Google Ads is crucial for businesses to increase visibility, driving targeted traffic to their websites through strategic ad placements. It enables precise audience targeting, helping companies reach potential customers and boost conversion rates effectively. Semrush has published ‘How to Run Google Ads: A 10-Step Guide’. Hava Salsi says,... [Read more]

In today’s fast-paced digital landscape, short-form video has become a powerful tool for capturing attention and driving engagement. From TikTok to Instagram Reels and LinkedIn Stories, these platforms offer unique opportunities for brands to connect with their audience in a more authentic and engaging way. Content Marketing Institute is hosting a... [Read more]

AI analytics empower marketers by transforming vast data into actionable insights, helping to predict trends, understand customer behavior, and optimize campaigns. With AI, marketers can make data-driven decisions that boost ROI and enhance personalized targeting. HubSpot contributor Laura M. Browning has published an article featuring five ways that... [Read more]

DFY Suite 6.0 is just being released to the public today. As the name implies it is the sixth version of the original DFY Suite, released in 2019. As you know, achieving page 1 ranking in Google is a highly effective strategy for attracting free, targeted traffic. In addition, getting a spot on the first page of Google for your video or website consistently... [Read more]

Google Ads Smart Bidding uses machine learning to optimize bids for conversions, adjusting in real-time based on factors like device, location, and user behavior. This automation helps advertisers maximize ROI by setting the best bid for each auction without manual intervention. Search Engine Journal has published an article featuring five tips to drive... [Read more]

In 2024, social media marketing is more dynamic than ever, focusing on short-form videos, personalized content, and interactive experiences to capture attention. Brands are leveraging AI-driven analytics to tailor strategies and connect authentically with diverse audiences in real time. Convince & Convert has published the latest episode of the... [Read more]

AI writing assistants help streamline the writing process by providing suggestions, grammar checks, and content ideas, making it easier to produce high-quality text. They save time and enhance productivity, supporting users in creating clear, engaging, and error-free content. Convince & Convert contributor Gaurav Sharma has published an article... [Read more]

We advertised Email Expert about a week ago when the launch sale started. You might recall that its goal is to help you: ➤ Automate Lead Generation (for your own business or for clients) ➤ Build Your Email List ➤ Automate Email Marketing ➤ Sell More Products ➤ Earn More Affiliate Commissions ➤ Work Less, Earn More The launch is coming to... [Read more]

A positive website user experience is essential for engaging visitors and guiding them smoothly toward desired actions, like making a purchase or signing up. It builds trust and credibility, increasing the likelihood of customer retention and conversions. Google Search Central has published the latest episode of the Search Off the Record podcast titled... [Read more]

The post-sale process is crucial for building long-term customer relationships, as it ensures customer satisfaction and fosters brand loyalty. Effective follow-up after a sale can lead to repeat business, positive referrals, and valuable feedback for product and service improvements. Watch the latest HubSpot video ‘Seamless Success: How HubSpot... [Read more]

This is a reminder for the SEJ webinar to be held on November 6, 2024. In today’s competitive B2B landscape, retaining customers is just as important as acquiring new ones. It also tends to be easier if done well. Search Engine Journal is hosting a webinar ‘5 Growth Strategies To Drive Repeat Business & B2B Customer Retention’... [Read more]

The Explaindio Elements launch will soon end so we want you to have one last chance to pick up this Windows software before it is converted to a monthly fee. Here’s what Explaindio Elements can do: Create Attention Getting Animation Build Engaging Animated Scenes Produce Hollywood-Quality Promo Videos Make Creative Kinetic Typography Create High... [Read more]

SEO writing tools help optimize content for search engines by suggesting keywords, improving readability, and analyzing performance. These tools enhance visibility, driving more organic traffic to websites. Semrush contributor Bartłomiej Barcik has published an article featuring top 10 SEO writing tools for content optimization. Barcik says, “SEO... [Read more]

Search Engine Journal has published a new ebook ‘SEO In The Age of AI’. The SEJ team says, “Our new ebook, SEO In The Age of AI, collects our best articles, strategies, and recommendations for seizing this new helper of SEO strategy. You’ll hear insightful opinions on the rise of AI from top contributors in the field (including... [Read more]

Social Media Examiner has published the latest Social Media Marketing Podcast episode ‘How to Build Messages That Build Buy-In’ featuring Tamsen Webster. This episode covers the following: Why Marketers Struggle to Effect Change Effecting Change, Step... [Read more]

Chameleon Mode is recognized as one of the most secure anti-detect browsers available, simplifying the management of multiple accounts while minimizing the risk of bans. This tool helps maintain anonymity and enhances productivity for marketers.... [Read more]

Digital Marketing Institute has published a new podcast episode ‘Owning your Brand on Google’. The DMI team says, “Are you making sure your brand appears the way you want to when people search for it in Google? That’s what ⁠Jason Barnard⁠ has set out to tackle for his clients, and in thie episode he downloads plenty of... [Read more]

In 2025, content and marketing will be driven by hyper-personalization and immersive experiences, using AI and interactive media to engage audiences. Brands will need to prioritize authenticity and sustainability to resonate with socially conscious consumers. Content Marketing Institute contributor Stephanie Stahl has published an article featuring... [Read more]

MOZ has published the latest Whiteboard Friday video ‘Brand Entity SEO’ featuring Jes Scholz. The MOZ team says, “The best way to track if a brand is an entity, and if so, in what context, is to query the brand name in the Google Knowledge Graph search API daily and keep a record of the return... [Read more]

StocksBreeze AI multimedia Bundle is a collection of royalty-free, AI-powered stock assets and an AI system that creates more assets on demand. To start, it comes loaded with premium, business boosting assets: ✔️ 5 Million+ High Quality and Definition Stock Videos ✔️ 50k+ Icons, 100k+ Graphics... [Read more]

A strong Influencer Marketing Strategy is crucial for amplifying brand reach and building authentic connections with target audiences. It leverages trusted voices to drive engagement and convert followers into loyal customers. HubSpot contributor Ramona Sukhraj has published an article featuring six steps to creating a strong influencer marketing strategy. She... [Read more]

Keywords are vital in SEO as they help search engines understand the content of your site, making it easier for users to find you. Strategically placed keywords improve visibility and ranking in search engine results. MOZ contributor Tom Capper has published an article answering the question, ‘How Many Keywords Should You Target?’ He says,... [Read more]

Content marketing helps businesses attract and engage their target audience by providing valuable, relevant information. It builds brand awareness, trust, and customer loyalty, ultimately driving sales and growth. Forbes contributor Andrea Aker has published an article featuring six content marketing strategies you can use to resolve common business... [Read more]

Building a cohesive group of your followers (what Seth Godin calls a “tribe”) is fundamental for lasting online success. You need a “space” where your group can: ➤ hang out together ➤ get the news about your current activity, plans, and interests ➤ participate in training and product launches you do. There are many platforms... [Read more]

The latest ‘HubSpot Marketing’ video is titled ‘How to Monetize on YouTube for Small Channels’. The video covers the following: Two Truths about Monetization Three Truths about Monetization Native Monetization New Feature – Communities New Feature – Community Hub New Feature – Hype New Feature – Auto-Dubbing... [Read more]