Guide to Balancing Paid & Organic Search - IM NewsWatch, May 29, 2020

May 29th, 2020 at 8:17 am EST


 

IM NewsWatch

Friday, May 29, 2020

How to Improve Scripts for Better Video and Audio Promotions

In achieving your video and podcast marketing goals, what helps you the most is script you have crafted. An appealing script helps you to win more audience and convert into customers.Content Marketing Institute‘s Robert Rose has shared three tips to write better scripts for your audio and video.Rose says, “When I ask people why they wouldn’t script... [Read more]

Still Guest Posting? Read This First

Guest posting has been seen as a great way to create more and more backlinks to your websites and also in improving your authenticity. It also helps you to grow your network online.Content Marketing Institute‘s Aaron Agius has shared an article on doing guest posting in 2020.Agius says, “Marketers often turn to guest blogging to build... [Read more]

‘Strategies To Optimize My Site For Voice Search’ Webinar June 4 [Webinar]

With increasing number of Internet-connected mobile devices, the future of search lies in voice. By optimizing your websites for voice search, you can increase your traffic.Affiliate Summit is hosting a webinar ‘Strategies To Optimize My Site For Voice Search’ on Thursday, June 4, 2020 at 11.00 am EST.The Affiliate Summit team says,... [Read more]

Dropshiply: A dropshipping business without the pain #ad

People need stuff, all kinds of stuff: clothes,food, automotive accessories, entertainment equipment, pet supplies, and hundreds of other types of products.Each of these many niches provides a chance for you to build a store selling hundreds or thousands of products in the niche.All you need now is an easy way to:■ Build your store,■ Find products... [Read more]

AWeber Study Explains How A Blogger Used Email Marketing to Grow

AWeber contributor Kristin MacLaughlin has published a case study explaining how a travel blogger used email marketing to grow — even when the tourism industry lost $2.7 trillion in revenue.MacLaughlin says, “Michele Frolla is a travel and language blogger at The Intrepid Guide. She earns a living from affiliate commissions, advertising... [Read more]

6-Step Guide to Balancing Paid & Organic Search

Search is an integral part of your business promotion strategy today. An effective SEO strategy enables you to grow your traffic from search engines and make more sales.iPullRank‘s Mujahid Robinson has shared a six-step guide to help you balance your paid and organic search efforts in the wake of COVID-19.Robinson says, “To understand... [Read more]

The Definitive Guide to eCommerce SEO for 2020 [Guide]

SEMrush contributor Maria Kalyadina has published ‘The Definitive Guide to eCommerce SEO for 2020’.This comprehensive guide offers advice on how to develop an SEO strategy for ecommerce websites and provides tips and strategies to optimize your site effectively.This guide covers the following:Why SEO Is Important for Your eCommerce... [Read more]

TikTok Live Video: A Walkthrough for Marketers [Video]

TikTok’s live video feature enables you to connect with your audience in real-time to promote your products and services.To help you effectively use TikTok Live Video, the Social Media Examiner team has published a video titled ‘TikTok Live Video: A Walkthrough for Marketers’.The SME team says, “Want to interact with your TikTok... [Read more]

Journals Empire 2: Create Zero-Content Journals That Sell #ad

Nearly everyone has things that occur from day to day that strike them as important and that deserve to be remembered. What is their solution? A journal (sometimes called a diary) that conveniently lets them record those thoughts and events of the day that they cherish.Journals are a big seller on Amazon(there are over 20,000 to choose from) and on... [Read more]

How Google Crawls and Indexes: A Non-Technical Explanation [Video]

Search Engine Land‘s George Nguyen has published a new video ‘How Google crawls and indexes: a non-technical explanation’ to help you learn how Google considers websites for indexing.He says, “The crawling and indexing processes lay the groundwork for search engines to rank results. Despite being fundamental aspects of how search... [Read more]

How To Get More Views on YouTube

A wider presence on YouTube can help you to gain more audience resulting into increased customers. With a combination of quality content and attractive video, you can increase your YouTube views.Ahrefs contributor Si Quan Ong has shared 14 ways to help you get more video views on YouTube.Quan Ong says, “Since joining YouTube in 2015, we’ve... [Read more]

This CMI Audit Will Help You Assess Content for COVID-19

Content Marketing Institute‘s Jodi Harris has published a quick audit to help you see if your content passes a COVID-19 exam.Harris says, “A million little content details perfectly acceptable in December might feel passé, awkward, or downright irresponsible today. While some concepts might bounce back, others might not. With no way to... [Read more]

