By discovering new techniques, you can continue to thrive in the marketing industry and content marketing is no exception. To help you achieve significant content marketing growth, Content Marketing Institute contributor Ann Gynn has shared a list of 17 new, newly updated, and timeless books. She says, “The books on the list aren’t about content... [Read more]

Instagram advertising is a method of paying to post sponsored content on the Instagram platform to reach a larger and more targeted audience. HubSpot contributor Ellen Bartolino has published a step-by-step guide to advertising on Instagram. She says, “If you’ve ever set up a Facebook ad, you’re about 75% of the way there. After Facebook... [Read more]

The social sphere continues to achieve newer heights with the addition of new features to the major social media platforms. HubSpot contributor Caroline Forsey has published an article highlighting 10 social media trends marketers should watch in 2022. She says, “Below, I’ve compiled ten expert or research-backed trends social media marketers... [Read more]

There is an engineering principle saying that we must avoid a single point of failure. Don’t let the failure of one component of a plan destroy success. Always have an alternate component that can fill in. CB Superstar is the application of this principle to marketing. Almost all online marketers are dependent on Paypal to collect their revenue... [Read more]

Influencer marketing helps you to work with influencers to reach your target audience to boost conversions. HubSpot contributor Kristen Baker has published an in-depth article on influencer marketing in 2022. She says, “Influencer marketing is an investment — to get it right, you have to devote time to ensure you find the right influencer to... [Read more]

SEO is an endless journey. You need to keep yourself abreast of what is happening with search engines and content marketing to achieve SEO success. Ahrefs contributor Si Quan Ong has shared 180+ SEO terms and definitions you should know. HE says, “You’ve probably noticed that there’s a lot of jargon and abbreviations in SEO. So we curated... [Read more]

With over 4 billion social media users worldwide, every minute 350,000 tweets are sent, 4,100 clicks on sponsored Instagram posts, 21 million snaps created, and 694,000 videos viewed on TikTok. Digital Marketing Depot has published ‘The Social Media ROI Playbook’ to help you improve your social media marketing performance. The DMD team says,... [Read more]

Health-related equipment and health programs are popular among athletes who need to deal with these sports medicine issues. Websites that offer authoritative information on sports medicine have an excellent opportunity to market training programs and equipment related to the content, The most important thing about medical content of this kind is that... [Read more]

A strong and transparent relationship with your customers can help you strengthen the trust factor resulting in better sales. Merkle contributor Jill Hartling has shared six steps to building better marketing and IT relationship. She says, “Although it can seem frustrating, there are steps that can be taken to help ensure that the product delivered... [Read more]

SEO is the backbone of any business today. It helps you move beyond barriers to attract more and more customers and get more sales done. MOZ contributor Daniel Marks has published a detailed article titled ‘How to Invest in SEO’ to help you make the most of your SEO efforts. He says, “This post will not cover what SEO work is actually... [Read more]

Semrush contributor Michelle Ofiwe has published an article listing 35 insights that Google Analytics can give you about your website. She says, “In Google Analytics, a metric is a single, measurable piece of data. Metrics can appear in sums or ratios. Some common Google Analytics metrics include pages per session, screen views, bounce rate, and... [Read more]

Minute Kit cuts out all the technical challenges and gives you 7 completely ready-to-sell products with high-converting lead magnets, download and delivery pages, Upsell & downsell offers. You get all this without even lifting your finger.... [Read more]

A key to SEO is setting realistic expectations. If you want to rank at the top, you should know this. Watch Neil Patel’s new video ‘How Much Time Should You Spend on SEO in Order to Rank #1?’ to improve your SEO process.  [Read more]

To achieve content marketing, you need to publish your content in a variety of formats. It can be a key driver in converting more prospects into customers. Search Engine Journal has published a new guide called ‘How To Do Content Curation For SEO’. Steven van Vessum says, “After reading this article, you’ll have learned how to get... [Read more]

Google is constantly updating its algorithm. There have been 12 major algorithm changes announced this year alone. That doesn’t include the hundreds to thousands of other minor updates Google has made to their search engine. Search Engine Journal is hosting a webinar ‘Landing Page SEO Best Practices & Tips For Success’ on Wednesday,... [Read more]

If you have been working online for any length of time, you know that a dozen new products are released every day, each promising to build your online income, usually promising the results won't be a "flash in the pan". Basically, they promise Endless Profits... [Read more]

Creating engaging content is one of the most important things you need to do to achieve social marketing success. HubSpot has published a new video ‘How To Increase Instagram Story Engagement After Removal Of Swipe Up Feature’ to help you increase engagement on Instagram. The HubSpot team says, “With the removal of the Instagram Swipe... [Read more]

Ranking in Google Discover requires publishing content that is highly engaging for users. Search Engine Land contributor George Nguyen has published an article highlighting 6 tactics to rank better in Google Discover. He says, “Google’s Discover feed presents mobile users with a stream of content based on the user’s interests. For publications... [Read more]

Martech is hosting a webinar ‘Your New Year’s Marketing Resolution: Master the Art of Saying No With These 6 Steps’ on Thursday, December 2, 2021. The MarTech team says, “Strategically and efficiently prioritizing which project goes first can help you become a marketing rockstar, driving value for your team. Urgent requests make... [Read more]

Stacker 2.0, being released tomorrow by Bryan Winters, is the world's first ever app to generate what he calls Smart Pages. Smart Pages are his proprietary high-tech version of the classic affiliate "bonus page", the kind used in every launch by top gurus to continue their stellar results.... [Read more]

A clear understanding of which channels to focus on and what metrics to track are vital to improving leads, sales, and ROI. Search Engine Journal is hosting a webinar ‘New Marketing Ideas, Strategies & Channels For 2022’ on Wednesday, December 1, 2021, at 2.00 pm ET. The SEJ team says, “Join us for this informative webinar with... [Read more]

Siege Media has published a new video ‘What High-Impact SEO Consulting Looks Like’. Watch this video to learn: Make an impact, don’t fix 404s Proactive vs. reactive recommendations Optimizing keywords ranking 6-30 Focus on big, site-wide changes Encourage UX improvements Back up SEO recommendations with sources Back up SEO recommendations... [Read more]

Long-tail keywords are longer and more specific keyword phrases that visitors are more likely to use when they’re closer to a point-of-purchase or when they’re using voice search. Ahrefs contributor Tim Soulo has published an in-depth article explaining long-tail keywords. He says, “Long-tail keywords got their name from their position... [Read more]

Instagram attracts millions of users daily. With a strong marketing strategy for this social media platform, you can grow your business reach and reap benefits in terms of improved sales. Social Media Examiner founder Michael Stelzner has published an article highlighting three strategies to develop an Instagram strategy. He says, “In this article,... [Read more]

By publishing a variety of content, you can reach more people and achieve better results. Apart from variety, it is consistency that matters the most. Blogging Wizard contributor Lyn Wildwood has published an article highlighting some useful tips to help you add consistency to your content marketing and editorial calendar. She says, “In this post,... [Read more]

Quality traffic helps you to boost business success. By creating an SEO strategy that drives organic traffic to your website, you can create more sales opportunities. MOZ contributor Adriana Stein has published an in-depth article on measuring the quality of your SEO traffic using Google Analytics. She says, “We can go on and on about Google... [Read more]

Transitions words such as ‘because’, ‘finally’, etc. help text flow from one idea to another while showing a clear relationship between sentences, paragraphs, subjects, actions, and concepts. Search Engine Journal contributor Julia McCoy has published an article on how to use transition words to improve SEO performance. She... [Read more]