YouTube, with its strong user base and video distribution capacity, is the best platform to publish your video content. You can establish your brand identity and continue to grow with right YouTube campaigns. Adweek team is hosting a webinar on ‘Create truly impactful YouTube campaigns: Google’s ABCDs of effective creative’ on... [Read more]

When it comes to providing a great browsing experience to your site visitors, there are several elements you need to focus on. And one of the important elements is the page and site loading speed. As we know there are millions of websites dealing with different areas and ours is one of them. So it is important to meet the expectations of the visitors... [Read more]

When it comes to social media platforms, LinkedIn has created a strong identity for the providing a unique platform to the professionals. Since it targets a niche, this platform creates a great marketing opportunity for the brands and marketers. To use LinkedIn optimally you need to understand it well so that you can plan your free and paid campaigns... [Read more]

Creating animated videos is Billion dollar industry, and there is plenty of room for new video providers to offer services in many online venues, such as  [Read more]

The Google Analytics solution provides in-depth analysis of how your web properties are performing. It also guides you on how you can improve your website performance. The RankWatch contributor Muthamil Selvan has shared seven ways to improve your understanding of the Google Analytics reports and increase your productivity. Selvan says, “Experts... [Read more]

Most of the brands find it difficult to keep pace with the changing search algorithms. The best way out to deal with such situation is mastering the form of technical SEO so that you can maintain your brand’s credibility in the search results. Barry Schwartz has posted a video of his interview with Paul Shapiro, Head of SEO at Catalyst. In... [Read more]

If your your competition is winning the most sales, you may want to catch up by adding the high quality unique videos of StockNation 2.0 to your marketing. In this new version, you will find 25,000+ HD videos spread across most popular online niches. This new version of this video collection has many advantages over the popular original. In this new... 

The SEO requirements keep changing with the updates in search engine algorithms. To keep pace with the criteria set by search engines, you need to modify your search marketing policy so that you are not kept out from the results. The Rank Ranger team has published a new episode of ‘In Search’ podcast featuring Barry Schwartz as a special... [Read more]

According to Google, the content that does not add value or knowledge to the web is considered Think Content. The search engine identifies such content and penalizes the websites. The Cognitive SEO contributor Adrian Cojocariu has published a comprehensive guide on avoiding the Google thin content penalty. This detailed guide explains the thin... [Read more]

Search Engine Optimization is an important element in your business journey. Right SEO strategy enables you to create more opportunities for your brand to grow. The Perficient Digital team is hosting a webinar ‘Eric Enge, Rand Fishkin debunk top search myths’ on Thursday, August 8 at 1.00 pm EST. The Perficient Digital team says,... [Read more]

If you are seeking a clear introduction to how to take advantage of video in your marketing, take a look at Successful Online Video Marketing. This fresh guide introduces even the newest beginner to the processes involved in adding video marketing to your marketing tools. In Successful Online Video Marketing, you will find: ► An introduction to effective... [Read more]

Video is an important tool which can accelerate your brand popularity. At every level of your business journey you can deploy YouTube content to achieve better sales. The Content Marketing Institute team is hosting a webinar on ‘How to develop a loyal YouTube audience’ on Wednesday, August 7, 2019 at 2.00 pm EDT. The CMI team says,... [Read more]

Optimum use of social media marketing platforms can help you in reaching out to more people online and expand your business. The leading social networks like Facebook, Instagram and Snapchat present a promising opportunity for the businesses to promote their business. To help marketers understand the importance of a strong social marketing plan,... [Read more]

Regular creation of content is important to keep your audience engaged. At the same time it is a big challenge to create and publish fresh content on the web. But by identifying the techniques to improve your content creation process you can deal with this challenge. The Convince & Convert’s Jay Baer has shared four ways you can improve... [Read more]

Instazign Pro is a new graphics intelligent designer. The creators, Brett Ingram and Mo Latif, say it can cut both the the time required to develop graphics and expense by up to 98%. “Artificial Intelligence” (AI) is a trending concept in marketing today. It makes software easier to use; the software has been designed to do a lot of the... [Read more]

Creativity is an essential skill if you want to flourish your business by acquiring more and more customers and improving sales. You can give an edge to your marketing efforts by putting creativity at work. The Inc. team has shared seven creative business podcasts to help you become more creative in your business. Talking about the podcasts,... [Read more]

By providing a secure browsing experience you can offer a great surfing experience to your visitors. The research statistics say that 82% people do not visit websites that do not have a secure certificate. Quick Sprout team has shared an article on why your website needs HTTPS. Talking about the benefits of the HTTPS, Quick Sprout team says,... [Read more]

If you want to achieve email marketing success, you need to have the tools that tell you about the performance of your different marketing campaigns. For creating strong email marketing campaigns you need to keep close watch on your email subject lines as they give a glimpse of your email. AWeber contributor Liz Willits has shared a useful statistics... [Read more]

As you know, 'Botstar' was released yesterday. It has proven to be a popular tool. Over 500 have been sold. Chat marketing is one of the biggest marketing opportunities of the next few years, but hardly any businesses are using chat automation to reach and connect with their customers... [Read more]

Topic clusters help you to organize and present your blog content to the visitors. The clusters contain the topic and sub topics of your blog for informing your audience what you have to offer them and secondly, to persuade the search engines. es While using topic clusters you interlink your pages in a way that signals to search engines about your... [Read more]

Decision making is a very important element in achieving organizational success. Right decision making ability helps you to create a clear path to put in your efforts in the right directions. Harvard Business Review contributor Mike Erwin has shared six reasons why people make bad decisions. You should read Erwin’s article if you are seeking... [Read more]

The Exposure Ninja team has published a new podcast episode titled ‘Lessons learned from the world’s most successful email marketers’ featuring Liz Willits. Stacey Overton says, “Liz recently conducted an INSANE study which analysed 1,000 emails from the top 100 email marketers in the world right now, in order to try and... [Read more]

The Marketing Land contributor George Nguyen has published a guide to podcast advertising. This guide offers basics to advanced-level tips on venturing into podcast advertising. Nguyen says, “Here are some crucial factors and pointers to get the most out of your podcast ad campaigns. Benefits and drawbacks of podcast advertising Benefits. “We... [Read more]

Understanding customer psychology is a way to discover what they want. By cultivating a deeper insight into the thought process of your prospects and customers you can create a chance to improve your marketing ROI. To help you put human psychology at work in marketing, the Adweek team is hosting a webinar on ‘7 Psychological triggers every... [Read more]