The WordPress system allows you to easily manage your website content and design. It also helps you with several plugins that enable you to deliver a great website experience to your visitors. The Quicksprout contributor team has shared 11 reasons why you should use WordPress for your websites. Lars Lofgren says, “WordPress is a content... [Read more]

To improve your site’s search engine rankings you need to be consistent and up to date in your SEO strategies. Regular technical SEO audits can help you to maintain this consistency. The State of Digital contributor Jo Juliana has shared 10 points that you should consider to perform technical SEO audits. Juliana says, “I have been... [Read more]

Today different businesses are optimizing the social media channels in dynamic ways. Through your Facebook and Instagram presence you can widen your brand popularity and also influence more people. The Social Media Examiner contributor Alexz Miller has shared four ways to sell your products on Instagram. Miller says, “To have success... [Read more]

Hashtags on social networks like Facebook and Instagram help you to promote your content and mark it. Right use of such hashtags can be rewarding in your marketing journey too. The HubSpot contributor Caroline Forsey has published a guide to ‘Instagram Hashtags for 2019’. Forsey says, “Adding one of the most popular Instagram... [Read more]

The Buffer team has published a new podcast episode titled ‘Inside the world of micro-influencers, the influencer strategy getting the best results today’. Listen to this podcast episode to learn how micro-influencers are propelling the influencer marketing domain. Inside the world of micro-influencers, the influencer strategy getting... [Read more]

For promotion of our brand and service we have several tactics other than direct online marketing in the form of content marketing and ads. There are several paid media channels assure good returns on your investment. The HubSpot contributor Kelsey Meyer has shared an article on paid media. Meyer says, “Combining earned, owned, and paid... [Read more]

When you are publishing on the social media you want your content to be popular among your followers. And the popularity reflects in the forms of likes and comments. The HubSpot contributor Sophia Bernazzani has shared 13 tips to help you get more comments on Instagram this month. Bernazzani says, “In this post, we’ll give you a... [Read more]

Google’s Data Studio is reporting solution to help you analyze and interpret the Google Analytics data effectively. The Google Marketing team has published a YouTube video on ‘Visualize your marketing data to unlock new insights with Data Studio’. Watch this video to learn how to get insights from your advertising and business... [Read more]

The Content Marketing Institute team is hosting a webinar on ‘The Content Marketing Magic Bullet to Maximizing Email Deliverability & Impact’ on Wednesday, July 24, 2019 at 2.00 pm EDT. The CMI team says, “The future of email and brand extension lies in an initiative called BIMI (Brand Indicators for Message Identification) and... [Read more]

When it comes to search engine optimization and rankings you need to be careful so that your content matches with the algorithmic requirements of the Google. Sometimes for not matching with the set guidelines you may invite penalty from Google wherein your webpages are affected negatively. The Entrepreneur magazine contributor Thomas Smale has... [Read more]

The MarketingProfs team is hosting a webinar on ‘Facebook Marketing in a Changing World’ on Tuesday, July 23, 2019 at 2.00 pm ET. Attend this webinar to learn some useful ways to improve your email marketing performance. The MarketingProfs team says, “Facebook users have long associated the platform with News Feed. That’s changing,... [Read more]

The Search Engine Journal team is hosting a webinar on ‘How Digital Marketers Leverage Schemas to Drive SEO & Voice Search’ on Wednesday, July 24 at 2.00 PM ET. The SEJ team says, “Join this webinar as our panel of experts discuss top search trends, schemas, and how voice search is impacting online opportunities in 2019. We... [Read more]

The Retail Dive team is hosting a webinar on ‘How User-Generated Content Impacts the Consumer Journey Before, During and After Purchase’ on Tuesday, July 23, 2019. Attend this webinar to understand how consumers connect with brands and improve your business performance. The Retail Dive team says, “In our new webinar, we dive into... [Read more]

The ClickZ team has published new report titled ‘The 7-steps for optimizing your campaigns for long-term ROI’. Download this new report and learn: 7 successful strategies to succeed in a multi-channel worldThe importance of timing and how to optimize triggers for a more automated approach3 key tips on testing your outreach communication. The... [Read more]

On our web pages we use tags to tell search engines what the pages features. Canonical tag is a kind of such tags in the form of an HTML code that defines the main version for duplicate, near‐duplicate and similar pages. The Ahrefs contributor Joshua Hardwick has published a useful guide on ‘canonical tags’. Hardwick saysm “Canonical... [Read more]

Strong and reliable marketing technology is vital to your marketing and business growth. Digital Marketing Depot is hosting a webinar on ‘How to design and build the ideal martech stack’ on Wednesday, August 14, 2019 at 1.00 pm EDT. Attend this webinar and learn: The process for designing an enterprise-grade martech stackHow to refine,... [Read more]

The Google’s Danny Sullivan (Public Liaison for Search) has announced that the company made 3200 changes to improve its search systems in 2018. According to Sullivan, by doing this Google aims “to connect you with useful information as quickly as possible”. Sullivan says, “Our search algorithms are complex math equations... [Read more]

The WNIP team has published an article highlighting some significant findings from Bellwether Report on the future of Internet marketing. The WNIP team says, “According to the latest IPA Bellwether Report, internet marketing is growing strongest as firms target digital and social media, and adspend is rising modestly, with bigger improvements... [Read more]

The Ezoic Inc. team has published a new podcast episode titled ‘LinkedIn’s future, Google’s algorithm updates, and Chrome closes Incognito loophole’. Listen to this podcast to learn what is happening in the world of social media, search engines and browsing. The Ezoic Inc. team says, “Tyler and Whitney discuss LinkedIn’s... [Read more]

Website development is a highly important skill you need have whether you are doing it yourself or outsourcing it. An appealing website helps you to win more customers. The Ezoic Inc. contributor Allen Longstreet has shared eleven questions that you should ask yourself about your website. Have a look at the questions and the explanation to create... [Read more]

Quality content helps you to establish your brand presence by persuasively promoting your products and service. It has become an integral part of today’s marketing patterns. The Impact contributor Liz Murphy has shared a five-step process to create content for your marketing campaigns. Murphy says, “Look, I promise I’m going... [Read more]

The Stories features of both Facebook and Instagram are lucrative for brands and marketers as they provide an easy way to approach prospects and customers. The Impact contributor Ramona Sukhraj has published an useful article comparing the Instagram Stories and Facebook Stories. She has also shared some tips on how to choose the best platform for... [Read more]

When to publish on social media so that we can reach out maximum people is a question that troubles every marketer. Impact contributor Iris Hearn has reported the findings from a recently conducted research by Sprout Social on the right time to publish on social media. Talking about the best time to publish on Facebook, Heam says, “Facebook’s... [Read more]