Conversion rate optimization is a process of increasing the percentage of your website visitors taking the desired action. It is quite essential for achieving marketing success. VWO’s Nida Zehra has published ‘A CRO Guide for Marketers’. She says, “First thing first. You must know what you want to achieve with your optimization... [Read more]

Paid social media audits can help you to improve your social media marketing performance and grow sales. Portent’s Lauren Clawson has published an article highlighting some useful tips on getting started with paid social media audits. She says, “Performing a paid social media audit can be time-consuming, but the tools needed are simple:... [Read more]

Attention-grabbing content helps you to win more people’s attention and get an opportunity to persuade them to take an action. Copyblogger’s Brian Clark has published an article presenting a structure of persuasive copy. He says, “Whether you’re writing a sales page, blog post, or promotional ebook, the flow will determine effectiveness. Here... [Read more]

Today, Aaron Sustar released Spin Rewriter, version 11. This software excels at creating unique new text from old text. For example, you may have an article you wrote several years ago. The topic is still relevant to your readers, but most people don’t read your old articles. Just spin it into new text and republish it. Since 2011, Spin Rewriter... [Read more]

Social Media Examiner has published a new podcast episode ‘Live Video Simplified: An Easier System to Success’ featuring Tanya Smith. The SME team says, “Want to do more with live video? Wondering how to simplify the process of going live? To explore creating better systems for live video, I interview Tanya Smith on the Social Media... [Read more]

Email is one of the most trusted marketing tools. It remains at the heart of marketing when it comes to building trust with your prospects. Industry Dive has published a new white paper ‘The Two Must-Have Pillars of Email Marketing for Retail Brands’. The ID team says, “The simple truth is that email works. Even with a host of newer... [Read more]

Content marketing continues to evolve every year. With new platforms and technologies, we get newer ways to reach our audience and expand. The COVID-19 pandemic has created an altogether new challenge for the companies and marketers in terms of the creation of new strategies to continue reaching the target market. IMPACT’s Jen Barrell has shared... [Read more]

Diego Duarte has released Master Resale Rights Software Firesale, with 5 applications, all developed by the Duarte team, that can improve your business. This is a quick way to get started in the software business. You have the web pages for your store's website and you have software to sell. Get yours here: Master Resale Rights Software Firesale... [Read more]

Search Engine Journal has published a new e-book titled ‘The Biggest PPC Trends of 2021, According to 32 Experts’. The SEJ team says, “What will be the most important PPC trends in 2021? That’s the exact question we asked 32 of the top PPC marketing experts. From paid search, to paid social, to remarketing, and beyond, discover what... [Read more]

Competitor analysis helps you to explore your competitors’ digital footprints to gather consumer, product, and marketing insights on your rivals. SEMrush contributor Natalia Zhukova has shared an article highlighting the ways to help you understand your competitor’s strategies. She says, “This post will guide you through the key milestones... [Read more]

Searchmetrics has published a new episode of Voices of search podcast titled ‘SEO Content Strategy Playbook’ featuring Jordan Koene and Benjamin Shapiro. The Searchmetrics team says, “Join host Ben as he speaks with Searchmetrics’ SEO Strategist and Advisor Jordan Koene to review SEO content strategies to apply while creating a... [Read more]

Sorin Constantin has released 'The Flexitarian Diet PLR' for anyone who wants to sell in the diet niche. This book addresses one of the most popular online topics, dieting, and gives you a complete diet guide book that leads the dieter though the many decisions they might need to confront during their diet.... [Read more]

When it comes to social media marketing, you need to turn your heads to Facebook and Instagram. With new features, these two networks capture the majority of the social media audience. Social Media Examiner’s Jenn Herman has shared four ways to help you get more Instagram traffic. Herman says, “In this article, you’ll discover four places... [Read more]

SEO is of the utmost importance when it comes to growing your business online. An effective SEO strategy can help you to enhance your online reach and make more sales. SEMrush contributor Connor Lahey has published an article answering 23 most often asked SEO questions. He says, “If you’re starting in SEO or are a business owner looking... [Read more]

ClickZ has published a new e-book titled ‘Advertisers Guide to Increasing Revenue without Increasing Spend’. The ClickZ team says, “The COVID-19 pandemic has changed the world as we know it, and businesses have had to reexamine their present work structures, budgets, and strategies. Marketing teams everywhere are prioritizing smart... [Read more]

Speechdio, just released by Andrew Darius, solves one of modern online marketing's biggest problems: the high cost of voice actors. They are expensive. The one we have employed charges his regular customers $6 per minute. Casual buyers pay even more... [Read more]

Technology has become an integral part of marketing and other business operations today. It supports marketing in various forms such as email, digital, and social. ClickZ contributor Jacqueline Dooley has published an article highlighting the dark side of marketing technology (martech). Dooley says, “A survey by the World Advertising Research... [Read more]

Content Marketing Institute is hosting a webinar ‘How to Plan a Virtual Event in 8 Easy Steps’ on Thursday, November 12 at 1.00 pm ET. The CMI team says, “According to a NewsCred Insights survey, 78% of marketers expect to increase budgets for virtual events. In this on-demand presentation, learn the virtual event planning fundamentals... [Read more]

Social Media Examiner has published a new video ‘How to Easily Analyze Your Facebook Ads Using Ads Manager’ featuring Allie Bloyd. The SME team says, “Do you wish there were an easier way to analyze your Facebook ad results? Want to customize what you see in Facebook Ads Manager? Facebook advertising expert Allie Bloyd explains how... [Read more]

Powerpoint has a lot of uses in the world of online marketing. Recently, marketers have used it to make videos, but for many years it has been the tool of choice for presenting ideas to potential customers, outsourcers, and teams. But the sad thing is that many Powerpoint presentations don't grab people's attention because of lackluster visual appearance. They look boring. No matter how good the information, they don't hold people;'s attention... [Read more]

By reaching out influencers on Instagram network, you can continue to grow your online sales. Integration of advertising tactics can help you to create a lasting impact on your target audience. Social Media Examiner’s Masha Varnavski has shared four ways to help you amplify your Instagram influencer campaigns with ads. Varnavski says, “Here’s... [Read more]

Google’s Accelerated Mobile Pages open-source project is designed to revolutionize mobile content consumption. It enables you to serve your contents instantly on mobile. WordStream has published a comprehensive article on Google AMP and its impact on SEO. The WordStream team says, “Before we get into the pros and cons of Google AMP, it’s... [Read more]

Search Engine Land is hosting a webinar ‘How to leverage the power of local search in your 2021 marketing strategy’ on Thursday, November 12 at 1.00 pm EDT. The SEL team says, “If this past year has taught us one thing, it’s that we have to position our brands to adapt to change and build a more agile marketing strategy for... [Read more]