Thursday, August 15, 2024
Search Engine Journal contributor Angie Nikoleychuk has published an article featuring useful insights from the State Of SEO Report.
She says, “In 2023, 13.8% of SEO pros said content creation was the top challenge for SEO professionals. However, in 2024, 22.2% (up from 8.6% in 2023) of all SEO practitioners surveyed revealed that algorithm... [Read more]
Content Marketing Institute is hosting a webinar ‘MasterTHIS: Content Strategy’ on Wednesday, August 21, 2024, at 1.00 pm ET.
The CMI team says, “It’s the second half of the year. How’s your content strategy performing? If you’re like many marketers, your strategy has been collecting dust in an electronic file since the beginning... [Read more]
Google’s AI Overviews summarize web content using advanced AI, providing users with concise insights directly in search results. This feature enhances the search experience by delivering quick, relevant information without needing to click through multiple links.
HubSpot contributor Laura M. Browning has published an article featuring useful advise... [Read more]
It’s a bold claim for X Ranker 360 to make, isn’t it?
Its creators took time to learn how to make it happen. Not only did they figure it out, but they also developed this automated, 4-step, web-based software to do the job for you.
Starting today, you can take advantage of this software at a significantly reduced price with the launch of... [Read more]
A marketing plan is crucial as it provides a strategic roadmap, guiding businesses toward their goals with clear objectives and tactics. It ensures consistent messaging and helps allocate resources efficiently to maximize impact.
HubSpot contributor Rebecca Riserbato has published an article featuring six tips on creating an outstanding marketing plan.
She... [Read more]
Digital marketing in 2024 emphasizes personalized experiences, leveraging AI and data analytics to target audiences more precisely. Emerging technologies like augmented reality and voice search are transforming how brands engage with consumers online.
HubSpot contributor Lucy Alexander has published an article featuring useful information on digital... [Read more]
Marketing automation streamlines repetitive tasks, allowing businesses to efficiently manage campaigns across channels. It enhances customer engagement by delivering personalized content at scale.
Digital Marketing Depot is hosting a webinar ‘Stuck on Autopilot? Upgrade Your Marketing Automation’ on Thursday, August 22, 2024, at 1.00 pm... [Read more]
InstaCPA Blueprint is a step-by-step guide to building an online CPA business.
CPA (Cost per Action or Cost Per Acquisition) is a specialized form of affiliate marketing in which the role of the affiliate is only to bring a prospect to the merchant to take a specified action, such as signing up for a phone call or adding themselves to a mailing list.... [Read more]
When it comes to delivering the right message to the right person in the right context, AI and automation are transformative tools that promise instant, real-time creation of tailored digital ads.
Adweek is hosting a webinar ‘Are Your Ads Ready for AI and Automation?’ on Thursday, August 29, 2024, at 1.00 pm ET.
The Adweek team says, “Marketers... [Read more]
Content calendars are strategic tools that help plan, organize, and schedule content across various platforms, ensuring consistent and timely publication. They enhance productivity by providing a clear roadmap for content creation and distribution.
Semrush contributor has published ‘A Guide to Content Calendars (+ Free Templates for Making One)’.
Asif... [Read more]
Paid search offers immediate visibility by placing ads at the top of search engine results, driving targeted traffic to websites. It allows precise audience targeting and measurable ROI, making it a cost-effective strategy for capturing high-intent customers.
Digital Marketing Institute is hosting a webinar ‘How to Increase your ROI through... [Read more]
Hostley, a platform that eliminates the need for monthly website hosting fees, is a solution to a problem all website owners have: Managing web hosting costs can be a significant hurdle for any Online Marketer. We all need a cost-effective, trustworthy, and efficient solution..... [Read more]
Instagram offers various video formats, including Stories, Reels, and IGTV, each designed to engage users in different ways through short, creative, or long-form content. These formats enable brands and creators to showcase their personality, connect with audiences, and drive engagement through visually compelling storytelling.
Digital Marketing Institute... [Read more]
Web accessibility ensures that websites are designed and developed to be usable by everyone, including people with disabilities. It promotes inclusivity by providing equal access to information and functionality, enhancing the overall user experience for a diverse audience.
Digital Marketing Depot is hosting a webinar ‘Achieve Near-Perfect Accessibility’... [Read more]
YouTube advertising allows brands to reach a vast audience through targeted video ads, enhancing brand visibility and engagement. By leveraging YouTube’s data-driven targeting, businesses can deliver personalized messages to specific demographics, maximizing the impact of their campaigns.
Adweek is hosting a webinar ‘YouTube Advertising... [Read more]
It creates Canva-Like 4K HD Videos, 4K HD AI Images, Cartoon Videos, Sketch Images, Logos, Graphics, Art, Story Telling Images & Videos, FaceArts, Headshots, and much more in 3 clicks for a low, one time price..... [Read more]
AI content marketing leverages artificial intelligence to create, optimize, and distribute content that resonates with target audiences, enhancing engagement and conversion rates. It streamlines content strategies by analyzing data-driven insights, automating repetitive tasks, and personalizing messaging at scale.
Copyblogger has published ‘A... [Read more]
Content marketing measurement involves tracking and analyzing key metrics like engagement, conversions, and ROI to assess the effectiveness of content strategies. It provides insights into audience behavior and helps refine content approaches for better performance and outcomes.
Adweek is hosting a webinar ‘Elevate Your Content Marketing Measurement’... [Read more]
Over the last three years, Bayliss has constructed a seven-figure business using white label and agency products..... [Read more]
Digital marketing in 2024 is increasingly data-driven, with AI and automation enhancing personalized customer experiences. Social media and influencer marketing continue to dominate, while privacy concerns push brands to adopt more transparent practices.
Digital Marketing Institute has published an article featuring five digital marketing challenges.
Rand... [Read more]
Digital Marketing Institute has published ‘The Key Social Media Platforms – A Complete Marketing Guide’.
The DMD team says, “Social media is booming more than ever as short-form video becomes more widespread, user demographics continue to broaden, new apps continue to appear, even while the established platforms fluctuate in... [Read more]
Organic traffic is important because it brings visitors to your site without the cost of paid advertising, resulting in a higher return on investment. It also indicates trust and authority, as users find your content valuable enough to visit through search engines or direct links.
Search Engine Journal is hosting a webinar ‘Unlocking Google:... [Read more]
HubSpot has published a new case study ‘How The Hustle Got 43,876 More Clicks’.
Curt del Principe says, “Last quarter, newsletter giant The Hustle ran a test that earned 43,876 additional clicks in their emails.
Not 44,000 total. 44,000 more.
If you’re like me, you’d do terrible things for that kind of engagement.
So I banged... [Read more]
HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘5 Marketing Strategies To Grow Your Startup In 2024’.
This episode covers:
Startup marketing masterclass condensed for easy consumption.
Identify essential business needs,... [Read more]
The latest Digital Marketing Institute podcast is titled ‘Trends in Digital Marketing Jobs’.
The DMI team says, “In this episode, Will Francis interviews Terry Payne, Global Managing Director at Aspire Recruitment and learns about: the demand for digital marketing skills in high-growth markets, cultural differences... [Read more]
