Creating a new website is a challenging task as you have to come out with new ideas for making your site stand out. With proper planning, you can build a website that attracts large number of visitors.Quick Sprout contributor Corry Cummings has published an article titled ‘Website Planning in 4 Steps and 20 Minutes’.Cummings says, “Save... [Read more]

The situations like COVID-19 pandemic change the way people behave. In such economic downturn, you need to change the way you are advertising to promote your products and services.Search Engine Journal is hosting a webinar ‘How Agencies & Advertisers Can Make the Most of Paid Media Right Now’ on Wednesday, June 17, 2020 at 2.00 pm ET.The... [Read more]

Search Engine Journal contributor Danny Goodwin has published a new podcast episode ‘Technical SEO, Thinking Like a Robot & More’ featuring Jamie Alberico.Listen to this podcast to learn how you can improve your business performance by improving your technical SEO skills.Goodwin says, “As one of the brightest in the field, Jamie... [Read more]

With the help of Instagram Stories platform, you can enhance your social media reach and grow online sales. Having more than 500 million users, this platform could be immensely useful in your online marketing.Social Media Examiner has published a new video ‘How to Use Instagram Stories to Promote Your Products: 5 Power Tips’ to help you... [Read more]

Facebook advertising is a great way to expand your online presence and grow sales. Creative Facebook ads can help you to boost your business growth.Social Media Examiner’s Tom Welbourne has shared four ways to help you improve your Facebook ads.Welbourne says, “To scale your Facebook ads for reach, try adding new ad sets to your campaign... [Read more]

Both Facebook and Instagram have made available different business tools that can help you to make more sales online. Facebook has recently announced a new product called Facebook Shops “to help small businesses adapt and make it easier for people to discover and shop for things they love”.Social Media Examiner’s Grace Duffy has published... [Read more]

Sammy Belose has published ‘Social Media Marketing: Ultimate Guide In 2020’ to help you improve your social media marketing performance in 2020.This guide provide an in-depth overview of social media marketing, social media marketing trends for 2020 and more.Belose says, “This is the ultimate guide to Social Media Marketing in... [Read more]

Search engine optimization is one of the main channels through which several businesses are getting customers. It needs to be updated according to ongoing situations. COVID-19 pandemic has brought one such need for everyone. According to Search Engine Journal’s Kameron Jenkins, search reflects human behavior so COVID-19 is affecting each... [Read more]

You can achieve content marketing success by setting clear goals and preparing a well-thought plan to achieve those goals. Databox contributor Elise Dopson has shared a 15-point guide to set, track and measure your content marketing efforts. Dopson says, “Marketing teams know that content is a great, cost-effective way to attract a target... [Read more]

You can improve your email marketing campaign performance by analyzing its impact on your sales. By evaluating the email open rate, click-through rate and conversion rate you can make required changes to your campaigns. Blogging Wizard contributor Mark Xavier Quadros has shared 15 email marketing metrics that you should consider while planning... [Read more]

SEO copy is a specialized form of content that contains key phrases your target reader types into a search box to find the information. An effective SEO copy helps you to rank your content higher in search results.SEMrush contributor Maria Kalyadina has published ‘Ultimate SEO Copywriting Guide’ to help you write effective copy for better... [Read more]

Email marketing enables you to promote your business with a personalized approach. By adopting different email marketing tactics you can acquire new customers, retain them and improve your sales.Target Marketing contributor Andrew Schulkind has shared four reasons why you need a strong email marketing program.Schulkind says, “As we all... [Read more]

URLs that are designed to meet the needs of users and searchers are known as SEO friendly URLs. Such URLs make it easier for search engines to find your content.Ahrefs contributor Joshua Hardwick has published a nine-step guide to help you create SEO-friendly URLs.Hardwick says, “There’s rarely much point changing existing URL slugs as... [Read more]