Five Ways to Boost Lead Generation with Content Marketing - IM NewsWatch Newsletter, November 20, 2020

November 10th, 2020 at 6:57 am EDT


 

IM NewsWatch

Tuesday, November 10, 2020

How to Use Content to Fuel Your Demand Gen Engine, November 11 [Webinar]

Content Marketing Institute is hosting a webinar ‘How to Use Content to Fuel Your Demand Gen Engine’ on Wednesday, November 11 at 2.00 pm ET. The CMI team says, “Content is the fuel to any demand generation engine – without some form of content, demand generation campaigns are nearly impossible to create and execute. And without... [Read more]

Marketing On LinkedIn [Video]

Neil Patel has published a new video titled ‘Marketing On LinkedIn’ as a part of LinkedIn Unlocked series. He says, “Today’s another day of LinkedIn Unlocked where I break down advanced strategies to turn business connections into leads and customers. There’s a lot of big names like Facebook and Twitter, and they’re... [Read more]

The Flexitarian Diet PLR: Build your business in the diet niche #ad

Today, Sorin Constantin releases The Flexitarian Diet PLR for anyone who wants to sell in the diet niche. This book addresses one of the most popular online topics, dieting, and gives you a complete diet guide book that leads the dieter though the many decisions they might need to confront during their diet. And it has a special twist that should make... [Read more]

Advanced LinkedIn Tactics [Video]

Neil Patel has published a new video titled ‘Advanced LinkedIn Tactics’ as a part of LinkedIn Unlocked series. He says, “Today is a happy day for me and a sad day for me because it’s the last day of LinkedIn Unlocked When it comes to LinkedIn analytics, these are the only metrics that matter: impressions, video views, clicks,... [Read more]

Five Ways to Boost Lead Generation with Content Marketing

Lead generation is the process of collecting contact details and then developing relationships with potential customers. Your content can play a pivotal role in generating more leads for your business. Content Marketing Institute contributor Ann Smarty has shared five ways to help you generate more leads with content marketing. She says, “Can... [Read more]

Four Steps to Make SEO-Friendly WordPress URLs

SEO-friendly WordPress URLs are highly useful in getting higher ranks in search engine results and get more traffic to your website or blog. Search Engine Journal contributor Corey Morris has shared four steps to help you make SEO-friendly WordPress URLs. He says, “In this article, you’ll learn four tips to ensure your WordPress URLs are SEO-friendly. They... [Read more]

Speechdio: Convert any text to a realistic voice-over #ad

Speechdio, just released by Andrew Darius, solves one of modern online marketing’s biggest problems: the high cost of voice actors. They are expensive. The one we have employed charges his regular customers $6 per minute. Casual buyers pay even more. But now you don’t need to hire expensive voice-over performers because this new text-to-voice... [Read more]

LinkedIn’s New Company Engagement Report & This Week’s Digital Marketing News [Podcast]

Search Engine Journal has published a new podcast episode ‘LinkedIn’s New Company Engagement Report & This Week’s Digital Marketing News’ featuring Jess Budde, Greg Finn, and Christine “Shep” Zirnheld. The SEJ team says, “Why you shouldn’t discount Microsoft Advertising this holiday season and LinkedIn’s new... [Read more]

How to Identify a Problem with Your SEO [Podcast]

Vertical Leap has published a podcast episode ‘How to identify a problem with your SEO’ to help you identify and resolve problems with your SEO. The Vertical Leap team says, “In this episode we help you with how to identify a problem with your SEO. Leading the conversation are two of our highly experienced and knowledgeable SEO specialists... [Read more]

Instagram Stories Tip for Better Engagement [Video]

Sue B. Zimmerman has published a new video ‘Instagram Stories Tip for Better Engagement (IG Subtitles and Captions)’. She says, “Did you know that most people watch Instagram™ stories with the volume turned down? More than 85% of people watch video in silent mode. When they’re in the doctors office waiting room. When they’re... [Read more]

Boost the power in your Powerpoint videos, presentations, etc. #ad

Powerpoint has a lot of uses in the world of online marketing. Recently, marketers have used it to make videos, but for many years it has been the tool of choice for presenting ideas to potential customers, outsourcers, and teams. But the sad thing is that many Powerpoint presentations don’t grab people’s attention because of lackluster... [Read more]

SEMrush Shares 12 SEO Techniques to Increase Organic Traffic in 2021

SEMrush contributor James Brockbank has shared 12 SEO techniques to help you increase organic traffic in 2021. He says, “Below are the techniques that you should be paying attention to increase your site’s organic traffic as we move into 2021. They’re not the only SEO tactics you’ll need to be using, but these techniques should... [Read more]

