Guide to Creating Effective Marketing Campaigns - IM NewsWatch Newsletter, October 27, 2021

October 27th, 2021 at 7:32 am EST


 

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SEO Secrets to Improve Your Business Performance [Video]

SEO is an ongoing process. You need to learn and experiment a lot to get the desired results from your SEO strategies. Neil Patel has published a new video ‘SEO Secrets to Improve Your Business Performance’ to help you discover the SEO secrets of big brands. He says, “Did you know that big brands replicate a very similar SEO strategy... [Read more]

CMI Shares 10 Best Practices to Write Email Subject Lines

When it comes to email marketing, you need to focus on several elements. The first and foremost is your language. Effective communication helps you closely connect with your prospects and make them take an action. Content Marketing Institute contributor Evaldas Mockus has shared 10 best practices to write the perfect email subject lines. He says, “How... [Read more]

Improving SEO Performance with Transition Words

Transitions words such as ‘because’, ‘finally’, etc. help text flow from one idea to another while showing a clear relationship between sentences, paragraphs, subjects, actions, and concepts. Search Engine Journal contributor Julia McCoy has published an article on how to use transition words to improve SEO performance. She... [Read more]

Kiire manages and grows your Instagram account using AI #ad

Abhi Dwivedi has just released a brand new Instagram automation app called Kiire. Growing Instagram accounts is a very time-consuming process. You need to: • Create content and Stories to get organic reach, • Answer tons of messages and comments every single day, • and a lot more. Kiire is designed to fully-automate and grow your Instagram... [Read more]

How to Get the Most Out of Google Trends

Google Trends offers an extra resource for keyword research. It allows users to compare search terms against each other and displays the data in an easy-to-understand graph. It also enables marketers to create new content based on the relative popularity of similar subjects and keywords. Simon Rogers Data Editor, Google Trends has shared 15 tips for... [Read more]

The Advantage of Email Marketing [Podcast]

Copyblogger has published a new podcast titled ‘The Advantage of Email Marketing’ featuring Nathan Barry of ConvertKit. Darrell Vesterfelt says, “In this week’s episode Darrell and Nathan dig into email marketing from beginner to advanced, including: Nathan’s early views on digital marketing and why his core values haven’t changed How... [Read more]

Four Ways to Improve Your Writing

Effective writing skills play a very important role in your marketing journey. It helps you be more persuasive when it comes to reaching out to your prospects. Content Marketing Institute contributor Ann Gynn has shared four useful tips to help you improve your writing. She says, “Study these four tips and related before-and-after examples to... [Read more]

The Loci Cycle just launched, addresses Google’s Infographic Bias #ad

Chris Munch and Jay Cruiz have released The Loci Cycle.. It is a multi-faceted piece of marketing software that will aid in many marketing scenarios. For example, it’s reported over 1/3 of search results contain Google’s “Image Box” and the Image Box appears around ‘up top’ (above the fold) 75% of the time. In some cases, it’ll even... [Read more]

Effective Marketing Campaigns [Guide]

A marketing campaign is an approach marketers use to promote their company’s products, services, or resources. SEMrush has published ‘A Quick Start Guide to Effective Marketing Campaigns’ to help you design and execute rewarding marketing campaigns. Victoria Liaonenka says “Think of the strategy component of your marketing campaign... [Read more]

How to Achieve Better Video Performance in Web Stories

The OpenJS Foundation and AMP Project team has shared some useful steps to help you achieve better video performance in web stories. The AMP team says, “Web performance is critical for a great user experience. We continue to see Story creators utilizing video-first narratives to keep their viewers engaged and coming back for more. However, the... [Read more]

The Beginner’s Guide to Low-Cost Business Ideas [Guide]

Ideation is one of the most important processes of starting a business. With clear business idea generation, you can have a strong vision for the business you wish to start. Quick Sprout contributor Lars Lofgren has published ‘The Beginner’s Guide to Low-Cost Business Ideas’ to help you find great business ideas. He says, “Low-cost... [Read more]

Augment Suite: increase conversions with Augmented Reality #ad

Augment Suite lets you sell a unique service that virtually no one else is offering but every business needs. It is setting up Augmented Reality campaigns for businesses. Using Augmented Reality in e-commerce involves letting people view objects they want to buy inside their real world environment.... [Read more]

The 4 Stages of Personalization [White Paper]

Personalization helps you move closer to your customers and inspire them to take desired actions. In almost all the marketing functions, you can add the element of personalization and improve your ROI. Digital Marketing Depot has published a new white paper ‘The 4 stages of personalization’ explaining the key stages of personalization. About... [Read more]

Why Are Most SEO Campaigns Unsuccessful? [Answered]

