Guide to Managing a PPC Campaigns - IM NewsWatch, April 4, 2022

April 4th, 2022 at 7:11 am EDT


 

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Guide to Implementing SEO Changes

Implementation of SEO changes plays a pivotal role in your website’s growth. To plan the implementation, you need to observe the strategies adopted by successful websites. Semrush contributor John Morabito has published a guide to implementing SEO changes. He says, “In this guide, we’ll cover everything you need to know about how to successfully... [Read more]

Stay Away from These 11 SEO Myths

To continuously improve your SEO performance, you need to keep looking for great advice from experienced SEOs. BrightEdge contributor Andrew Riker has published an article highlighting 11 SEO myths that can damage your rankings in 2022. He says, “Taking a handful of straightforward steps will protect your team from falling victim to common SEO... [Read more]

Your Guide to Managing a PPC Campaign

The term PPC stands for pay-per-click. PPC campaigns are a form of search engine marketing where a company builds an ad with targeted keywords and then pays for it by the click. HubSpot contributor Matthew Wainwright has published an article on managing PPC campaigns. He says, “We’ve created a free PPC campaign management template that... [Read more]

TV Boss Fire: your own 10 TV channels, full of content #ad

Now you can send your best offers to potentially millions of viewers overnight with TV Boss Fire. In the last couple of years, millions of global TV viewers cut the cable cord and switched to streaming TV, creating a new opportunity for marketers, a big one. Advertisers large and small are seeing the growing population of streaming TV users and wanting... [Read more]

Perfectly Optimized Content from Start to Finish [Ebook]

Search Engine Journal has published a new ebook ‘Perfectly Optimized Content from Start to Finish’ to help marketers optimize their ebooks for SEO. The SEJ team says, ” Content optimization best practices and strategies can satisfy the needs of bots and your audience alike, powering your content up the SERPs and driving success in... [Read more]

Growing an Instagram Following That Converts [Video]

By attracting more and more followers, you can take your social media marketing to an altogether new level. You can get more followers by showing the right offers at the right place. Social Media Examiner has published a new video ‘Growing an Instagram Following That Converts’ featuring Josh Ryan. The SME team says, “Is your Instagram... [Read more]

Ask A PPC Live 2022 [Podcast]

Search Engine Journal has published a new podcast episode ‘Ask A PPC Live 2022’ featuring Navah Hopkins. Loren Baker says, “Getting to know PPC takes time and effort. Can’t seem to find the answer you’re looking for? Search Engine Journal can help! Our industry is constantly evolving, and PPC is no exception. So, to provide answers... [Read more]

Is it real or is it VoiceBrigade? #ad

VoiceBrigade is a new AI text-to-speech app, just released. It converts any text into a natural-sounding voice-over for your marketing videos in a few clicks, offering pro-quality voiceovers in 40+ languages using 300+ human-like voices. Use it for training videos, demo videos, affiliate reviews, explainers, and other videos, for yourself or for clients. VoiceBrigade... [Read more]

Google Algorithm Updates & Local SEO: 6 Top Tips from Experts, April 6 [Webinar]

With local SEO, Google uses a separate ranking algorithm that considers various factors to produce the best results – and we have the latest information on Google’s algorithm updates. Search Engine Journal is hosting a webinar ‘Google Algorithm Updates & Local SEO: 6 Top Tips from Experts’ on Wednesday, April 6, 2022, at 2.00 pm... [Read more]

How to Pick the Most SEO Friendly CMS For Your Website [Podcast]

Search Engine Journal has published a new podcast episode ‘How to Pick the Most SEO Friendly CMS For Your Website’. Loren Baker says, “You can build a solid foundation for your SEO efforts by choosing the right content management system (CMS). Ideally, you should select a platform that allows you to optimize your website’s on-page... [Read more]

Are Brand Keywords Valuable for Every Audience? [Case Study]

Search Engine Journal has published a new case study ‘Are Brand Keywords Valuable for Every Audience?’ Jonathan Kagan says, “If you’ve followed me, you know I am a staunch supporter of using branded search keywords (and those New York Jets). So this column may throw you for a little bit of a loop. We’re talking about using ads... [Read more]

LocalCentric: Sell a service that every business needs #ad

There are still businesses without websites, so there is still a market for site building. But LocalCentric helps you win in a much bigger market for making those sites productive. A lot of businesses have all the start-up online services they need (site building, Facebook setup, etc.), but they will always need reputation management and brand management... [Read more]

