The Google Ads team has published a new video ‘Google Ads Tutorials: Bidding to Google Analytics 4 Conversions in Google Ads’. The Google team says, “Learn how to import Google Analytics 4 conversions into Google Ads to be used for bidding. For more information about Google Analytics 4 conversions, please see our help center documentation... [Read more]

Content marketing is a creative task that requires constant innovation and research. By adopting the right practices, you can excel in content marketing. Content Marketing Institute contributor Ann Gynn has published an article featuring five misunderstood best practices in content marketing. She says, “Let’s look at five seemingly harmless... [Read more]

A good digital marketing strategy is a comprehensive game plan that outlines how you’ll communicate with your target audience across digital channels. Content Marketing Institute is hosting a webinar ‘Up Your Digital Game’ on Wednesday, March 15, 2023, at 2.00 pm EST. The CMI team says, “Join James Leedom, Marketo Customer Technical... [Read more]

Today, ContentSparks launches a new coaches’ training package Multiple Streams of Income, and as they usually do, they are including PLR rights with your purchase. This means that if you want, you can place your name on this package and sell to others who want to know how to create Multiple Streams of Income for themselves. Of course, that’s... [Read more]

Great social posts take on a life of their own. They get shared, win tons of engagement, and build brand awareness and reputation at a scale that’s difficult to achieve in any other channel. Hootsuite is hosting a webinar ‘Design Social Content Like a Pro’ on Thursday, March 16, 2023. The MarketingProfs team says, “In this webinar,... [Read more]

Keyword research helps you find which keywords are best to target and provides valuable insight into the queries that your target audience is actually searching on Google. Search Engine Land contributor Tom Demers has published an article on using ChatGPT for keyword research. He says, “If you’ve used ChatGPT for any period of time for tasks... [Read more]

A clear view of your customer data can drive successful campaign results. But there are many data solutions to add to the complexity and cost of your martech stack. MarTech is hosting a webinar ‘Maximizing ROAS Through Reduced Latency and Silo Removal’ on Tuesday, March 14, 2023. The MarTech team says, “Join Snowflake, Digital Virgo,... [Read more]

ProfileMate 2.0 (2023 edition) was just released By Luke Maguire. This new 2023 version replaces the 1.0 version that was released first in 2020. Instagram has become a fertile source for prospective customers for marketers in all niches. There are two typical ways to use the power of Instagram: 1. Post a video that advertises your product or service... [Read more]

Pay-per-click is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Neil Patel has published a new video ‘My 5 Favorite PPC Strategies’ talking about his favorite PPC strategies. He says, “Looking to maximize performance with your next PPC campaign? I rely... [Read more]

With budgets shrinking and event costs rising, it’s harder than ever for marketers to break through the noise and get their messages noticed. Adweek is hosting a webinar ‘The Biggest Event Marketing Trends of 2023: High-Impact Ways to Do More With Less’ on Wednesday, March 29, 2023, at 1.00 pm EDT. The Adweek team says, “Hear from... [Read more]

Increasing first-page rankings and organic traffic has always involved guesswork. Experienced marketers know that deciding what content to produce and how to publish it can lead to wasted time, energy, and money. Content Marketing Institute is hosting a webinar ‘SEO: Achieve Page One Rankings in Weeks’ on Thursday, March 9, 2023, at 1.00... [Read more]

GPTVoicer, just released, is a 2-In-1 ChatGPT Powered Application: ➤ GPT Writing Tool ➤ GPT Speech Creator GPTVoicer comes with ready-made DFY Sales Content and a Commercial License. GPTVoicer is a ground-breaking ChatGPT-powered App that creates lightning-fast high quality, error-free content, hundreds of email swipes, video scripts, and sales... [Read more]

HubSpot has published the ‘On-Page SEO Template’ to help marketers plan and execute their SEO campaigns. Save time with content planning and rank higher on Google with the help of this beginner-friendly SEO template. The HubSpot team says, “With this SEO template, you’ll be able to: Organize your on-page SEO strategy Coordinate... [Read more]

A clear content strategy can help you attract your target audience at every stage of the funnel and keep them engaged even after a purchase. Search Engine Land contributor Julia McCoy has published an article featuring major steps to document your content strategy. She says, “Without a steady, solid plan behind you, your content marketing actions... [Read more]

You need quality content to achieve desired results on social media platforms. Images can do wonders when it comes to influencing people on social. Hootsuite contributors Karin Olafson and Tony Tran have published a new cheat sheet ‘2023 Social Media Image Sizes for All Networks’ to help you improve your social media marketing. They say,... [Read more]

Amazon AI Loophole was just launched. You might be tempted to think it's another in the long string of AI products belong launched recently. But this one is different. It's specifically for writing e-books, and it makes the process as simple as writing your grocery list.... [Read more]

Launched by OpenAI in November, ChatGPT is built on top of OpenAI’s GPT-3 family of large language models (LLM) and enables interaction with a model via a conversational user interface. MarTech has published ‘ChatGPT: A marketer’s guide’ to help marketers decide where and how to use the tool for marketing campaigns. Theresa Kushner... [Read more]

Today’s CMOs are growth agents, leveraging their knowledge of the marketplace and customers to design strategies and create new opportunities. Adweek is hosting a webinar ‘A Better Way to Identify Trends and Uncover Blind Spots: Drive Growth With Omnichannel Intelligence’ on Tuesday, March 28, 2023, at 1.00 pm EDT. The Adweek team says,... [Read more]

This is a reminder for the MarTech webinar to be held on March 9, 2023. MarTech is hosting a webinar ‘Build a Winning Marketing Attribution Framework’ on Thursday, March 9, 2023. The MarTech team says, “Join Nani Shaffer, CMO at Channel99 and Ashley Long, Director, GTM Operations and Forecasting at Demandbase, as they discuss: What... [Read more]

This new training shows you how to earn commissions by "giving" regular people (individuals, not businesses) money they are owed. It's not coming out of your pocket. You are helping them get it from the government. This training shows you how to find these unclaimed funds, how to find the people the funds belong to, and how to earn a fee for getting these people their money.... [Read more]

Price optimization is the practice of analyzing customer and market data to find the most optimal price point for a product or service. HubSpot contributor Katrina Kirsch has published ‘The Ultimate Guide to Price Optimization‘. She says, “Our guide is here to help. Each section breaks down basic price optimization concepts so you... [Read more]

Social media metrics are the data points that show you how well your social media strategy is performing. HubSpot contributor Kayla Carmicheal has published an article featuring useful research findings on the social media metrics that marketers track. She says, “Marketers can set their brand’s strategy up for growth and improvement by tracking... [Read more]

AI marketing uses artificial intelligence technologies to make automated decisions based on data collection, data analysis, and additional observations of audience or economic trends that may impact marketing efforts. HubSpot has published a new video ‘Artificial Intelligence: What it Means for You in 2023’ on how AI can be used to improve... [Read more]