Digital Marketing Predictions for 2021 - IM NewsWatch Newsletter, February 17, 2020
February 17th, 2021 at 6:21 am EST
Wednesday, February 17, 2021
Your Guide to Digital Marketing
Digital marketing is the use of the Internet, mobile devices, social media, search engines, and other channels to reach consumers. Business 2 Community contributor Gregory Reyes has shared an in-depth article on digital marketing. He says, “Here are some types of digital marketing: Content Marketing Email Marketing Social Media Marketing For... [Read more]
Five Digital Marketing Predictions for 2021
Steffen Schebesta, CEO of Sendinblue has highlighted five digital marketing trends for small businesses in 2021. He says, In 2020, small businesses were forced to be nimble to grow and survive. As a result, more small businesses accelerated their digital transformation efforts to quickly and effectively reach customers online. Through all of the... [Read more]
Snapchat Ads: How to Get Started [Video]
Social Media Examiner has published a new podcast episode ‘Snapchat Ads: How to Get Started’ to help you get started with Snapchat advertising. Michael Stelzner says, “Wondering if Snapchat ads are right for your business? Need to diversify your advertising? To explore Snapchat ads, I interview Savannah Sanchez on the Social Media... [Read more]
Instant ProfitStores: affiliate store for Walmart, BestBuy, AliExpress, eBay, Amazon #ad
Victory Akpos has just released Instant ProfitStores, which they describe as “a brand new cloud-based affiliate store-builder app that automatically adds 50 of the hottest products from Walmart, BestBuy, AliExpress, eBay, and Amazon to a ‘done for you’... [Read more]
11 Ways to Grow Your Business with Guest Posting in 2021
With an effective guest posting strategy, you can amplify your brand awareness and build reputable links to grow your website traffic. Search Engine Journal contributor Ron Lieback has shared 11 ways to improve guest posting and grow your business. He says, “In this column, you’ll learn guest posting tips to not only provide your site SEO value... [Read more]
How To Optimize SEO With UGC [Report]
Digital Marketing Depot has published a new report called ‘How To Optimize SEO With UGC’. Download this report to learn how to collect more user-generated content, and how to use it to improve your organic and paid search results. The DMD team says, “Learn why User-Generated Content (UGC) is one of the most effective ways to create... [Read more]
How Retargeting Can Boost Your Online Business?
Growing your online business is all about maximizing lead generation. Considering that the average conversion rates (visitors converted to leads) for online retailers dropped from 3.44% in 2018 to 2.57% in 2019, lead generation is more challenging than you might think. Financial woes might hamper efforts even more. With an average startup capital of... [Read more]
Signature Series PLR by Steven Alvey; “Enough said” #ad
For years, Steven Alvey has been creating PLR products that you can sell as your own. Think of him as your ghostwriter, a skilled and prolific ghostwriter, who now is offering you some of his best work, his Signature Series. Signature Series is a brand new line of premium, gorgeous, high production value PLR courses that you’ll actually be proud to... [Read more]
6 Hottest Digital Marketing Trends To Watch Out For In 2021 [Video]
Alex Cattoni has published a new YouTube video on ‘6 Hottest Digital Marketing Trends To Watch Out For In 2021’. She says, “How do you stay relevant in a world that’s always evolving and constantly innovating? By keeping up with the latest digital marketing trends, of course. While it may feel like you made NO progress in 2020 and... [Read more]
6-Step Guide to Finding Backlinks
SEMrush contributor Connor Lahey has published a 6-step guide to help you find backlinks. This guide will teach you to find backlinks that point to any website so that you can use these insights to power your own link building strategy. Connor says, “We’ll look both at how you can gain an insight into a website’s backlinks to determine... [Read more]
Writing Facebook Ad Copy That Converts [Podcast]
Social Media Examiner has published a new podcast ‘Writing Facebook Ad Copy That Converts’ featuring Molly Pittman. Michael Strlzner says, “Want to write persuasive Facebook ad copy that sells? Wondering how to get your Facebook ads to work better? To explore what marketers need to know about writing Facebook ad copy that converts,... [Read more]
Signature Series PLR by Steven Alvey; “Enough said” #ad
It's a fact: there are more people on Facebook that want and need your product than anywhere else. 'Facebook e-Commerce Mastery' shows how to target them. You just need to find the people who want and need your product and invite them to your store. Unfortunately, on Facebook, without a roadmap, that could be like seeking a needle in a haystack... [Read more]
How to Use LinkedIn for Content Marketing
Social media platforms play a pivotal role in content marketing and promotions. LinkedIn, having more than 720 million members, can be game-changer for your content marketing. Content Marketing Institute’s Chuck Hester has shared three ways to help you use LinkedIn for content marketing. He says, “As LinkedIn’s publishing opportunities... [Read more]
Google My Business & Local SEO in 2021 [Podcast]
Search Engine Journal’s Brent Csutoras has published a new podcast episode ‘Google My Business & Local SEO in 2021’ featuring Loren Baker and Greg Gifford. He says, “First off, they discuss the recent add-ons for Google My Business for auto dealers when it comes to inventory. Second, the ability to sync Google My Business... [Read more]
Guide to Developing Your PPC Strategy