Top 7 Email Marketing Tools To Automate Emails & Get Clicks! [Video]

With the right automation tools, you can take your email marketing to an altogether new level. What you need are the insights to select the tools that can really help you. To help yourself with email marketing automation, watch HubSpot’s latest video ‘Top 7 Email Marketing Tools To Automate Emails & Get Clicks!’. The HubSpot team... [Read more]

Facebook Ads Audit Guide [Guide]

Social Media Examiner has published a new guide ‘Facebook Ads Audit Guide: How to Refresh Your Ads’ to help marketers audit and improve their Facebook ads. Anna Sonnenberg says, “Are your campaigns performing well but you think they could do more? Want to kick things up a notch without paying a ton per click? In this article, you’ll... [Read more]

Guide to Optimize Your Landing Page for Better PPC

PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Unbounce contributor Josh Gallant has published an in-depth article on optimizing landing pages for better PPC performance. She says, “We’re here to show you how to get the best bang for your buck by cleaning up your... [Read more]

Matt Bacak Instant Swipe File Refreshed, swipe file for sales #ad

Bacak has been marketing online for about 20 years and has made a name for himself in the "teaching, mentoring and aiding other online marketers" niche (We just made up that name, but it's the same niche IM NewsWatch is in, so you get the idea.)... [Read more]

YouTube Advertising: How to Run Your First Ad [Video]

Social Media Examiner has published a new video ‘YouTube Advertising: How to Run Your First Ad’ featuring Allie Bloyd. The SME team says, “Want to start running ads on YouTube? Not sure how to get started? In this video, [email protected] Bloydprovides a complete step-by-step tutorial for setting up and launching your very first YouTube... [Read more]

Is SEO Worth It? [Answered]

SEO is seen as one of the most important elements when it comes to promoting your business and reaching a wider audience. The SEO MBA contributor Tom Critchlow has published an in-depth article answering the question ‘Is SEO Worth It?’. He says, “There’s a problem of accountability in the SEO industry. I’m going to use a viral... [Read more]

Copyblogger Shares 7 Online Business Ideas

Building an online business is seen as one of the easiest ways to get established quickly. But you need to choose the right niche where you can prosper. Copyblogger contributor Tim Stoddart has published an article highlighting seven online business ideas for practical content entrepreneurs. He says, “Although specific methods and strategies can... [Read more]

Explaindio Business Edition builds videos for you to sell #ad

Did you know that short custom videos are sold for as much as $200 to $500 per minute of length with a simple gig on: Upwork and Fiverr. Explaindio Business Edition lets you join the other sellers.... [Read more]

How to Build a Successful Influencer Marketing Strategy

Influencer marketing is a type of social media marketing where a business partners with someone who is a trusted authority in a particular industry or with a target audience. Business 2 Community contributor Debra Murphy has published an article highlighting some steps to build a successful influencer marketing strategy. She says, “A lot goes... [Read more]

How to Write a Blog Post That Attracts Backlinks [Video]

Here is an Ahreafs video ‘How to Write a Blog Post That Attracts Backlinks’ to explore some useful tips on creating rewarding content. Ahrefs  [Read more]

Get More Traffic with These Headline Writing Tips

Meaningful headlines attract both visitors and search engines. It is very important to craft headlines that reflect the core of your content. Search Engine Journal contributor Danny Goodwin has shared 12 headline writing tips to drive traffic & clicks. He says, “The following tips and methods below will help you turn a poor or average headline... [Read more]

CMI Shares Seven Insights to Improve Your Content Marketing SEO

SEO plays the most important role in your content marketing efforts. It helps you reach the people who are willing to consume the content you have created. Content Marketing Institute contributor Jim Yu has shared seven insights to help you improve your content marketing SEO in 2022. He says, “Given 71% of marketers says organic search play... [Read more]

How To Build An Email List Fast [Video]

To achieve email marketing success, you need a list that helps you reach out and target a large audience. HubSpot has published a new video ‘8 Expert Tips To Build An Email List Fast’ to help you build an email list. The HubSpot team says, “An email list is one of the most important assets an online marketer can have. In this video,... [Read more]

Step-by-Step Guide to Create the Content Your Team Needs [Guide]

Content creation is a dynamic process. It requires a combination of creativity, consistency, and persuasive skills. IMPACT’s John Becker has published a step-by-step guide to creating the content your team needs. It covers nine steps of content marketing production. He says, “The content creation process is pretty simple. It’s a linear... [Read more]

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