-opening videos showing you the quickest way to go from just starting out to making commissions online without having to spend a dime on marketing.. [Read more]

The SEMrush team is hosting a Marketing Scoop series webinar ‘Memorable Marketing Infographics’ Wednesday, March 20, 2019. SEMrush team says, “In this week’s episode of Marketing Scoop, we look at 2 of the most successful Infographics produced by the marketing industry for the marketing industry. We’ll be looking at how... [Read more]

The Search Engine Land’s John E Lincoln has published ‘a beginners guide to voice search and digital assistants in 2019’. Lincoln says, “Voice search isn’t only here to stay, it’s on the rise. Is your website optimized for spoken queries? If not, then you could lose market share to competitors whose websites are optimized... [Read more]

Your selection of keywords plays an important role in getting your websites indexed in the search engine results. Link building is also an important element that works to influence the search engines. SEMrush contributor Blake Smart has shared an article on improving keywords rankings with the help of internal rankings. Blake says, “Below,... [Read more]

Delivering a great mobile experience to your customers is a must to keep them coming back. Google’s Vice President, Product Management Jerry Dischler has shared two new tools to help you deliver a better mobile experience. Dischler says, “Because mobile is where most people turn when they want to know, go, do or buy, it’s important... [Read more]

Google is hosting ‘Google Marketing Live’ on Wednesday, May 15, 2019. You can register for this event now. The Google team says, “Did you know that searches for “best” have increased by 80% in the last two years? For example, in recent third-party research, we saw that some people spend over 50 days searching for the... [Read more]

The Retail Dive team has published a new podcast episode titled ‘Conversational Commerce: 8 predictions that will shape 2019’. Corine Ruff says, “It’s the start of a new year, and in celebration we’re bringing you a bonus episode about the big year ahead featuring eight bold predictions from Doug Stephens, founder... [Read more]

The knowledge of SEO can be a key driving force to help you grow your business online. With an effort to share SEO knowledge with you, MOZ team has published a new Whiteboard Friday video featuring Rand Fishkin on ‘The One-Hour Guide to SEO, Part 1: SEO Strategy’. The MOZ team says, “With this edition of Whiteboard Friday,... [Read more]