Effective content marketing campaigns can help you to grow the influence of your business and improve your sales. As we move to 2021, it’s time to review what’s ahead in the content marketing domain. Convince & Convert contributor Ann Smarty has shared five content marketing trends to watch in 2021. She says, “As the COVID-19 pandemic... [Read more]

Convince & Convert has published a new podcast episode ‘What Marketers Can Learn from the Evolution of Podcasts’ featuring Jay Baer. Listen to this episode to learn: Origin stories from the early days of Content Pros, the Content Experience Show’s predecessor. Why podcasts have succeeded as a content form, according to Jay. Stand-out... [Read more]

Social Media Examiner has published a new video ‘Facebook Brand Safety Tools: A Complete Walkthrough for Marketers’ to help you learn about the Facebook brand safety tools. The SME team says, “Do you run Facebook ads? Wondering how to stop your ads from running on content that doesn’t match your brand values? Facebook marketing... [Read more]

Translating your website, videos, and other content from your native language to another language can expand your business in dramatic ways. For example, around the world, there are many people who have learned English as a second language, but there are many more who have not. If your website is selling to the general public, being able to sell to... [Read more]

Growing your online business is all about maximizing lead generation. Considering that the average conversion rates (visitors converted to leads) for online retailers dropped from 3.44% in 2018 to 2.57% in 2019, lead generation is more challenging than you might think. Financial woes might hamper efforts even more. With an average startup capital of... [Read more]

Google Tag Manager offers a user-friendly, web-based interface that simplifies the process of working with tags. It enables marketers to work with tags without having to rely on web developers. Social Media Examiner has published a beginner’s guide to ‘Getting Started With Google Tag Manager’. Chris Mercer says, “In this article,... [Read more]

Merkle’s Adrian Troy, Gaia Read, and Egle Mazonaite have published an article highlighting six useful strategies to improve your holiday sales with a strong search engine marketing plan. They say, “While a lot of the usual Cyber Week prep work is already behind us, below are some tips and tactical ideas on how retailers can continue to win... [Read more]

  Online learning (also called e-learning) is growing dramatically and will soon account for $398 Billion in sales. That’s a huge market for you to participate in. There are, though, what economists call “barriers to entry” that make it hard to get started in this business. There is a lot of software needed to build the infrastructure... [Read more]

Cardinal Path’s Bill Tripple has published a three-step guide to implementing Google Analytics 4 on your website. He says, “Implementing Google Analytics 4 on your website requires a new GA4 property and implementing dual tagging across your website. Again, this article outlines the steps to setting up a single generic dual tag. This does... [Read more]

The Disavow Tool helps SEO experts and website owners to protect their websites from receiving any penalties from Google or avoid any ranking drops due to unwanted toxic backlinks. SEO Hacker’s Sean Si has published a ‘Complete Guide to the Disavow Tool’. He says, “Recently, Google announced that the Disavow Tool is finally... [Read more]

Google is hosting a webinar ‘Intro to Reporting & the Google Ads Query Language’ on Friday, December 4 at 10.00 am EST. The Google team says, “The webinar will cover the topics below and include code walkthroughs to demonstrate how to perform different actions with the Google Ads API client libraries. We will also host a live... [Read more]

ProfitEnigma is launched today. Using it, you can start selling your own unique products online, such as: ► 100% unique eBooks and information products ► video courses and training ► SEO and backlinks services ► Deluxe graphics packs ► website design nbsp; nbsp; In addition, it finds hungry leads (non-stop) and funnels them to your offers.... [Read more]

Your website’s landing page focuses on targeted keywords that describe your products and services best. It also includes a call-to-action (CTA). A well-designed landing page can help you to increase your share of total search traffic within your industry. SEMrush contributor Erika Varagouli has published an article highlighting best practices... [Read more]

By acquiring more and more followers on YouTube, you can boost your online presence and effectively promote your products and services. Ahref has published a new video ‘How to Get More YouTube Subscribers in 2020’ to help you get more subscribers on YouTube. The Ahrefs team says, “In this video, you’ll learn how to get more YouTube... [Read more]

Convince & Convert has published a new podcast episode ‘How to Master Facebook Ads and Messenger Bots’ featuring Amanda Robinson, the Founder of The Digital Gal. Listen to this episode to learn: Why you need to find your social media superpower while having general knowledge about other platforms What people are doing wrong on social... [Read more]

You know that building your mailing list is the key to a durable inline business. Selling a single product to a customer will not build a business for you. You need to build a relationship, not just sell a product. List Genius, by Rob Ainge, solves this network of problems for you. It builds your list, builds relationships and all the while, it sells products.... [Read more]

Google Discover mobile feed shows information and news about the topics that interest you – based on your online activity. Ahrefs contributor Michal Pecánek has published a comprehensive article on Google Discover. He says, “Millions of people see a personalized Google Discover feed on their mobile devices every day, and it’s become a... [Read more]

SEMrush contributor Connor Lahey has published a 6-step guide to help you find backlinks. This guide will teach you to find backlinks that point to any website so that you can use these insights to power your own link building strategy. Connor says, “We’ll look both at how you can gain an insight into a website’s backlinks to determine... [Read more]

STACK OVERFLOW has published a new e-book titled ‘Align your B2B Marketing with What’s Trending in the Tech Community’ to help you improve your marketing performance. The team says, ” As a B2B Tech marketer, you’ve learned that reaching and engaging a developer and technical audience isn’t always easy. To capture their attention,... [Read more]

The Glynn Kosky team has just released Commission Pages and is calling it "game-changing auto-profit funnel software". In this system, you will be an affiliate selling products for a commission. Normally, there is an approval process to become an affiliate. But, when you invest in Commission Pages, you will be pre-approved for a collection of products that you can begin promoting right away.... [Read more]

ON24 is hosting a webinar ‘Keys to Driving Webinar & Digital Event Registration’ on Thursday, December 3 at 2.00 pm ET. The ON24 team says, “In a digital-first world, webinars have redefined how we engage with our prospects and customers. But your webinars and digital events are only as good as your ability to get people to attend... [Read more]

MarketingProfs is hosting a webinar ‘Campaign Execution & Measurement Best Practices’ on Thursday, November 19 at 2.00 pm ET. The MarketingProfs team says, “The ability to execute flawless marketing campaigns—and then measure their effectiveness—has never been more important. But, getting a handle on campaign management and... [Read more]

Search Engine Journal has published a new podcast episode ‘Google Core Web Vitals to Be Used as Ranking Signals’ featuring Jess Budde, Greg Finn, and Christine “Shep” Zirnheld. Christine Zirnheld says, “New page experience ranking signals for Google Search will launch in May 2021 and the PPC trends to watch for next year. Listen... [Read more]

A well-designed and responsive website is the key to generating more and more leads and converting them into customers. It helps you to extend your reach and get more sales done. Tomedes contributor Ofer Tirosh has shared 15 ways to help you promote your website in 2021. Tirosh says, “I’ve put together these tips on how to increase traffic to... [Read more]

The Internet enables us to cross all the physical boundaries and reach a huge pool of customers worldwide. An effective SEO strategy can be pivotal in this process. Search Engine Land has shared some useful tips to check Google search results for different locations. The SEL team says, “Nationwide Google search results are the easiest to view... [Read more]