Everything You Need to Know about PPC Automation - IM NewsWatch, May 2, 2023

May 2nd, 2023 at 7:05 am EDT


 

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Everything You Need to Know about PPC Automation

PPC automation uses software to automatically optimize the PPC management of your campaigns. It allows marketers to control their Google ad campaigns through robotic process automation and computer algorithms. Search Engine Journal contributor Navah Hopkins has published an article on when and how to use PPC automation. She says, “Automation almost... [Read more]

Revolutionizing Marketing with AI: The Future is Here [Video]

AI is changing the face of marketing. It gives an edge to your marketing campaigns and improves sales opportunities. Neil Patel has published a new video ‘Revolutionizing Marketing with AI: The Future is Here’ featuring useful tips to grow business. He says, “Artificial intelligence (AI) is revolutionizing the way marketers approach... [Read more]

Reminder- Level Up Your In-Game Advertising, May 3 [Webinar]

This is a reminder for the Adweek webinar to be held on May 3, 2023. Adweek is hosting a webinar ‘Level Up Your In-Game Advertising: A Test-and-Measure Approach for a Better Experience’ on Wednesday, May 3, 2023, at 1.00 pm EDT. The Adweek team says, “Get research-based insights and practical guidance on how to craft, test and measure... [Read more]

A.I News Glitch: AI publishes and automates your news site #ad

New software, A.I News Glitch: ➤ Builds a news aggregation site for you automatically ➤ creates the news stories on your site for you automatically ➤ Requires no ongoing expense so no budget is needed ➤ Monetizes your site automatically ➤ Eliminates the need for Products or Affiliate Marketing. Let AI do its work by taking advantage of the... [Read more]

E-E-A-T and Your SEO Strategy [Podcast]

Rank Ranger has published a new episode of the In Search SEO podcast ‘E-E-A-T and Your SEO Strategy’ featuring Edward Ziubrzynski. The Rank Ranger team says, “Why is Google spelling E-A-T with an extra E? And what impact is AI having on E-A-T? That’s what we’re covering today with a man who’s spoken on E-A-T with... [Read more]

Will Cookie Alternatives Truly Satisfy? [Video]

Content Marketing Institute has published the latest episode of the CMI News titled ‘Will Cookie Alternatives Truly Satisfy?’ featuring Robert Rose. The CMI team says, “The content marketing news you need to lead in 5 minutes, from Content Marketing Institute’s Robert Rose. Google’s experiments with new, cookie-less ad platforms... [Read more]

Reminder- 5 Digital Engagement Trends for 2023, May 3 [Webinar]

This is a reminder for the CMI webinar to be held on May 3, 2023. Content Marketing Institute is hosting a webinar ‘5 Digital Engagement Trends for 2023’ on Wednesday, May 3, 2023, at 2.00 pm EDT. The CMI team says, “Join us for “5 Digital Engagement Trends for 2023”, where we’ll share emerging trends in digital experiences,... [Read more]

Maximize your affiliate earnings with B.A.G.S. Campaigns Done For You #ad

First, let’s get this out of the way: B.A.G.S. stands for “Builderall and Groove Software” These are two popular online marketing products that pay good commissions to affiliates. You could sign up to promote them and potentially earn commissions. There is, however, a barrier to succeeding as their affiliate. You need copywriting skills... [Read more]

Most Popular WordPress Plugins of All Time

WordPress core committer Pascal Birchler has published a Periodic Table of WordPress Plugins to celebrate the software’s upcoming 20th anniversary. The table showcases 108 of the most popular free plugins on WordPress.org. He says, “Over 60‘000 WordPress plugins have been contributed to the WordPress.org Plugin Directory. Millions of... [Read more]

CMI on How To Win at Global Customer Service Content

Delivering your content at the right time is one of the most essential things to do for achieving desired marketing ROI. Content Marketing Institute contributor Robert Rose has published an article on how to win at global customer service content. He says, “Deliver the right message to the right person at the right time. It’s marketing’s guiding... [Read more]

How Adobe Transformed the Content Creation Process, May 10 [Webinar]

Content creation is a challenging process. You need to instill newness in everything you create for capturing the attention of your target audience. Content Marketing Institute is hosting a webinar ‘From Supply Pain to Supply Chain: How Adobe Transformed the Content Creation Process’ on Wednesday, May 10, 2023, at 2.00 pm EDT. The CMI team... [Read more]

WP AiGPT: Use ChatGPT in your WordPress site #ad

WP AiGPT for WordPress is a brand new WordPress plugin that lets you use ChatGPT inside your site. Think about how this simplifies using it. The purpose of all the ChatGPT-based AI marketing tools that have been announced since the first of the year is to make it easier to use the power ChatGPT provides in your marketing. That’s certainly the... [Read more]

