Search intent refers to Internet users’ purpose of a specific online search. Common types of Search Intent include informational, commercial, navigational, and transactional. BrightEdge contributor Millie Reinhardsen has published an article explaining Keyword Search Intent. She says, “Pages that gain the most visibility and attract the most... [Read more]

Link building helps you improve your website’s prospects of getting indexed into the search results. By acquiring quality links, you can continue to get more traffic as well. Semrush contributor Michelle Ofiwe has shared eight link building strategies for marketers. She says, “Backlinks operate like a qualified referral. If you earn a backlink... [Read more]

Google Analytics has been utilized by marketers to better understand campaign performance and help with data-driven decisions for marketing attribution/resource allocation. Click Insight has published an article stating why Google Analytics 4 (GA4) is valuable to marketers. The CI team says, “GA4 is geared towards marketers.1) GA4’s User Interface... [Read more]

John Thornhill is a leading seller of Clickbank products, both as a product creator and as an affiliate. In : Clickbank Superstar, he shows you how he launches successful products on Clickbank. In this simple to follow course on how to ensure you’re successful and legally compliant as a product marketer by making the best use of one of the worlds... [Read more]

Automation is the key to quicker success. It saves you man-hours and continues to grow your business. SEO automation can play an important role in your online marketing process. Search Engine Land contributor Corey Patterson has shared five useful steps to automate your SEO processes using simple programming tactics. She says, “Selecting a marketing... [Read more]

Google continues to update its search algorithm. There have been 12 major algorithm changes announced this year alone. That doesn’t include the hundreds to thousands of other minor updates Google has made to their search engine. Search Engine Journal is hosting a webinar ‘Landing Page SEO Best Practices & Tips For Success’ on Wednesday,... [Read more]

According to Rio SEO, 83% of local consumers use Google Search to find information about local businesses. And 90% make a purchase within one week of their initial search. Search Engine Land contributor Angie Nikoleychuk has highlighted seven local SEO updates that may affect your 2022 planning. She says, “Understanding the changes to local search... [Read more]

Health-related equipment and health programs are popular iamong athletes who need to deal with these sports medicine issues. Websites that offer authoritative information on sports medicinehave an excellent opportunity to market related training programs and equipment related to the content... [Read more]

SEO remains a key driver for business growth today. With a well-thought SEO strategy, you can continue to acquire new customers and boost sales. Search Engine Journal contributor Matt Southern has published an article that highlights 57 SEO insights from Google’s John Mueller. He says, ” Each of these snack-sized servings of Google insider knowledge... [Read more]

Instagram added a link sticker to Instagram Stories, which allows users to add tappable links to their Stories posts. The HubSpot team says, “With the removal of the Instagram Swipe Up feature, Link Stickers are the new kid on the block. But what is an Instagram Link Sticker? How do you use it? What does it look like? Do you need a code or something... [Read more]

Commerce Manager is a platform to manage your catalog and sales on Facebook and Instagram. It helps you to create and manage a catalog, which holds all the items you want to promote on our platforms. Social Media Examiner has published a new video ‘How to Set Up Facebook and Instagram Shops With Commerce Manager’ to help you set up Facebook... [Read more]

Minute Kit cuts out all the technical challenges and gives you 7 completely ready-to-sell products with high-converting lead magnets, download and delivery pages, Upsell & downsell offers. You get all this without even lifting your finger.... [Read more]

By discovering new techniques, you can continue to thrive in the marketing industry and content marketing is no exception. To help you achieve significant content marketing growth, Content Marketing Institute contributor Ann Gynn has shared a list of 17 new, newly updated, and timeless books. She says, “The books on the list aren’t about content... [Read more]

Instagram advertising is a method of paying to post sponsored content on the Instagram platform to reach a larger and more targeted audience. HubSpot contributor Ellen Bartolino has published a step-by-step guide to advertising on Instagram. She says, “If you’ve ever set up a Facebook ad, you’re about 75% of the way there. After Facebook... [Read more]

The social sphere continues to achieve newer heights with the addition of new features to the major social media platforms. HubSpot contributor Caroline Forsey has published an article highlighting 10 social media trends marketers should watch in 2022. She says, “Below, I’ve compiled ten expert or research-backed trends social media marketers... [Read more]

If you have been working online for any length of time, you know that a dozen new products are released every day, each promising to build your online income, usually promising the results won't be a "flash in the pan". Basically, they promise Endless Profits... [Read more]

Influencer marketing helps you to work with influencers to reach your target audience to boost conversions. HubSpot contributor Kristen Baker has published an in-depth article on influencer marketing in 2022. She says, “Influencer marketing is an investment — to get it right, you have to devote time to ensure you find the right influencer to... [Read more]

SEO is an endless journey. You need to keep yourself abreast of what is happening with search engines and content marketing to achieve SEO success. Ahrefs contributor Si Quan Ong has shared 180+ SEO terms and definitions you should know. HE says, “You’ve probably noticed that there’s a lot of jargon and abbreviations in SEO. So we curated... [Read more]

With over 4 billion social media users worldwide, every minute 350,000 tweets are sent, 4,100 clicks on sponsored Instagram posts, 21 million snaps created, and 694,000 videos viewed on TikTok. Digital Marketing Depot has published ‘The Social Media ROI Playbook’ to help you improve your social media marketing performance. The DMD team says,... [Read more]

Stacker 2.0, being released tomorrow by Bryan Winters, is the world's first ever app to generate what he calls Smart Pages. Smart Pages are his proprietary high-tech version of the classic affiliate "bonus page", the kind used in every launch by top gurus to continue their stellar results.... [Read more]

A strong and transparent relationship with your customers can help you strengthen the trust factor resulting in better sales. Merkle contributor Jill Hartling has shared six steps to building better marketing and IT relationship. She says, “Although it can seem frustrating, there are steps that can be taken to help ensure that the product delivered... [Read more]

SEO is the backbone of any business today. It helps you move beyond barriers to attract more and more customers and get more sales done. MOZ contributor Daniel Marks has published a detailed article titled ‘How to Invest in SEO’ to help you make the most of your SEO efforts. He says, “This post will not cover what SEO work is actually... [Read more]

Semrush contributor Michelle Ofiwe has published an article listing 35 insights that Google Analytics can give you about your website. She says, “In Google Analytics, a metric is a single, measurable piece of data. Metrics can appear in sums or ratios. Some common Google Analytics metrics include pages per session, screen views, bounce rate, and... [Read more]

A key to SEO is setting realistic expectations. If you want to rank at the top, you should know this. Watch Neil Patel’s new video ‘How Much Time Should You Spend on SEO in Order to Rank #1?’ to improve your SEO process.  [Read more]

To achieve content marketing, you need to publish your content in a variety of formats. It can be a key driver in converting more prospects into customers. Search Engine Journal has published a new guide called ‘How To Do Content Curation For SEO’. Steven van Vessum says, “After reading this article, you’ll have learned how to get... [Read more]

Google is constantly updating its algorithm. There have been 12 major algorithm changes announced this year alone. That doesn’t include the hundreds to thousands of other minor updates Google has made to their search engine. Search Engine Journal is hosting a webinar ‘Landing Page SEO Best Practices & Tips For Success’ on Wednesday,... [Read more]

Creating engaging content is one of the most important things you need to do to achieve social marketing success. HubSpot has published a new video ‘How To Increase Instagram Story Engagement After Removal Of Swipe Up Feature’ to help you increase engagement on Instagram. The HubSpot team says, “With the removal of the Instagram Swipe... [Read more]