Guide to Creating Winning Content - IM NewsWatch Newsletter, September 1, 2021

September 1st, 2021 at 7:41 am EDT


 

IM NewsWatch

Wednesday, September 1, 2021

Data Democratization: Unlocking Data to Deliver Optimal Customer Experiences, September 15 [Webinar]

Today, every part of an organization from marketing to business analysts to customer support needs fast access to customer data to create effective experiences. Making smarter, more valuable data-driven decisions starts with embracing data democratization. Content Marketing Institute is hosting a webinar ‘Data Democratization: Unlocking Data to... [Read more]

Guide to Creating Winning Content

High-quality content enables you to reach a wider audience and make more sales online. The elements such as persuasiveness make your content stand out and perform well. Search Engine Journal and Semrush have published a guide called ‘7 Winning Content Writing Tips for 2021’. The Semrush team says, “We’ll take you through seven... [Read more]

3 Ways SEO Has Changed This Year & What It Means for You, September 8 [Webinar]

With the changing Google algorithm, you need to adjust your SEO strategies. By doing this, you can continue to receive traffic to your websites and get an opportunity to boost your conversion rate. Search Engine Journal is hosting a webinar ‘3 Ways SEO Has Changed This Year & What It Means for You’ on Wednesday, September 8, 2021, at... [Read more]

Register now for the first look at Email Videos Pro #ad

Email Videos Pro 2.0 is coming, and it will make your marketing emails much more powerful. If you’re tired of complicated software that never seems to fulfill its promise, then maybe it’s time to build a real business instead, with Email Videos Pro 2.0. This could be the start of an evergreen business that brings in passive income month after month... [Read more]

How to Sell Your Amazon Business in 2021 [Guide]

With the continuous growth of Amazon, there have been great opportunities for smaller businesses to grow and flourish. Quick Sprout’s Lars Lofgren has published a simple guide called ‘How to Sell Your Amazon Business in 2021’. He says, “Let us start and go through some FAQs and each of the steps needed to sell your business: Frequently... [Read more]

Instagram Reels Updates, Stories Updates, Retiring Swipe-Up, and More [Video]

Social Media Examiner has published a new video ‘Instagram Reels Updates, Stories Updates, Retiring Swipe-Up, and More’ featuring Natasha Samuel. This video covers the following: Instagram Reels Limit Now Up to 60 Seconds Instagram Adds New ‘Audio’ Tab to its Search Options to Boost Reels Engagement How the Reels Ranking Algorithm... [Read more]

SEJ Shares 20 Sources of Free Data

Data is an incredible element when it comes to understanding your market and growing your business. With the proper analysis of the right dataset, you can continue to thrive in business. Search Engine Journal contributor Julie Joyce has published an article highlighting 20 courses of free data. She says, “If you’re after solid data to help support... [Read more]

How to Create Linkable Content, September 1 [Webinar]

By creating useful and popular content, you can increase the prospects of improving your sales and marketing revenue. Links pointing to your content play a vital role in this process. Search Engine Journal is hosting a webinar ‘How to Create Linkable Content’ on Wednesday, September 1, 2021, at 2.00 pm ET. Annette Franz CEO of CX Journey... [Read more]

Create a Profitable Online Business with These Tools [Video]

Launching and running a successful business online is a challenge. You need to have the right skills and tools to continue making more and more sales. In his new video, Neil Patel has shared information about five tools to creating a profitable online business. He says, “You don’t need a lot of people to grow your traffic and sales. You... [Read more]

The Neuroscience of Engagement, September 1 [Webinar]

Everyone in business aspires at engaging others at some point, internally or externally. In fact, engagement is so widely addressed that it’s becoming a big word that often means very little. So let’s define it meaningfully, by using science. What does it really take for the brain to be engaged? Content Marketing Institute is hosting a webinar ‘The... [Read more]

Advanced Guide to Link Building [Guide]