Instagram Content Strategy: Creating Content That Draws Customers to You [Podcast]

Social Media Examiner has published a new podcast episode ‘Instagram Content Strategy: Creating Content That Draws Customers to You’ to help you get better marketing results using Instagram. Michael Stelzner says, “Want to create engaging content on Instagram? Looking for a content strategy to create conversion-focused content? To... [Read more]

New Pinterest Tools: What Marketers Need to Know [Video]

Social Media Examiner has published a new video ‘New Pinterest Tools: What Marketers Need to Know’ to help you learn about the new Pinterest tools you can use in marketing. The SME team says, “Explore Pinterest’s newest suite of merchant tools to help marketers and retailers reach customers this holiday season and beyond with special... [Read more]

Arbitrage Pro: low-cost, scalable internet business #ad

Jamie Lewis has just released Arbitrage Pro, new software that finds you the two things you need to succeed online. 1. Products you can profitably sell for a good ROI; 2. Free targeted traffic to your offer... [Read more]

Topic Maps for SEO: Here’s What You Should Know

Topics maps in SEO help you to structure your content for better SEO performance. By curating the topics as per the need of your business and the search engine algorithms, you can continue to get better business results. InLinks has published an article highlighting the usefulness and characteristics of the topics maps for SEO. The Inlinks team says,... [Read more]

What’s in your Marketing Toolkit?, November 17 [Webinar]

Smart Company is hosting a webinar ‘What’s in your Marketing Toolkit?’ on Tuesday, November 17 at 2:00 pm AEST. The Smart Company team says, “We’ll be diving into how these three business owners perfected their marketing strategy, how they adapted to the events of 2020, and what their number one tips for business owners looking... [Read more]

Personalization vs. Privacy: Finding Balance Between a Perceived Tug of War, November 10 [Webinar]

eMarketer is hosting a webinar ‘Personalization vs. Privacy: Finding Balance Between a Perceived Tug of War’ on Tuesday, November 10 at 2.00 pm ET. The eMarketer team says, “eMarketer is pleased to moderate a Tech-Talk Webinar featuring Infutor Data Solutions’ Jason Ford, vice president of partnership development, and Yoni Friedman,... [Read more]

Postley sale ending; Use Discount Coupon: lastchance #ad

Postley is a 20-in-1 App to get more traffic from your social posts and Ads. Together, Facebook and Instagram can be powerful marketing platforms all marketers should test. This new software, being released today by Jai Sharma can boost your success with both platforms.... [Read more]

Four Ways to Prepare Your Content Strategy for COVID-19 Winter

The COVID-19 pandemic has given us an opportunity to come out with newer ideas to promote our products and services and expand our business online. As the first winter since the emergence of COVID-19 approaches, Search Engine Watch contributor Edward Coram James has shared four useful tips to create a content marketing strategy for it. James says,... [Read more]

Top 5 SEO Mistakes [White Paper]

An effective SEO strategy is of utmost importance for growing your business online. It enables you to reach more and more prospects who are searching for products and services online. Search Engine Watch has published a new white paper ‘Top 5 SEO Mistakes’ to help you learn about the most common SEO mistakes we make. The SEW team says,... [Read more]

Ensuring Consistent CX Across Devices & Channels: A Marketing Must, November 10 [Webinar]

MarketingProfs is hosting a webinar ‘Ensuring Consistent CX Across Devices & Channels: A Marketing Must’ on Tuesday, November 10 at 2.00 pm ET. The MarketingProfs team says, “One of the most important marketing changes in 2020 has been the expanding availability of digital devices and channels—web, mobile apps, chatbots, AR/VR,... [Read more]

The Ultimate Guide To Web Push Notifications [Guide]

The web push notification has become an important communication channel for marketing through websites. These notifications can be delivered to your prospects’ even when the user is not on your website. ClickZ has published ‘The Ultimate Guide To Web Push Notifications’ to help you understand and efficiently use web push notifications. The... [Read more]

Achieving Content Marketing Success in 2021

The new year is almost here and we need to plan a strategy to make all our marketing initiatives work in the coming time. Content Marketing Institute’s Jodi Harris has shared ideas from seven content marketing experts on what would matter the most in 2021. She says, “To make 2021 planning feel like less of a moving target, seasoned industry... [Read more]

Chat Marketing: How to Do It Effectively

Live chat and chatbots have given a new dimension to online marketing. According to a HubSpot study, the average Facebook Messenger open rate is nearly 90%. It is a spectacular number when it comes to reaching out to your prospects online. Content Marketing Institute’s Bojana Voknovic has shared six expert’s opinions on how to make the most... [Read more]

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