WordPress and Squarespace are powerful website builders, with WordPress offering extensive customization and scalability, ideal for advanced users. Squarespace excels in simplicity and design, making it a favorite for beginners and creatives. Search Engine Journal contributor Roger Montti has published an article answering the question ‘WordPress... [Read more]

A marketing calendar is essential for strategic planning, ensuring consistent content delivery and alignment with key campaigns. It enhances efficiency, keeps teams organized, and maximizes the impact of marketing efforts. Search Engine Journal contributor Shelley Walsh has published an article featuring the free marketing calendar 2025 with a template... [Read more]

Creating a meaningful connection with your audience is the ultimate key to driving traffic and conversions, especially in today’s oversaturated digital landscape. Search Engine Journal is hosting a webinar ‘How Performance Marketing + Brand Fuels Traffic Growth and Conversions’ on Thursday, January 16, 2025, at 2.00 pm ET. The... [Read more]

href=”https://www.IMNewsWatch.com/hostley-turbo”> Hostley Turbo offers you the fastest, safest & most reliable cPanel hosting for unlimited websites & domains using ultra fast servers with zero monthly fees. And to top it off, the creators decided to run a Christmas Sale for 50% off. Hostley Turbo solves a problem every online... [Read more]

An influencer budget should balance reach and engagement by allocating resources based on audience alignment and campaign goals. Prioritizing micro and nano influencers often yields cost-effective, authentic connections with niche audiences. HubSpot contributor Kinzal Jalan has published an article featuring a four-point explanation on setting your... [Read more]

Effective content marketing team dynamics thrive on clear communication and collaborative creativity, ensuring aligned goals and consistent messaging. A balance of diverse skills and mutual trust fosters innovation and drives impactful campaigns. HubSpot contributor Sharath Byloli has published an article featuring information on content marketing team... [Read more]

Ahrefs has published a new video ‘How Shopify Used Google to Build a $135B Business’. The Ahrefs team says, “In this video, I try to reverse engineer Shopify’s digital marketing strategy to understand how they become the $135B e-commerce giant they are today. We dive into their organic SEO strategy, Google ads, Facebook ads,... [Read more]

TVBoss Fire TeeVee transforms your content dreams into reality in just minutes. If you have ever dreamed of owning a TV channel that potentially can reach millions worldwide, now you can. TVBoss Fire TeeVee is the world’s first AI-powered TV channel creation tool that’s changing the online marketing, news, and content game. First released... [Read more]

Short-form content is concise, easily digestible content, often under 1,000 words or a few minutes long, designed to quickly engage and inform audiences. It’s popular on social media and mobile platforms, making it ideal for capturing attention in a fast-paced digital environment. HubSpot contributor Erica Santiago has published an article explaining the... [Read more]

Marketing in 2025 will center on hyper-personalization and immersive experiences, leveraging AI and augmented reality to create meaningful connections. Sustainability and ethical branding will also be crucial in resonating with socially conscious consumers. Copyblogger contributor Megan Mahoney has published an article featuring 10 impactful marketing... [Read more]

Cross-channel marketing integrates multiple communication platforms to deliver a cohesive brand message and seamless customer experience. It ensures consistency across channels like social media, email, and in-store promotions, enhancing engagement and driving conversions. HubSpot has published ‘The Ultimate Guide to Cross-Channel Marketin: The... [Read more]

Introducing AvatarCrew, based on ‘Assist360’, a revolutionary AI-driven technology that autonomously manages your entire business operations, seamlessly boosting sales and profits around the clock. As the name implies, there’s an AI-based assistant for nearly anything you need to do in your marketing business: 1. Enhance Sales with In-Chat... [Read more]

Ahrefs has published a new video ‘Digital Marketing Expert vs AI: Who Will Win?’. The Ahrefs team says, “Who’s better at digital marketing — a human expert or artificial intelligence? We put them to a head-to-head test to find out.” Ahrefs  [Read more]

HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast titled ‘Google’s Gemini 2.0 Launch is Insane! Everything You Need To Know’ featuring Neil Patel and Eric Siu. In this episode, Kieran give you the... [Read more]

Toxic SEO links are low-quality or spammy backlinks that can harm your website’s search engine rankings. They often come from irrelevant, penalized, or manipulative sources and should be avoided or disavowed. Search Engine Journal contributor Ben Steele has published an article featuring six ways to avoid bad & toxic backlinks. He says, “The... [Read more]

Email Marketing Mastery with AI is a good place to start, if you are ready to elevate your own business (and, if you choose, help others succeed) with the power of email marketing. And the creators of this training offer you Full Private Label Rights (PLR) to this comprehensive "Email Marketing Mastery" Course... [Read more]

Marketing in 2025 emphasizes hyper-personalization and predictive analytics, with AI driving real-time customer insights and tailored experiences. Brands are also prioritizing sustainability and transparency, appealing to consumers’ growing demand for ethical practices and social responsibility. Digital Marketing Depot has published a new report... [Read more]

SaaS marketing focuses on promoting software-as-a-service products by highlighting their value, ease of use, and subscription-based model. Effective SaaS marketing strategies leverage content, customer retention, and targeted campaigns to drive user acquisition and build long-term customer relationships. Semrush contributor Boris Mustapic has published... [Read more]

Unifying offline and online marketing creates a seamless customer experience by integrating branding, messaging, and campaigns across all channels. This synergy enhances engagement, builds trust, and maximizes ROI. The latest The SERP’s Up SEO podcast episode is titled ‘Unifying your offline & online marketing’. The... [Read more]

Want to Boost Your Sales by 10 Times? Use AISalesConverter. Here's what it offers: ➤ Real-time AI analysis of site visitor behavior to provide personalized recommendations. ➤ Effortlessly convert visitors into customers with customized journeys.... [Read more]

Ahrefs has published a new video ‘The Digital Marketing Industry’s Biggest Myths Exposed’. The Ahrefs team says, “With over 100 years of combined experience, our panel of digital marketing experts debunk 11 common myths that people actually believe. From the power of social media vs. websites, to the future of SEO and AI content,... [Read more]

Instagram’s latest algorithm updates prioritize authentic engagement, rewarding content that fosters meaningful interactions. For business owners, this highlights the importance of creating relatable, interactive posts to boost visibility and connect with their audience effectively. The latest ‘HubSpot Marketing’ video is titled... [Read more]

Content Marketing Institute has published a new video ‘TikTok: The Final Countdown?’. The CMI team says, “A federal appeals court in Washington, D.C., upheld the law that would ban TikTok in the U.S. Both sides of the issue are positioning the ban as a First Amendment concern, but will the clock truly run out for this powerful new... [Read more]

Crawling errors occur when search engines fail to access or index a website’s content properly, impacting visibility and rankings. Resolving these issues ensures seamless indexing and enhances overall site performance. Google Search Central has published the latest episode of the Search Off the Record podcast titled ‘3 Tips for Crawling... [Read more]

LinkedIn Video is a powerful tool for professionals to share insights, showcase expertise, and connect with a global audience. It drives engagement, builds credibility, and fosters meaningful networking opportunities in the business community. Social Media Examiner has published the latest Social Media Marketing... [Read more]

The 2025 forecast calls for a flurry of changes in the advertising data landscape. From expanded consumer privacy requirements to adopting the latest and greatest in AI, marketers can expect no shortage of excitement across the ecosystem. Adweek is hosting a webinar ‘2025’s Top Media and Advertising Data Trends’ on Thursday, January... [Read more]