Conversion rate optimization is the process of increasing the percentage of conversions from a website or mobile app. In his latest video, Neil Patel has shared three easy ways to boost your conversions. Neil Patel’s Blog  [Read more]

Search Engine Journal has published a new episode of the Search Engine Journal Show podcast ‘Identity & Custom User Experiences – How ID Helps Convert’ featuring Nancy Marzouk. Loren Baker says, “Savvy digital marketers leverage user identification to create genuinely custom experiences for their customers because identity is... [Read more]

As a marketer facing economic uncertainty, it’s more important than ever to rethink your company’s digital strategy. Search Engine Journal is hosting a webinar ‘5 Ways To Combine SEO & SEM For More Effective Marketing ROI’ on Wednesday, February 22, 2023, at 2.00 pm ET. The SEJ team says, “Join this webinar to find out why... [Read more]

Commission Gorilla 3.0 has been in launch mode for nearly a week, as we have been telling you. This software builds affiliate bonus pages for you. The creators say it: ➤ Is 100% Beginner-Proof ➤ Is Incredibly Easy To Use ➤ Includes 100% free Page Hosting ➤ Helps you Make More With Less Effort ➤ Needs No Installing (it is Cloud-Based).   Why... [Read more]

Search Engine Journal has published ‘Email Marketing: An In-Depth Guide’ explaining email marketing and how to succeed at it. Brian Fredrick says, “If the eye-popping $36:1 ROI stat wasn’t enough to convince you to take the plunge, here are some other key reasons you should use email marketing to promote your business: Email marketing... [Read more]

When every step of the creative process depends on what comes before it, one missed deadline can derail your entire project’s timeline. Adweek is hosting a webinar ‘Agile Marketing for Creative Teams: A Fresh Approach to Better Workflow’ on Tuesday, February 28, 2023, at 1.00 pm EST. The Adweek team says, “If creatives own only their... [Read more]

Social media platforms play a pivotal role in the growth of content marketing. Facebook and Twitter weigh high when it comes to promoting your content. Content Marketing Institute contributor Ann Gynn has published an article how Twitter fares when it comes to content marketing in 2023. She says, “The world survived the first three months of Elon... [Read more]

ames Renouf just released fascinating powerful AI software called AI Clone. It will create videos of people speaking your message. Here's one he created of himself using this new tool. Remember this is not live; it's AI-generated..... [Read more]

MOZ has published the latest episode of the Whiteboard Friday video ‘Harnessing the Power of Feedback’ featuring Meghan Pahinui. The MOZ team says, “In this week’s episode of Whiteboard Friday, Mozzer Meghan Pahinui takes you through the process we use to implement customer feedback, in the hopes that you can take it and apply it... [Read more]

This is a reminder for the Adweek webinar to be held on February 7, 2023. Adweek is hosting a webinar ‘Tell a More Engaging Brand Story: Get Your Message Heard With Better Data’ on Tuesday, February 7, 2023, at 1.00 pm EST. The Adweek team says, “Discover the best methods to leverage real-time data to weave compelling storylines... [Read more]

This is a reminder for the Search Engine Land webinar to be held on February 7, 2023. Search Engine Land is hosting a webinar ‘Your Ultimate Paid Search Evaluation Checklist’ on Tuesday, February 7, 2023. The SEL team says, “If you are looking into evaluating your paid search agency’s work or need help with your paid search strategy,... [Read more]

Rewardsly 2.0 is arguably the best mobile loyalty card and gift card systems creator ever released suitable for small businesses. It will auto-create no-contact digital loyalty card programs for "brick and mortar" businesses and online businesses, It includes smart QR-code technology and cloud rewards stores..... [Read more]

MOZ has published a new video ‘SEO Recap: ChatGPT’ featuring Tom Capper. The MOZ team says, “We’re back with another SEO recap with Tom Capper! As you’ve probably noticed, ChatGPT has taken the search world by storm. But does GPT-3 mean the end of SEO as we know it, or are there ways to incorporate the AI model into our daily work? Tom... [Read more]

