Five ways Google is influencing businesses, IM NewsWatch, December 14, 2018

December 14th, 2018 at 7:19 am EDT


 

IM NewsWatch

Friday, December 14, 2018

Bing launches Clarity – new analytics tool

Bing has announced the launch of Clarity, a new analytics tool aimed at helping users visualize user interactions for offering better user experience. Clarity will allow them to optimize conversion, engagement and retention. Clarity will help the users in detecting the malware on Bing and improving engagement. On how Clarity can help you improve your... [Read more]

AMP releases new official plugin for WordPress

Alberto Medina, AMP and WordPress Developer Advocate at Google has announced the launch of official AMP plugin for WordPress. This AMP WordPress plugin provides essential tools and functionality for AMP content creation to the WordPress users. In future this plugin will help bloggers to offer a seamless AMP experience to their visitors. Talking about... [Read more]

What will happen to ‘voice’ in 2019?

“Hey Siri,” “Alexa!” and “Okay, Google” which were once some kind of amazement, have become a part of several people’s lives today. The voice technology has changed the way we access information today. A HubSpot report has analyzed the present use of voice search and has tried to put together some statistics... [Read more]

ViraLightning: Groundbreaking Cloud-based Viral Software #ad

Viral marketing is the long-sought goal of online marketers, where new buyers visit your offer without the marketer having to continue to pump money into ads. ViraLightning softrware, developed by Bryan Winters, can turn a simple affiliate marketing campaign into a viral campaign that spreads due to the excitement of the buyers and potential buyers. The... [Read more]

HubSpot shares 13 email newsletter templates and resources for 2019

Innovation and creativity are two elements that can help you make your marketing more engaging and rewarding. When it comes to email marketing what you need is well-designed template and a unique offer. To help you with these two elements, HubSpot columnist Lindsay Kolowich has shared 13 email newsletter templates that you can download. Kolowich says,... [Read more]

MOZ video reveals three lessons from John Mueller

MOZ columnist Will Critchlow has published a video of an interview with John Mueller at SearchLove London. In this video Muller has shared some useful tips on domain authority. Critchlow says, “When you’ve got one of Google’s most helpful and empathetic voices willing to answer your most pressing SEO questions, what do you ask?... [Read more]

Five ways Google is influencing businesses

“Google is becoming the new homepage for local businesses” – is one of the statements a new MOZ survey has revealed. With the expansion of Internet connected mobile phones it has become easier than ever to reach thousands of people easily. MOZ contributor Miriam Ellis has shared the findings from a survey on how Google has impacted... [Read more]

Livecaster 3: Facebook-approved tool for videos on FB, Twitter, etc. #ad

For years, Livecaster has been the only livecasting app in our market that can schedule livecasting of pre-recorded videos on Facebook Pages & Profiles. Teknikforce has just announced the third generation of this video software. Livecaster 3 is the most powerful and the most user-friendly livecasting app you’ll find anywhere, and it’s the only... [Read more]

Find out how the progressive web apps are making a difference

Today most ecommerce transactions are taking place on the mobile apps. The smartphones have expanded the e-commerce business domain significantly. Along with the mobile apps, the progressive web apps (PWAs) are also in great use. Progressive web apps mobile apps that are delivered through web. Many brands have succeeded in getting greater outputs... [Read more]

Have you noticed these influencer marketing trends?

As we know it well, the influencer marketing techniques focuses on utilizing the power of influential people who have a significant following on social media. Influencer marketing allows us to cope with the budgetary issues and enhance sales. With an aim of keeping the marketers abreast of what is happening in the influencer marketing domain, Entrepreneur... [Read more]

Give Your Audience What They Want on Social Media Before Pushing Your Agenda [Video]

Social media has allowed us to easily reach out a large audience in a short span. The platforms like Facebook, Instagran and Snapchat have been playing a key role in building the bridges between the brands and the consumers. But the most successful brands communicate well. Passing on the right message at the right time is something that can give an... [Read more]

