Publishing email newsletters is one of the best ways to stay in touch with your customers and continue to promote your products and services. HubSpot contributor Nathaniel Medina has published an article highlighting 20 best email newsletter tools for engaging subscribers in 2021. He says, “With differences in features, pricing, and availability,... [Read more]

Effective content marketing is a key to leading your business further. Quality content helps you persuade your audience and create more leads. Content Marketing Institute contributor Ann Gynn has compiled content marketing myths and missteps that hurt businesses. She says, “We asked presenters at the upcoming Content Marketing World what irritates... [Read more]

Social Media Examiner has published a new video ‘YouTube Shorts, YouTube Clips, and More’. Watch this video to learn about: YouTube Shorts YouTube Shorts Creator Fund YouTube Shorts Sampling Shorts Analytics YouTube Clips YouTube Picture-in-Picture for iPhones and iPad New Video Upload and Edit Experience YouTube Stories Metrics. Social... [Read more]

To improve your content marketing performance, it is important to cultivate the right skillset that enables you to produce the content that matters to your audience. Watch this video featuring Neil Patel to learn about seven digital content writing skills. Neil Patel’s Blog  [Read more]

In his new video, ‘Simple Social Media Patterns You Need To Know to Grow Your Reach, Followers, and Engagement’, Neil Patel has shared some useful insights to improve your social media marketing. He says, “When you publish a video on YouTube, make sure you share it with your friends, tell them to leave a comment, do email blast, push... [Read more]

In the remote-first “new normal,” business owners and marketers alike are facing several questions. Search Engine Journal is hosting a webinar ‘How Marketers Can Thrive in a Remote-First Landscape’ on Wednesday, July 28, 2021, at 2.00 pm ET. The SEJ team says, “Join this Search Engine Journal webinar and learn strategies for maximizing... [Read more]

As marketers, we’ve all felt the pressure over the last year to perform in a world that was shaken by COVID. Marketing has grown leaps and bounds in just a short time to accommodate this new “remote-first” landscape. Search Engine Journal is hosting a webinar ‘Do This, Not That: Your Guide to Successful Marketing in 2021’ on Wednesday,... [Read more]

Link building helps you increase your online visibility and link equity to your website. It helps you get more website traffic and grow your online sales. Brian Harnish of iloveseo.com has published ‘The Intermediate Guide to Link Building’. He says, “Link Building is very important because it can increase your online visibility and... [Read more]

Google Analytics web analytics service tracks and reports website traffic. With this service, you can identify the lacunas and improve your website for better performance. Search Engine Journal’s Brian Harnish has published an article highlighting 15 common Google Analytics mistakes we should avoid. He says, “In this column, you’ll learn... [Read more]

The ‘content is king’ mantra may have lost some of its novelty as a catchphrase, but the sentiment has never been more important. Brands are being challenged to produce authentic, high-value, personalized content faster than ever before, in order to differentiate themselves from competitors and win the loyalty of customers. Content Marketing Institute... [Read more]

LinkedIn has published a new infographic highlighting the top 10 in-demand marketing skills in 2021. Lisa Sy says, “Tracking trends and changes taking place around in-demand professional skills and job titles can be very illuminating in terms of marketing’s broader evolution. The context and insight is valuable for both leaders and their... [Read more]

Planning a site migration? Migrations are one of the more difficult – and often dreaded – SEO tasks. Search Engine Journal is hosting a webinar ‘Where Site Migrations Go Wrong & Sabotage SEO’ on Wednesday, August 11, 2021, at 2.00 pm ET. The SEJ team says, “Register for our next Search Engine Journal webinar to make sure your... [Read more]

When it comes to building easily manageable websites, Wix and WordPress are two popular platforms. But which one is better for SEO? Search Engine Journal’s Adam Heitzman has published an article comparing features, pros & cons of both these platforms. He says, “In this column, you’ll learn the pros and cons of each platform when it... [Read more]

Today mobile apps play an important role in your online marketing. When it comes to promoting your content on social media, various apps prove to be highly productive. Search Engine Journal’s Brent Csutoras has published an article highlighting 25 essential social media marketing apps for your smartphone. He says, “Our lives are likely... [Read more]

SearchLab’s Greg Gifford has published a new video ‘Busting 5 common Local SEO myths’. He says, “In this week’s video, I channel my inner Adam and Jamie and do a bit of Local SEO mythbusting. There’s a lot of content out there about Local SEO, and unfortunately, some myths just won’t die – so I share five of the most... [Read more]

Search Engine Journal has published ‘Your Guide to Google E-A-T & SEO’ to help you understand Google E-A-T and SEO. The SEJ team says, “Your Guide to Google E-A-T & SEO will help answer questions like: What is E-A-T, and why does it matter? Is E-A-T a ranking factor? How do Google’s Search Quality Rater’s Guidelines influence... [Read more]

To get maximum from your content marketing strategy, you need to continuously try to create high-quality content that matters to your audience. MOZ contributor Rhianna Hixon has published an article on using SERP features to inform your content strategy. She says, “Many marketers approach Search Engine Result Page (SERP) features from the wrong... [Read more]

Social media platforms continue to rise and grow the businesses that are using these platforms optimally. With a strong social media marketing strategy, you can continue to make more sales. Entrepreneur magazine contributor Ademola Alex Adekunbi has shared five useful social media marketing tips to improve your sales. He says, “For businesses,... [Read more]

Social media plays a very important role in the marketing and sales processes. Especially, networks like LinkedIn help you connect with professional contacts and promote your products and services. Mary Cullen of Instructional Solutions has published an article highlighting three useful strategies to write a great LinkedIn summary for better results. She... [Read more]

Social media platforms enable businesses to reach their target audiences. Instagram Live tool enables you to connect with brands and influencers in real-time. Search Engine Journal contributor Ashley Segura has published an article highlighting five Instagram best practices. She says, “Instagram Live offers the opportunity to strengthen audience... [Read more]

WordPress is one of the most preferred CMS when it comes to publishing and maintaining your sites online. But it needs to be safeguard from hackers. Search Engine Journal contributor Vahan Petrosyan has shared 16 useful security tips to secure your WP sites. He says, “Let’s dive into how to harden our WordPress installs in order to make life... [Read more]

Ahrefs contributor Gary Coutard has published a free template called ‘The Ultimate SEO Contract Template’. This template includes 13 vital sections needed to protect yourself and set clear expectations with your clients. He says, “We surveyed over 40 SEO agencies and freelancers, analyzed their SEO contracts, and extracted the... [Read more]

Content is the king but it still needs novelty to grab the attention of your target audience. In his new videoo’7 Essential Skills Digital Content Writers Need’, Neil Patel shares his insights on the kind of skills that can help you become a better content creator. He says, “What you need to do as a writer is, you need to have concise... [Read more]