Content is a precious thing that keeps working for your for years. It helps you establish your credibility through authenticity and grows your sales. Business 2 Community contributor Sarah Yhann has shared five strategies to help brands and marketers create content that their customers would love. On building personalized content, Yhann says, “Recognition... [Read more]

The Business 2 Community team is hosting a webinar on ‘The Latest in Growth Hacking: Link Retargeting’ on Wednesday, January 16 at 2 pm ET. The Business 2 Community team says, “Did you know that you could transform every click on every link you share into a retargeting audience? Link Retargeting allows you to show highly targeted... [Read more]

The new year is almost here and it is the time to sharpen all our weapons to run the best of our marketing campaigns. Social is surely going to be as strong as it has been in 2018 so we should think of the ways we are going to change or update our social media marketing in the coming year. Business 2 Community contributor Kaleigh Moore has shared 50... [Read more]

Team building is one of the most difficult tasks and at the same time the most satisfactory. In marketing you need the people who are inclined to achieve the same goal. Creating a team of such like minded people is something that requires a lot of efforts. ReadWrite contributor Brad Anderson has shared three ways to help brands build exceptional marketing... [Read more]

Video is an integral part of today’s marketing strategies and after the Stories wave it has become even more stronger and dominant. Creating the video content that can help you capture the attention of your prospects is a challenge and to deal with it Entrepreneur contributor Anna Johansson has shared five ways. Johansson says, “It’s... [Read more]

Influence and authenticity are the key strategies you need to have in your marketing strategy. With these two elements into it you can make more people buy your products. Copyblogger contributor Stefanie Flexman has shared three ways to help marketers persuade more people to buy their products. Flexman says, “What do interested prospects actually... [Read more]

Reaching out as many people as possible is one of the prime requirements of customer acquisition. Search engine marketing and advertising is one of the best ways to expand our reach. You might already be using Google Display Network. It has recently been updated with three new features. Marketing Land contributor Ginny Marvin has shared three of its... [Read more]

It is very important to connect closely with the customers and keep communicating with them. The digital brand storytelling is one of the ways to reach out to plenty of people and influence them. Marketing Land columnist Julian Baring has shared four ways to help marketers improve their digital brand storytelling efforts. Baring says, “Stories... [Read more]

Artificial Intelligence (AI) is evolving further and is on the way to become one of the major branding components in the near future. A good team is required to plan and execute an effective AI strategy. Econsultancy columnist Jennifer Roubaud has shared some useful tips to help businesses choose a perfect AI team for enhancing performance. On role... [Read more]

Entrepreneur magazine team is hosting a webinar on ‘Strategies for Building a High-Performing Team’ on Tuesday, January 22. The Entrepreneur team says, “Entrepreneur VIP Contributor and author Jill Schiefelbein will host a conversation with Corey Schroeder, Senior Vice President and Chief Financial Officer of Outdoor Living Brands,... [Read more]

Mobile has turned out to be the ultimate way to reach out millions of people. And one of the most engaging thing that the mobile users find is watching videos. By creating and publishing your marketing campaigns over the mobile you can secure more sales online. AdWeek team has published five tips to help brands create effective mobile video campaigns... [Read more]

Creating and publishing educational content is one of the ways to promote your brand and the products you sell. Podcast creation is one such thing that can help you in brand awareness. Entrepreneur contributor Imran Tariq has shared five strategies to help marketers get more downloads for their podcasts. Tariq says, “To take advantage of podcasts,... [Read more]

The year is ending soon and it is time now to plan out the activities for the 2019. Usually companies do sales kickoffs in the month of January with the sales representatives to define yearly objectives and targets. HubSpot has published a guide to successful sales kickoffs to help brands run their meetings successfully. Aja Frost says, “Sales... [Read more]

To achieve maximum ROI from your social media marketing efforts we need to monitor the performance of various campaigns being run. But to have such an influential presence over the social you need to build a good reputation first. HubSpot columnist Brian Whalley has shared a list of 13 free social media monitoring tools that can help you monitor social... [Read more]

HubSpot has published findings from its survey on what people expect in the coming year in terms of technological advancements. The survey has got mixed responses from the participants. The findings may help you craft your 2019 marketing strategy. On understanding tech trends, Amanda Zantal-Wiener says, “Out of the 16 options we listed, there... [Read more]

Self learning is one of the best ways to enhance your marketing performance. This learning can happen by taking online courses as well by observing the brands that are performing well. Entrepreneur magazine team has published a video featuring Neil Patel who shares a technique on how marketers can be better at online marketing. Entrepreneur team says,... [Read more]

Video has been an integral part of our marketing strategies and it helps us achieve better ROI by establishing close connection with the audience. Today video rules the party on all the social media platforms in the form of Stories. Entrepreneur magazine contributor Syed Balkhi has shared five video marketing trends for the year 2019. Balkhi says, “Video... [Read more]