SEO is a challenging task. It requires constant exercise in terms of monitoring the search engine algorithm changes and adjusting your strategy accordingly. Entrepreneur magazine contributor Timothy Carter has answered this important question – Why Are Most SEO Campaigns Unsuccessful? Carter says, “It’s almost impossible to measure the... [Read more]

Landing Page Design Best-Practices

Your website’s landing page is one of the most important elements when it comes to capturing the attention of your visitors and persuading them to make a purchase. UX Collective contributor Chris Ashby has shared landing page design best practices that can help you to increase conversion rate. He says, “These are design changes that I have... [Read more]

Instant Traffic App: Traffic for your site or social media #ad

>Instant Traffic App is an automated system available from a single dashboard that includes everything you need to generate sales by selling other people’s products. It includes multiple commission sources. You can make money using email, Facebook, Youtube, and multiple other sources, all from the dashboard.... [Read more]

Future Trends World Summit, October 26-28, 2021

Informa Connect and Content Marketing Institute are hosting Future Trends World Summit on October 26-28, 2021. For more than 10 years, Future Trends has united thousands of forward-thinking, creative and innovative people from around the world. For 2021, the conversation continues virtually, to discuss micro and macro trends disrupting how business... [Read more]

10 Fastest WordPress Themes

WordPress is one of the most popular content management systems being cost-effective, feature-rich, adaptable, and future-proof. Medium contributor Iryna Shaw has published an article highlighting 10 fastest WordPress themes. She says, “A site speed has a significant impact on the consumer experience and the viability of an online resource. The... [Read more]

WordPress Theme Popularity Does Not Influence SEO

Search Engine Roundtable’s Barry Schwartz has published a post citing Google’s John Mueller. The post is about the impact of popular WordPress themes in Google Search. Here’s what Mueller has to say on this.  [Read more]

Membervio: Complete membership system with no transaction fees #ad

Online Learning is the fastest growing market segment in the education industry with a surprising 900% growth since 2000. Tapping into this market gives you the opportunity to grow a substantial online business. Click here to see how the savvy marketers are doing it; ... [Read more]

Converting Instagram Followers Into Paying Customers [Video]

Getting more and more followers on social media and converting them into customers are two different things. It is important to present an irresistible offer to achieve better conversion rate. HubSpot has published a new video ‘How To Convert Instagram Followers Into Paying Customers’ to help you convert more followers into customers. If... [Read more]

3 Tips for Creating Paid Social Campaigns that Convert, October 27 [Webinar]

Social media platforms are here to help us expand our online reach to the most appropriate audience and make more and more sales. Search Engine Journal is hosting a webinar ‘3 Tips for Creating Paid Social Campaigns that Convert’ on Wednesday, October 27, 2021, at 2.00 pm ET. The SEJ team says, “Do you know the most effective elements... [Read more]

SEOSLY’s List List Of Best SEO Tools

A well-planned SEO strategy can lead your business to achieve newer heights. By selecting the right SEO tools you can make the most from your SEO efforts. There are a number of SEO tools available on the Internet. SEOSLY’s Olga Zarzeczn has published a comprehensive list of SEO tools to help you choose the right tools for your business. She says,... [Read more]

HubSpot Shares Eight TikTok Marketing Examples

TikTok reflects a key social media trend for creativity and collaboration amongst young audiences. That is why marketers and businesses choose TikTok for marketing and advertising. HubSpot contributor Pamela Bump has shared eight TikTok marketing examples to inspire your brand in 2022. She says, “Although TikTok might feel like a hub of strange... [Read more]

Can P2P Marketing Become a Alternative to Influencer Marketing?

Effective influencer marketing helps you grow your brand by selecting the right influencers in your domain. On the other hand, Peer-to-peer marketing is the process where consumers recommend products or services to their peers. HubSpot contributor Caroline Forsey has published an article justifying P2P marketing as a good alternative to influencer marketing. She... [Read more]

Keyword Research for SEO: Best Practices & Top Tips, November 3 [Webinar]

Effective keyword research process helps you achieve targeted traffic to your website. It also helps you in creating content that can help you score high in SEO. Without a solid keyword strategy and deep understanding of your audience, your keywords are simply words on a webpage. Search Engine Journal is hosting a webinar ‘Keyword Research for... [Read more]

Is Google Rewriting Your Titles on the SERP?, November 10 [Webinar]

Google’s increased tendency to ignore your title tag and rewrite titles for the SERP is a major issue that SEOs are facing. Semrush is hosting a webinar ‘Is Google Rewriting Your Titles on the SERP? What You Should Know’ on Wednesday, November 4, 2021. The Semrush team says, “With decreased CTR at play, we’re here to keep you up-to-date... [Read more]

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