Curation Cloud: Fresh content for your sites and social accounts #ad

The new software, by Paul O'Keefe, allows you to build multiple blogs with curated content and do it all on complete auto-pilot. This software searches for useful content for you and updates yor menu of available content every 5 minutes... [Read more]

‘The Combined Power of Webinars & Marketing Automation’ Webinar May 29 [Webinar]

Running webinars is one of the best ways to grow your online audience. Combined with marketing automation, webinars can do magic when it comes to getting more sales.Content Marketing Institute is hosting a webinar ‘Power of Webinars & Marketing Automation’ on Friday, May 29, 2020 at 1.00 pm EDT.The CMI team says, “Webinars can provide... [Read more]

‘Technology and Tools That Make Your Business More Profitable and Easier to Run’ Webinar June 2 [Webinar]

To make your business successful and achieve desired goals, you need to optimize right tools and technology. From social media to webinar platforms, there are several technologies you can utilize for business growth.Entrepreneur Magazine is hosting a webinar ‘Technology and Tools That Make Your Business More Profitable and Easier to Run’... [Read more]

How to Produce High-Quality Video Content at Home [Podcast]

High quality video content can help you to create desired marketing impact on your audience and boost your revenue. By learning the ways to create quality videos with minimum infrastructure you can create content with low investment.IMPACT‘s Zach Basner ha published a new episode of ‘Film School of Marketers’ podcast titled... [Read more]

VidSpark: World's Fastest Drag & Drop Video Builder #ad

Whether you are a product creator or an affiliate and whether you are selling physical products or online e-products or services, video is the key to more sales. VidSpark is the world’s fastest system to build sales videos in minutes. Some users have even called it revolutionary... [Read more]

Five Ways to Improve Your Content Rankings

Quality content helps you to achieve higher search engine rank and improve your website traffic. To improve your content you need to regularly assess it for improvement.Searchmetrics contributor Jan Grundmann has shared five ways to help you improve your content optimization efforts.Grundmann says, “The starting point of content... [Read more]

What’s The Best Time to Publish on Social Media?

By publishing content on social media you can engage your target audience and achieve desired outcome. But to catch their attention, it is important to know the right time to publish you content.To help you with this, Sprout Social contributor Elizabeth Arens has published a detailed article highlighting the right time to post on social media... [Read more]

Enterprise SEO Tools For Content Marketing, Search Intelligence, UX And More [Guide]

Digital Marketing Depot has published a new report called ‘ Enterprise SEO Tools For Content Marketing, Search Intelligence, UX And More: A Marketer’s Guide’.Download this report to discover useful tools and technologies to improve your content marketing, search intelligence and user experience.The DMD team says, “This FREE 76-page... [Read more]

Five Tactics to Improve Instagram Engagement

Instagram engagement rate represents the sum of the likes and comments that you receive per post, divided by the number of followers. According to Icon Square, the average Instagram engagement rate is 4.7%.Jeff Bullas has shared five Instagram marketing tips to improve your engagement rate.Bullas says, “In this blog, discover 5 top Instagram... [Read more]

Profit-Tearz: Pandemic-proof online business (no selling) #ad

Recently, Jason Fulton and Mark Barrett launched Profit-Tearz. This is a simple method of earning a living online, they say. In fact, they say that it earns commissions almost on autopilot. Once you set it up, it takes just 20 minutes a day... [Read more]

Strategies to Improve Influencer Marketing

According to Big Commerce, 17% of companies spend more than 50% of their marketing budget on influencers. A Mediakix study has revealed that influencer marketing brings better ROI than other marketing channels. You can grow your sales by finding the influencers who can promote your products and services. Marketing Insider’s Kathy... [Read more]

Four Ways to Improve Instagram Engagement

Audience engagement is the key to achieving social media marketing success. By attracting your audience attention, you can present the offers that can help you to convert more prospects into customers.Social Media Examiner’s Jenn Herman has shared four ways to improve audience engagement on Instagram.Herman says, “Do you want your Instagram... [Read more]

Tips to Bring Empathy Into Your Content

By personalizing your content and moving closer to your audience you can achieve desired content marketing outcome. Instilling the empathetic elements into your content is one such way to influence your followers.The MOZ contributor Daisy Quaker has shared an article highlighting some useful tips to bring empathy into your content.Quaker... [Read more]

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