A successful PPC campaign can be created with the help of a goal-oriented strategy. With Search Engine Journal contributor Lisa Raehsler has shared an article highlighting some useful tactics to develop your PPC strategy. She says, “Let’s take a look at each of these five PPC goals and tactics that will help you accomplish each one. Brand Awareness PPC... [Read more]
GoNews: Your own monetized news website #ad
People (in general, not just the internet marketers IM NewsWatch targets) are interested in keeping up with trending news. Keeping up online is the favorite way for many people. That is what accounts for the popularity of 'The Drudge Report' and 'Huffington Post', both of them with millions of visits daily... [Read more]
How We Increased Organic Traffic by 400% with Automation, March 10 [Webinar]
Search Engine Journal is hosting a webinar ‘How We Increased Organic Traffic by 400% with Automation’ on Wednesday, March 10, 2021 at 2.00 pm ET. The SEJ team says, “Want to learn how to increase your ecommerce site’s organic traffic up to 400% and your conversion rate up to 75%? Register now for the next sponsored Search Engine... [Read more]
List of Advanced Google Search Operators
Google’s advanced search operators can help you gain insights to improve your content strategy, SEO audits, and more. Search Engine Journal contributor Brian Harnish has shared a comprehensive list of every advanced Google search operator you need to know. He says, “Here are the advanced Google search commands and operators you need to know. Cache Using... [Read more]
Instagram Pinning (Get More Engagement with IG Pinning Updates) [Video]
Sue B. Zimmerman has published a new YouTube video ‘Instagram Pinning (Get More Engagement with IG Pinning Updates)’. She says, “In my NEW YouTube video I’m sharing how you can strategically pin Instagram™ comments to encourage more engagement on your feed. See how pinning comments not only sparks more engagement, but it actually... [Read more]
Signature Series PLR by Steven Alvey; “Enough said” #ad
If you have a consultancy or marketing agency helping local businesses be effective online or if you are a real estate agent,yourself, then 'Real Estate Video Pro' may be right for you. If this is your market, it's a big one. There are more than 2 million Real Estate Agents and Brokers in the USA. That's a sizeable market, in itself. Add on Canada, UK, and Australia, and there is a huge market of English-speaking real estate professionals who are in need of new clients... [Read more]
Find Out Whether You Need to Rewrite Your Web Content
Well-written quality content is the key to persuade people to take an action. Your content also helps you to establish yourself as an authority in your field. Business 2 Community contributor Amanda Clark has shared an article highlighting six signs of whether you need to rewrite your content. She says, “Web content isn’t meant to last forever.... [Read more]
Are You Using These Content Marketing Channels?
To reach the maximum number of people online, you need to publish your content on a variety of platforms. By doing it, you can extend your reach to more web users. Business 2 Community contributor Molly Ploe has shared a list of top five content marketing channels you should be using in 2021. She says, “The following 5 are all excellent channels... [Read more]
Quick Sprout’s List of Eight Membership Management Software
Quick Sprout’s Lars Lofgren has published a list of best membership management software. He says, “If you run a club, a gym, or any other membership-based entity, then you’ll need membership management software. Without it, you’ll struggle to manage your members, key events, content, and finances. Luckily, there’s plenty of excellent... [Read more]
Signature Series PLR by Steven Alvey; “Enough said” #ad
For years, Steven Alvey has been creating PLR products that you can sell as your own. Think of him as your ghostwriter, a skilled and prolific ghostwriter, who now is offering you some of his best work, his Signature Series. Signature Series is a brand new line of premium, gorgeous, high production value PLR courses that you’ll actually be proud to... [Read more]
Eight Steps to Plan SEO Campaigns for Higher Rankings
Yoast contributor Marieke van de Rakt has shared an eight-step plan to help you an SEO campaign for higher rankings. She says, “A new year asks for a new and improved content SEO strategy! Are you also pumped and full of plans to improve your SEO strategy and start a brand new SEO campaign? In this post, I’ll tell you just how to set up a content... [Read more]
How to Build a Marketing System of Record [Webinar Replay]
Martech Today has published a replay of the webinar ‘How to Build a Marketing System of Record’. The Martech team says, “In this webinar, join Linnie Ciepielowski, Project Manager at Esri, and Melissa Harvey, Senior Product Marketing Manager at Workfront as they demonstrate four key reasons a Marketing System of Record can bring greater... [Read more]
LinkedIn Stories, LinkedIn Company Page Changes, Selling Tools, and More [Video]
Social Media Examiner has published a new video ‘LinkedIn Stories, LinkedIn Company Page Changes, Selling Tools, and More’ featuring Michael Stelzner and LinkedIn expert, Michaela Alexis. Watch this video to explore LinkedIn Stories, company page changes, selling tools, and more with Michael Stelzner and Michaela Alexis. Social Media Examiner [Read more]
Nine SEO Predictions for 2021
SEO remains at the core of online business growth. It helps you to extend your online reach and acquire new customers. Wellspring Digital’s Jon-Mikel Bailey has shared predictions by nine SEO experts on 2020’s impact and SEO priorities for 2021. He says, “These SEOs gave me quite a bit of information to work with, so I will be doing this... [Read more]
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