In one of our posts on how to start an online business, we mentioned that you need a realistic plan the right niche to build your online business. Here’s one more article from Unbounce that features a three step process to start your online business. Luke Baily says, “A lot of small business owners are feeling immense pressure... [Read more]

The COVID-19 pandemic is creating several challenges for businesses and the consumers. Product launches are delayed as there are no buyers and the focus has shifted to survival. Marketing Week‘s Charlotte Rogers has shared findings from a latest research on how COVID-19 is affecting marketing activities. Here are some of the findings: 86%... [Read more]

When you subscriber opens your email, you clear the first stage of the sales cycle. Email deliverability and open rate are the two crucial elements on which your email marketing performance depends. Adweek is hosting a webinar on ‘Increase Email Open Rates and Deliverability: Improve Your Security Posture’ on Thursday, April 16, 2020 at... [Read more]

On this, the last day of the Content Sparks “done for you” course 50% off sale, the course is The Emotional Intelligence Advantage. This is possibly the most important course in the sale, for your own business and for your followers. People want to feel that they are being understood and that their needs matter to the people they buy from. As... [Read more]

The situations like COVID-19 pandemic test your ability to effectively communicate with your customers and empathize with them. Salesforce team has shared five ways to help you communicate with your customers during such crisis. Salesforce team says, “Whether it’s a global issue like COVID-19 or a local emergency, businesses must... [Read more]

In 2016, an IAB research projected that podcast advertising revenue will grow by 290% during 2016 to 2020. By advertising on podcast networks you can reach a wide range of online audience and grow your business. Marketing Week team has published a comprehensive article highlighting the advantages of podcast advertising. MW team says, “Major... [Read more]

By creating content that your audience needs – you can secure success for the efforts you are putting in. Quality and authenticity are the two important elements of your content but what matters the most is your audience’s needs and interests. Social Media Examiner team has published a new video ‘How to Create Content Your... [Read more]

During the 12 days of the Content Sparks marketing courses sale, in addition to the main product of the day, a bonus was usually included at no extra cost. You only got the bonus if you invested in the complete (“Blaze”) course of the day. These bonuses were no throw-away products, but products that could also be a major value any business.... [Read more]

Pop-up Facebook groups are created for limited-time. These group provide your audience an opportunity to learn more about you, your company, and the products and services you are offering. Social Media Examiner’s Jill Stanton has shared a five tips for creating and using pop-up Facebook groups. Stanton says, “You can’t just... [Read more]

Instagram, with its more than 500 million daily user, can help you to expand your online presence. By communicating your followers on Instagram you can improve your business performance. Social Media Examiner team has published a new video ‘How to Save Time With Instagram Quick Replies for Direct Messages’ featuring Jenn Herman. SME... [Read more]

The pandemic like COVID-19 test the businesses’ for their abilities to cope with the adverse situations and continue serving the customers. In such situations social media can play an important role. Adweek is hosting a webinar on ‘Using Social and Media Insights to Address the Coronavirus Effect: Stay Ahead of Consumer Needs’ on... [Read more]

Search Engine Journal’s Matt Southern has published a list of eight popular WordPress plugins currently exploited by hackers. Southern says, “If you are utilizing any of these plugins on your site, it’s recommended that you update them immediately and stay vigilant about updating them throughout the year. WordPress Plugins Duplicator... [Read more]

Social Media Examiner‘s Grace Duffy has published a new podcast episode ‘Facebook Launches Ad Testing Tools and New Features for Video’ featuring Allie Bloyd and Ian Anderson Gray. In this episode, Allie Bloyd and Ian Anderson Gray share some useful information on Facebook’s new ad testing tools. Duffy says, “Welcome... [Read more]

The coronavirus epidemic has created a huge problem for the businesses around the world. It is important to identify a strategy that can help you to safeguard your business in this difficult time. Search Engine Journal‘s Miranda Miller has shared 13 ways to combat the coronavirus impact on your business. Miller says, “There are... [Read more]

The COVID-19 has created an uncertainty in business and lives of people. To keep your business safe and running in the situations like this, you need to have a plan. With the right strategy you can keep your business growing. The Search Engine Journal team is hosting a webinar on ‘The Future of SEO: How to Safeguard Your Brand in an Unpredictable... [Read more]

Google defines dynamic rendering as indexable, public JavaScript-generated content that “changes rapidly, or content that uses JavaScript features that aren’t supported by the crawlers you care about”. Here’s a video explaining the dynamic rendering process. Search Engine Journal’s Brent Csutoras has published... [Read more]

Automation is the key to enhancing productivity. You can boost your SEO performance by automating tasks such as intent mapping and analysis. Search Engine Journal contributor Winston Burton has shared six ways you can automate your SEO tasks with Python, an open-source, object-oriented programming language. Burton says, “It’s a... [Read more]

The COVID-19 pandemic has brought a huge problem for everyone around the world. It is important to find out the ways to deal with this uncertainty. The MOZ team has published a Whiteboard Friday video’Marketing in Times of Uncertainty’ featuring Rand Fishkin. MOZ team says, “Our work as marketers has transformed drastically in... [Read more]

Today we published a post on Changes in Search Due to COVID-19. We have found another article published by Rank Ranger’s Mordy Oberstein which analyzes the impact of COVID-19 on search engine result pages (SERP). Oberstein says, “The Coronavirus has brought up a host of issues for Google to deal with which has subsequently brought... [Read more]

Google Analytics service allows you to analyze in-depth detail about the visitors on your website. You can use analytics to gain useful insights to shape the success strategy of your business. The Cardinal Path team is hosting a webinar on ‘Google Analytics 101: Fundamentals of Google Analytics’ on Tuesday, April 7, 2020 at 1.00 pm ET. Cardinal... [Read more]

Images are very useful in improving your social media marketing impact. By using relevant images on your social media channel you can gain attention, build loyalty and increase engagement. Sprout Social contributor Elizabeth Arens has shared a guide to using right images in your social media marketing campaigns. Arens says, “These... [Read more]

BrightEdge contributor Gabby Regalbuto has published an article highlighting the changes in search due to COVID-19. Regalbuto says, “As the novel coronavirus continues to spread rapidly around the world, it has impacted how people work, socialize, and shop. In the presence of these changes, marketers want to make sure they stay abreast of... [Read more]