GrooveKart slashes your eCom checkout expenses ($50 Coupon) #ad

Mike Filsaime and John Cornetta; both are experienced product developers;just launched GrooveKart.This new shopping cart software can help you build your online store and then run the store while saving big bucks compared with other shopping carts, such as Volusion, Magento or Square (or even Shopify.) It is priced for small businesses... [Read more]

Checklist to land your emails in inbox

To make the lives of their users easy, email clients such as Gmail and Yahoo have started filtering the emails based on content and mainly based on the subject lines. Many a times, their algorithms put your emails into spam instead of inbox. And this is one of the most common problems that the email marketers face today. Entrepreneur contributor Rajdipkumar... [Read more]

Strengthen your small business with these chatbots

Most brands have started using chatbots to improve their connections with the prospects and customers. Today chatbots play a vital role in delivering effective customer service, enhancing sales, offering details explanation to multiple clients at a time and so on. The Small Business Trends contributor Gabrielle Pickard-Whitehead has listed eight chatbots... [Read more]

Build a strong brand with these strategies

Brand building is a mammoth task that requires careful planning and lot of efforts. A well-planned branding strategy can help you achieve success. Entrepreneur contributor Ritu Ajbani has shared four important steps to help you start and build a strong brand. Ajbani says, “Here is a synopsis of small baby steps (quite literally) that one should... [Read more]

World's first AI Video/Audio Messaging Platform #ad

XMarketer Suite bills itself as the world's first AI based video and voice call platform. Their launch week is almost over, but if you hurry, you can get it for a one-time price, rather than a renewable subscription... [Read more]

Constant Constant’s Guide to Abandoned Cart Email Subject Lines

Card abandonment is a major issue that the online retailers face frequently. What is required to convert the abandoned carts into sales is effective communication. Emailing is one way that can help you deal with the cart abandonment issues. Constant Contact contributor Aastha Sirohi has published a guide to manage abandoned cart email subject lines. Talking... [Read more]

‘Email Trends, Insights, and Innovations for 2019’ Webinar 2.00 pm ET

MarketingProfs is hosting a webinar on ‘Email Trends, Insights, and Innovations for 2019’ on Thursday, December 13 at 2.00 pm ET. The MarketingProfs team says, “2018 was a prolific year in email marketing and marketing automation as brands pushed the boundaries with engaging, customized campaigns that even a short time ago we might... [Read more]

‘How to Transform Event Attendees Into Hot Leads’ Webinar December 18

MarketingProfs is hosting a webinar on ‘How to Transform Event Attendees Into Hot Leads’ on Tuesday, December 18 at 2.00 pm ET. The MarketingProfs team says, “Even if they aren’t talking to you, your attendees are trying to tell you something. They’re leaving digital breadcrumbs everywhere they go—before, during, and... [Read more]

VidBullet launches today, with 30 day challenge #ad

The "VidBullet 30 Day Challenge" celebrates the launch with a friendly competition using this new tool. Participating in the challenge event may accelerate your results with this new automated video creation software... [Read more]

Why Your Network Is Your Net Worth [Video]

Networking with people and other brands has to be given a special importance. It helps you easily get established in the minds of people when you start connecting with other known brands. By communicating with the people via different tools you can make them feel your brand’s presence. Entrepreneur contributor Jessica Abo has shared a video of Mark... [Read more]

Three SEO benefits of user generated content

User generated content works as an asset for the brands. Not necessarily it should come in the forms of articles, even the comments submitted by people also work well when it comes to getting the SEO benefits. Small Business Trends contributor Shane Barker has shared three SEO benefits of the user generated content. Barker says, “UGC can help... [Read more]

Things you should know about customer-centric culture

Customer is the king and we should keep him contended. Staying in touch with the customers and offering them timely service is something that can help us improve customer retention. Today the brands are trying to develop a customer-centric culture to develop an overall approach that revolves around effective customer service. Small Business Trends team... [Read more]


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