Google’s 200 Ranking Factors for 2022 - IM NewsWatch, September 23, 2022

September 23rd, 2022 at 6:18 am EST


 

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TikTok Organic Content Strategy [Video]

According to an Influencer Marketing Hub report, TikTok beats all other platforms when it comes to engagement levels across accounts of all sizes. TikTok users typically interact with it 45 minutes a day. Social Media Examiner has published a new video ‘TikTok Organic Content Strategy’ featuring some useful strategies to boost organic traffic... [Read more]

Has “Content” Become a Dirty Word?, October 13 [Webinar]

Digital Marketing Depot is hosting a webinar ‘Has “Content” Become a Dirty Word?’ on Thursday, October 13, 2022, at 1.00 pm EDT. The DMD team says, “Avoid digital pollution and focus on what your audience needs. Let’s face it, in today’s content teams, chaos reigns. But while content is still king, the question on many marketing... [Read more]

Useful Strategies to Improve SEO Performance

SEO is an essential element for business growth. With a strong SEO strategy, you can continue to get traffic and convert it into leads. HubSpot contributor Shaun Pinney has published an article featuring 30 proven tips to improve SEO performance. He says, “We’ve created this blog to help you make the most of your SEO efforts — here’s a list... [Read more]

ConvertLead automates on-boarding, managing your leads #ad

ConvertLead has just been released. The launch pricing on the “founders edition” is only available this week. You may need it if: • You pay for leads via social ads (Facebook, TikTok, Twitter, Instagram). • You pay for leads via search (Google, Yahoo, etc…). • You have any type of opt-in on your website. • You offer... [Read more]

Google’s 200 Ranking Factors for 2022 [Backlinko]

Backlinko’s Brian Dean has published a comprehensive article featuring Google’s 200 ranking factors for 2022. He says, “You might already know that Google uses over 200 ranking factors in their algorithm…But what are they, exactly? Well, you’re in for a treat because I’ve put together a complete list. Let’s dive right in. 1. Domain... [Read more]

How to Generate High-Quality Traffic That Turns Into Leads and Sales [Podcast]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘How to Generate High-Quality Traffic That Turns Into Leads and Sales: Brian Dean on Marketing Smarts’ featuring Brian Dean. says, “Even in the face of the proliferation of podcasts, video, and interactive content, Brian Dean is still a fan of the good old blog... [Read more]

Are Title Tags A Google Ranking Factor? [Answered]

High-quality content, mobile-first strategy, page experience, page speed, and on-page optimization are some top-ranking factors. Search Engine Journal contributor Matt G. Southern has published an article explaining the importance of title tags in Google search results. He says, “Google unquestionably uses the HTML title tag to understand what... [Read more]

KYSTORE WP Theme: Create your E-commerce site in 3 minutes #ad

KYSTORE WP Theme for WordPress is a one-of-a-kind WordPress eCommerce Theme, with up to 30+ Pages, 52 helpful shortcodes, and a lot more premium marketing tools that are integrated into an extremely easy to manage Drag and Drop Page Builder, with Seamless Instant Actions Technology. This means, you can now create almost any kind of E-Commerce Site and... [Read more]

The Ultimate Guide to Product Marketing for Small Businesses [Video]

HubSpot has published a new video ‘The Ultimate Guide to Product Marketing for Small Businesses’ featuring useful product marketing strategies. The HubSpot team says, “Why is Product Marketing Important? In this video, Jamal dives deep into the steps for a successful product marketing strategy. He talks about a product’s target... [Read more]

SEJ Shares Five Ways To Prepare For Site Closure

Closing a site indicates that the site is no longer in use and can eventually be deleted according to a schedule. Search Engine Journal contributor Matt G. Southern has shared five ways to prepare for a site closure. He says, “More detail about these recommendations and how to deal with the negative impact of taking a site offline is explained... [Read more]

Turning Content Chaos into Content ROI [Webinar Replay]

Content Marketing Institute’s ‘Turning Content Chaos into Content ROI’ webinar replay is available now. The CMI team says, “Measuring the impact of content across digital channels is a challenge for many organizations, and the difficulty grows exponentially for large, complex content ecosystems. As brands double down on digital... [Read more]

AdvertSuite 2.0: E-commerce and Facebook advertising tool #ad

AdvertSuite 2.0 was just released and is available for marketers who want to advertise on Facebook. Ecommerce and Facebook advertising go hand in hand, with Facebook ads being a way to drive lots of targeted, profitable traffic to your stores. The only problem is that testing your products and ad campaigns can be painstakingly slow and very costly.... [Read more]

Consumer Loyalty Trends to Watch that Make or Break Brand Relationships, October 11 [Webinar]

Heading into the new year, the rising cost of acquisition will drive marketers to turn to their customer base for growth. But as the competition for consumers’ time and attention heats up, engendering true customer loyalty will be more difficult than ever. Digital Marketing Depot is hosting a webinar ‘Consumer Loyalty Trends to Watch that Make... [Read more]

How I Grew My SEO Traffic by 300% Through Translations and Patience [Video]

Watch Neil Patel’s video ‘How I Grew My SEO Traffic by 300% Through Translations and Patience’ where he explains how he boosted his SEO traffic. He says, “How I grew my SEO traffic by 300% through translations and patience. Can you guess how much of my traffic comes from the United States? Well, it’s a whopping 14.53%.... [Read more]

CMI Features Six Exceptional Content Marketers

Content Marketing Institute contributor Ann Gynn has published an article featuring six exceptional content marketers and the traits that make them stand out. The CMI team says, “We studied these six 2022 Content Marketer of the Year finalists (including the two winners) for clues. Let’s peer into what makes these 2022 Content Marketer of the... [Read more]

The Ultimate Email Marketing Guide for Beginners [Guide]

Email marketing is one of the most profitable direct marketing channels. According to Statista, the global revenue from email will reach $17.9 billion by 2027. Digital Marketing Institute has published ‘The Ultimate Email Marketing Guide for Beginners’. Clodagh O’Brien says, “Let’s look at three of the most important aspects of... [Read more]

Competitive Analysis: A Comprehensive 9-Step Guide [Guide]

Competitive analysis provides much-needed context when formulating an SEO strategy. Search Engine Journal has published ‘Competitive Analysis: A Comprehensive 9-Step Guide’ to help marketers understand and improve competitive analysis. Joel Mesherghi says, “Need help getting started with your competitive analysis? I created a checklist... [Read more]

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