The MarketingProfs team is hosting a webinar on ‘The Marketing Channel You’ve Been Missing’ Thursday, January 17 at 2.00 pm ET. The webinar speakers are going to share some tips to help marketers improve their open and engagement rates. MarketingProfs team says, “We think of demand gen as bringing leads to our businesses. But... [Read more]

The Forrester research team has published new guide titled ‘Predictions 2019’. Forrester team says, “The year transformation goes pragmatic Seismic shifts in the market are challenging the existing leadership norms, business models, technology agendas, and customer engagement strategies that made companies what they are. 2019 represents... [Read more]

YouTube is the ultimate platform when it comes to using video. Also when it comes to social media it is only behind Facebook in the number of daily users. With persistent efforts and creative content you can make your marketing result-oriented. The Forbes team has shared four useful tips to help marketers use YouTube in a way so that they get the desired... [Read more]

It is important to know about the trends that are taking place and the trends that are expected in the future. The Forbes team has shared seven trends that we need to pay attention to in the retail marketing domain. John Hall says, ” To help your retail business grow and thrive, here are seven retail trends in marketing that you need to pay... [Read more]

The influencer marketing domain has been growing and now reaching the micro-influencers too. This new concept has provided the brands with an opportunity to reach out the people having specific are of interest and need. With the rise of social media, the influencer marketing is surely going to have a better future in the coming year. With a view to... [Read more]

The eMarketer team has published a new podcast featuring their predictions for the 2019. eMareter team says, “In this special holiday edition of The Weekly Listen podcast, we take a break from discussing eMarketer’s forecasts, and instead weigh in on other people’s predictions for 2019”. Tackling New Year’s Predictions eMarketer  [Read more]

The virtual assistants have entered in the several households and are becoming an integral part of many lives. This new technology has allowed brands to optimize one more new way to promote themselves. ReadWrite columnist Eric Johnson has published a podcast on the future trends we may expect with the virtual assistant. Johnson says, “When Apple’s... [Read more]

Content marketing has become an essential part of our marketing strategy as it delivers long term benefits from a piece you publish online. Though it is not easy to come out with creative pieces but as it is promising the efforts are worthwhile. Content Marketing Institute columnist Kim Moutsos has shared four content marketing gems to help fellow marketers... [Read more]

Search engine optimization enables you to reach out manifold people with the help of search engines and turn them into prospective customers. The MOZ team has published the Whiteboard Friday video featuring Kameron Jenkins on ‘The SEO Elevator Pitch’. who shares some useful tips on how you can establish yourself as an SEO specialist. The... [Read more]

The new year is just a few days away and it is the time to discover what lies ahead. Marketing automation is something everyone is curious about and the AI and VR have created more hopes for it. Small Business Trends contributor Itai Elizur has shared five small business marketing automation trends of 2019. Talking about audience segmentation across... [Read more]

Video plays an important role in giving an edge to your marketing campaign. It helps you get more conversions as compared to other tools. Content Marketing Institute columnist Amanda Subler has shared some useful tips to eliminate the boredom from your marketing videos and achieve your sales targets. Subler says, “Both B2B and B2C marketers... [Read more]

Content marketing keeps on growing by leaps and bounds. You need to instill creativity in your efforts for making your content authentic and attractive. Content Marketing contributor Stephanie Stahl has shared five tips to help marketers improve their content marketing efforts in 2019. On reducing excessive content, Stahl says, “There’s no shortage... [Read more]

To persuade your first time site visitors to come back again and again you need to have the content that gets their attention and makes them feel that it is worth their time. Data can be of the utmost importance in this process as it helps you create authenticity for your brand. Marketing Land contributor Jason Downie has shared three strategies to... [Read more]

Good health is the key to achieving your goals in the new year. We all need to maintain a healthy lifestyle as it is the ultimate wealth. Entrepreneur team has published a video featuring Jack Canfield sharing some useful tip on taking care of health and its impact on business. The Entrepreneur team says, “In this video, Entrepreneur Network partner,... [Read more]

Video is an essential element in your marketing mix. It helps you let your prospects and customers explore ins and outs of the products you offer. Entrepreneur contributor Anna Johansson has shared five tactics to help marketers create social media-friendly videos that can generate more sales. Johansson says, “In modern marketing, you need video... [Read more]

If you are planning to start a business in 2019, HubSpot contributor Sujan Patel has shared a list of 22 incredible small business opportunities for 2019. Patel has covered home businesses and online businesses in his article. Talking about online business opportunities, Patel says, “Online business opportunities also afford you all the benefits... [Read more]

To keep your business growing you need to keep the customers happy so that they continue to be with your brand. By knowing them well you can serve them better. AdWeek contributor Ian Monaghan has published an in-depth article on delivering great customer experience with correct data. Monaghan says, “The foundation to having a single source of... [Read more]

To succeed in your journey of content marketing you should make people get engrossed in what you are publishing online. By supplying the information your readers need and presenting it in an interesting manner you can enhance the readability of your content. Copyblogger columnist Stefanie Flaxman has shared three tips to help you make people read your... [Read more]

Conversion rate optimization is an element that helps your strengthen your sales online. With various tactics you can try to improve your conversion rates but there are some that give good results. HubSpot contributor Robert Mening has shared three science-backed ways to help marketers improve conversions. Mening says, “With a clear understanding... [Read more]

Video has turned out to be one of the most popular marketing tools. It helps you easily connect with the audience and effectively communicate the message to them. Entrepreneur contributor Dmitry Dragilev has shared four ways to help marketers improve their marketing with video tools. Dragilev says, “Here’s how you can use video to attract... [Read more]