Ahrefs has published a new video ‘Digital Marketers: Stop Ignoring These Things’ featuring Sam Oh. In this video, you’ll learn important things in marketing that many digital marketers ignore but really shouldn’t. Ahrefs  [Read more]

Google continues to update its search algorithm to provide a better user experience. By coping with the algorithm changes, you can continue to get your share of web traffic. Neil Patel has published a new video ‘Do This Before Google’s Next Algorithm Update’ sharing some useful insights. He says, “Nervous about Google’s seemingly... [Read more]

The heart of its unique selling proposition is that it can automatically customize your video for each person you send it to. People see their own name inside the video..... [Read more]

AdSense is a Google product that lets YouTube Creators in the YouTube Partner Program get paid. Search Engine Journal contributor Ben Steele has published a step-by-step article on getting started with YouTube AdSense. He says, “To become eligible for the YouTube Partner Program and start using YouTube AdSense, you need to meet a set of... [Read more]

Blogging is a creative process. By publishing quality useful content on your blog, you can continue to create a large follower base. HubSpot contributor Lindsay Kolowich Cox has published an article featuring 23 blogging mistakes to avoid in 2023. She says, “Fear that you’re missing some of these elements? It’s okay! We’re here to help you... [Read more]

Quality content can work for all. Effective content marketing helps you reach your target audience and achieve set goals. Copyblogger contributor Stefanie Flaxman has published an article on how content marketing can give an edge to small businesses. She says, “Whether you’re a brand or marketing manager for a brick-and-mortar business or a... [Read more]

What they are talking about is their countdown timer. You can place it in any email you send and on any web page you create. When you do, you create a sense of urgency (and consequent scarcity) for your offer. These immediately increase interest in the minds of readers. "If only a few can have it, then it must be something special, and I want to be one of the few," many readers will think..... [Read more]

Marketing Land is hosting ‘SMX Master Classes: Actionable search marketing training’ on March 1-3, 2023. Attend these master classes to discover actionable tactics to boost organic traffic, design high-converting landing pages, successfully navigate GA4, and more. Session information: Advanced SEO training with Bruce Clay Advanced Google... [Read more]

Rank Ranger has published a new episode of the In Search SEO podcast ‘5 SEO AI Tips to Implement Straight Away’ featuring Bastian Grimm. In this episode, Bastian shares five SEO AI tips to implement straight away, including: Content AI tools Brainstorming and timesaving Generate static imagery Generate video Prompt optimization. Rank... [Read more]

Influencers in social media are people who have built a reputation for their knowledge and expertise on a specific topic. By approaching the right influencers, you can give a boost to your business. Search Engine Journal contributor Brian Frederick has published an article featuring the top 100 social media influencers worldwide. He says, “While... [Read more]

A Facebook giveaway is a popular subcategory of Facebook contests. Giveaways always involve the gifting of something of monetary value to the contest winner. Hootsuite contributor Alyssa Hirose has published an article featuring seven creative Facebook giveaway ideas for 2023. She says, “Running a Facebook contest is easy enough, but there’s... [Read more]

A pillar page is a central piece of content that serves as the cornerstone for a topic cluster. A topic cluster is a collection of articles or blog posts on related topics within a subject that, together, provide a comprehensive understanding of that subject. MOZ contributor Lauren Fox has published an article explaining why and how you should add pillar... [Read more]

A quality backlink is a link that comes from a high domain authority website that is well-trusted by search engines and searchers alike. 3Q/DEPT has published an article explaining what makes a high-quality backlink. The 3Q/DEPT team says, “SEOs understand that backlinks play an important role in increasing your brand’s organic visibility.... [Read more]

Search Engine Land is hosting a webinar ‘Your Ultimate Paid Search Evaluation Checklist’ on Tuesday, February 7, 2023. The SEL team says, “If you are looking into evaluating your paid search agency’s work or need help with your paid search strategy, tune in to get this Ultimate Paid Search Agency Evaluation Checklist. It covers topics... [Read more]