Reminder- Choose the Right Ad Tech Partner, May 2 [Webinar]

This is a reminder for the Adweek webinar to be held on May 2, 2023. Adweek is hosting a webinar ‘Choose the Right Ad Tech Partner: 5 Signs You Might Be Settling for “Good Enough”’ on Tuesday, May 2, 2023, at 1.00 pm EDT. The Adweek team says, “Hear directly from Stan Lippelman, CMO of Visionworks, and Matt Feczko, VP of product... [Read more]

HubSpot Highlights 10 Social Media Strategies to Boost SEO

Social media SEO allows you to optimize your social profiles so you can better attract potential customers through search. SEO best practices will vary across platforms. HubSpot contributor Aliza Mayer has published an article featuring 10 social media strategies to boost SEO. She says, “If you’ve just focused purely on SEO and are ready... [Read more]

How Content Is Evolving Thanks to AI [Video]

MOZ has published a new Whiteboard Friday video ‘How Content Is Evolving Thanks to AI’ featuring Ross Simmonds. The MOZ team says, “There’s no question that AI has already started to have a meaningful impact on organizations that create content every single day. “The wonderful world of AI is changing rapidly. ChatGPT4 is... [Read more]

Siteblow: build websites for local businesses and professions in seconds #ad

Siteblow lets you provide what all professionals (doctors, attorneys, accountants, etc.) and local businesses need, a website to take their message to the public. This brand new AI-Powered website builder can help you create fully-automated high-value websites (and do it in 60 Seconds, according to the creators) for any local organization you can think... [Read more]

Reminder- Mastering Social Media SEO: Increase Discoverability & Drive Traffic, May 2 [Webinar]

This is a reminder for the Search Engine Land webinar to be held on May 2, 2023. Search Engine Land is hosting a webinar ‘Mastering Social Media SEO: Increase Discoverability & Drive Traffic’ on Tuesday, May 2, 2023. The SEL team says, “Learn how to optimize your content for platform search and platform algorithms, as well as... [Read more]

Neuroscience and Marketing: How to Hack the Buyer’s Brain [Podcast]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Neuroscience and Marketing: How to Hack the Buyer’s Brain’ featuring Kenda Macdonald. The SME team says, “Want to create more effective marketing campaigns? Wondering how buyers make purchase decisions? Discover how neuroscience can help... [Read more]

How to Effectively Measure Marketing Campaigns [Video]

Semrush has published a new video ‘How to Effectively Measure Marketing Campaigns’ sharing the ways to measure your marketing campaign success. The Semrush team says, “Looking for the best way to measure a variety of facets of your digital marketing campaigns in little to no time? Watch this video to explore best practices when using... [Read more]

Abhi Dwivedi just released Marshal, website protection from hackers and bureaucrats #ad

Marshal protects your site from threats like hacking, data theft, and ever-evolving legal and privacy requirements. It can make your websites virtually impenetrable while ensuring 100% legal compliance.... [Read more]

E-E-A-T And Your SEO Strategy [Podcast]

Rank Ranger has published a new episode of the In Search SEO podcast ‘E-E-A-T And Your SEO Strategy’ featuring Ed Ziubrzynski. The Rank Ranger team says, “That’s what we’re covering today with a man who’s spoken on E-A-T with three E’s at Brighton SEO. He previously managed an SEO campaign that won a global... [Read more]

Your Guide to Becoming A Social Media Manager

A social media manager is typically responsible for setting the content strategy and driving engagement on a company’s social platforms. Search Engine Journal contributor Jon Clark has published an article on how to become a social media manager. He says, “Becoming a social media manager requires many diverse skills and abilities, and you need... [Read more]

Understanding Client-Side Vs. Server-Side Rendering

Search Engine Journal contributor Dan Tylor has published an article explaining client-side vs. server-side rendering. He says, “Client-side rendering is a relatively new approach to rendering websites. It became popular when JavaScript libraries started integrating it, with Angular and React.js being some of the best examples of libraries used... [Read more]

Semrush Lists 37 Best Content Creation Tools & Software in 2023

Right content creation tools can make you a more efficient and effective marketer. Semrush contributor Rachel Handley has published an article featuring 37 best content creation tools and software you should use in 2023. She says, “Check out the content creation tools by category to find apps that support your content marketing strategy. Whether... [Read more]

Copyblogger Highlights 10 Content Marketing Goals

By setting clear goals, you can design and launch content marketing campaigns that deliver results. Copyblogger contributor Sonia Simone has published an article featuring 10 content marketing goals worth pursuing. She says, “Here are 10 of the business goals that drive content marketing at Copyblogger. You might focus on just one or two, or you... [Read more]

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