The number and quality of your site’s inbound links are major factors in how Google ranks web pages. By getting quality links to your website, you can improve your SEO traffic. Brian Harnish of iloveseo.com has published an ‘Advanced Guide to Link Building’. He says, “Advanced link building includes tasks that are a little harder... [Read more]

Five Steps to Perform Local Keyword Research

Local keyword research is the process of finding keywords that people search for when looking for local products and services. Ahrefs contributor Joshua Hardwick has shared a five-step process to help you perform local keyword research in 2021. He says, “In this guide, you’ll learn: Why local keyword research is important How to do local keyword... [Read more]

Useful Proofreading and Editing Tips

To produce quality content, you need to learn how to proofread and edit it. By removing grammatical errors and making your content easy to follow, you can make it more reader-friendly. Content Marketing Institute’s Ann Gynn has shared some useful content proofreading and editing tips. She says, “With your editor’s hat on, follow this five-step... [Read more]

Four Steps to Measure Content Marketing Results

By effectively analyzing your content marketing campaign performance, you can continue to improve your content creation and marketing process. MarketingProfs contributor Kelsey Raymond has shared a four-step process to effectively analyze your content marketing results. She says, “Most marketers seem to be taking it on faith that their work is... [Read more]

WordPress SEO Guide: Everything You Need to Know [Guide]

Search Engine Journal has published a new guide ‘WordPress SEO Guide: Everything You Need to Know’ to help you effectively manage your WordPress site SEO. The SEJ team says, “What You’ll Learn in This WordPress SEO Guide What you need to know when launching a WordPress site. Key considerations before, during, and after publishing... [Read more]

Nine Best Email Autoresponder Services

Email autoresponders allow you to manage your list passively while leveraging automation to drive conversions. Quick Sprout contributor Lars Lofgren has published an article sharing a list of the nine best email autoresponders. He says, “What’s the best email autoresponder? After extensive research and testing, I’ve narrowed down the top eight... [Read more]

Social Media Videos – 10 Things You Have to Know [Infographic]

Video is one of the most used tools on social media networks for persuading more and more people to make a purchase decision. Breadnbeyond has published a new infographic ‘Social Media Videos – 10 Things You Have to Know’ to help you achieve video marketing success. Courtesy of: Breadnbeyond    [Read more]

Instagram Tips and Tricks for any Business [Video]

Watch this HubSpot video to discover some useful ways to manage Instagram for marketing and promotion. The HubSpot team says, “In This video we will show you Instagram tips and tricks for your business in 2021. With 75% of all companies already on Instagram, how can you build your business’ brand presence and stand out among the crowd? Here... [Read more]

The Essential Local SEO Strategy Guide

MOZ has published ‘The Essential Local SEO Strategy Guide’ to support digital marketing agencies and local business owners who want to gain an excellent understanding of topics and tactics within local search marketing. This multi-chapter guide covers: Understanding Google’s local SERPs Assessing demand and analyzing local markets Analyzing... [Read more]

How to Start an Online Business [Explained]

We all have different perceptions when it comes to starting and doing a business online. A successful online business offers you independence from location and financial freedom. Quick Sprout contributor Lars Lofgren has shared an in-depth article on how to start an online business. He says, “Let’s look at everything you need to do to start... [Read more]

Understanding Conversion Rate Optimization for B2B [Video]

Conversion Rate Optimization (CRO) is the process of increasing the percentage of users or website visitors to take the desired action. MOZ has published a new Whiteboard Friday video ‘Understanding Conversion Rate Optimization for B2B’ featuring Austin Peachey. The MOZ team says, “Obility’s Austin Peachey joins us once again... [Read more]

Importance of Content Marketing for Your Business

Content marketing gives wings to your business. It enables you to persuade your readers to take the desired action. Entrepreneur magazine contributor Bhavik Sarkhedi has published an article highlighting the importance of content marketing for your business. He says, “You’ve probably wondered how companies stay ahead and convert prospective... [Read more]

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