On-page SEO is the process of optimizing the content and HTML elements of your site to earn more organic visibility in search engines. seoClarity has published ‘The 5-Minute Guide to On-Page SEO’ to help you understand and benefit from on-page SEO. Aidan McClain says, “A number of different factors make up on-page SEO: title tags,... [Read more]

A hashtag is a word, phrase, or acronym with the pound symbol (#) in front of it. On social media platforms, if you tap or click on a hashtag, you’ll be shown all of the posts on that platform containing that hashtag. WordStream contributor Kristen McCormick has published ‘The Complete Guide to Instagram Hashtags’ highlighting 120+ hashtag... [Read more]

Link-building can help you improve your website ranking and drive traffic that may result into better sales. PPC Hero contributor Owen Baker has shared the top five b2b link-building strategies that actually work. He says, “According to 92 percent of marketers, link building will remain an essential ranking factor in five years. Therefore, link... [Read more]

Podcasts are powerful marketing tools. PodKastr makes them easy, helping you to grow your business and boost your results: ✅ Publishing podcasts will quickly establish you as an authority in any niche and get people to trust you easily. ✅ Over 450 million people listen to podcasts daily; you can tap into this traffic pool & get traffic for... [Read more]

When it comes to lead generation, it’s important to understand the need to balance lead quantity and lead quality. Focusing on just generating more leads is not the key to more revenue. Understanding each stage of the funnel and optimizing the conversion rate at these different stages will convert leads to customers. MarTech is hosting a webinar ‘5... [Read more]

seoClarity has made available the replay of its webinar on ‘Technical SEO Best Practices: Schema’. Watch the replay to learn the following: What is Structured Data? Why is Schema Markup Important? Increased SERP Visibility: Schema Examples Is Structured Data a Ranking Factor? What Makes Schema so Hard to Implement? How to Implement Structured... [Read more]

SEO automation is the process of handing over certain tasks to AI so you can prioritize your time when it counts. seoClarity contributor Mark Traphagen has published an article highlighting 10 ways to make SEO more efficient with automation. He says, “There are really three ways to look at automation: Data collection and aggregation Insights... [Read more]

Content Gorilla is a content creation tool that helps you create web, email, and social content for your business. The new AI-poered version ws just launched and is proving to be popular with marketers. Content Gorilla lets you easily create text, images, and videos to share on social media, blogs, and websites. You can also use Content Gorilla to schedule... [Read more]

Content re-optimization is the process of updating existing content with new material in order to add value to the original piece. MOZ contributor Lauren Fox has published a new case study ‘The ROI of Re-optimizing Content’. She says, “If you’re anything like me, you’ve probably invested significant time and energy into creating... [Read more]

Content Marketing Institute contributor Tom Treanor has published an article highlighting 14 ways to get more opt-ins from your content. He says, “Here are 14 types of opt-ins you can use to grow your mailing list. General opt-in First, let’s look at the type of opt-ins you can use on your main website. 1. Squeeze page Your squeeze page is... [Read more]

Affiliate Summit is hosting a webinar ‘How to Gain C-Suite Support for the Affiliate Channel In 2022’ on Wednesday, April 20, 2022. The Affiliate Summit team says, “Join this webinar to hear three diverse industry voices discuss positioning affiliate marketing’s unique attributes of agility, transparency, and measurability to C-suite... [Read more]

If you have been on YouTube recently, you have probably seen what they call "YouTube Shorts". These are very short videos, less than a minute long. This feature was probably added in response to the popularity of TikTok, which is full of short videos. VidShortz lets you quickly build short YouTube videos and put them to work to enhance your marketing.... [Read more]

Content marketing is a promising domain. It has been with us for more than a decade and has shown a proven track record so far. Forbes Communication Council has published an article highlighting 14 paths to figure out how much to invest in content marketing. The Forbes team says, “The members of Forbes Communications Council have their own industry... [Read more]

Content Marketing Institute’s ‘4 Ways to Maximize Your Marketing Efficiency’ webinar is available on demand. The CMI team says, “It’s commonly accepted that some marketers hate “process”— that great ideas can’t conform to rigid timelines, workflows, or structures. However, when marketers report spending only 26% of... [Read more]

Entrepreneur magazine contributor Thomas Helfrich has published an article highlighting six mistakes every small business must avoid. He says, “There are several ways to generate revenue, including selling products or services, charging fees and generating advertising income. The funds generated allow for the paying of expenses such as rent, utilities... [Read more]

This training is a step-by-step webinar that will be aired soon (and will have a replay for people who can't attend live.) In the webinar, you will learn how to create easy labels in four incredible sub-niches where there is less competition and where people actually buy.... [Read more]

Link building is an essential strategy to continuously increase your website traffic. Ahrefs’ Sam Oh has published a new video ‘Copy MacRumor’s $7.8M Dollar Link Building Strategy’ to help you strengthen your link building efforts. He says, “In this video, we uncover Macrumors’ $7.8 million dollar link building strategy and... [Read more]

Watch Neil Patel’s latest video ‘How to Convert Your Leads into Sales with These 5 CRM Features’ to improve your conversion rate. He says, “If you’ve been in business for long enough, you know that sales are one of the key drivers to growth, and you can’t even stay afloat without sales. No matter if you’re selling... [Read more]

Improving the conversion rate is one of the most essential elements to focus on. With the right tools, you can continue to improve it. HubSpot contributor Katherine Boyarsky has shared 23 conversion rate optimization tools for research, feedback, analytics & more. She says, “The list below outlines many helpful tools for marketers looking... [Read more]

Your site needs to load quickly; people are impatient. It needs to be easy to maintain. It needs to help you earn. Using Ecombio give you all three.... [Read more]

A marketing plan is the advertising strategy that businesses implement to sell their product or service. It helps determine who the target market is, how best to reach them, at what price point the product or service should be sold, and how a company can measure its efforts. HubSpot contributor Rebecca Riserbato has published an article highlighting... [Read more]

An appealing email design makes your emails more likely to get clicks and sales. AWeber contributor Sean Tinney has published an email-design guide for non-designers. He says, “The right visual style can make the difference between a subscriber who takes an action and one who deletes your email. Attention spans are getting shorter, so understanding... [Read more]

Several businesses send emails from “[email protected]” addresses that can hurt your email marketing performance. AWeber contributor Seab Tinney has published an article stating why “[email protected]” addresses are bad and what to use instead. He says, “A no-reply email address (or “do not reply” address) is the “‘from email address” that is... [Read more]

By tapping the right TikTok influencers, you can give a boost to your business. To improve their performance, you also need to analyze your TikTok influencer campaigns. Social Media Examiner has published a new video ‘How to Analyze Your TikTok Influencer Campaigns’ to help you improve your influencer campaigns. The SME team says, “Working... [Read more]

Website design plays an important role in the formation of an SEO strategy. Depending on the number of pages, the SEO performance also varies. Search Engine Journal contributor Adam Heitzman has published an article addressing the performance of single-page websites for SEO. He says, “As you can see, single-page websites look great and are fun... [Read more]

Search Engine Journal’s Loren Baker has published a new called ‘Mobile SEO: A Complete Guide’. He says, “The more understanding you have on how users engage with websites and content across devices to meet their needs and intent, the deeper the connection you’ll build with them, and the better you’ll be able to shape your... [Read more]