An effective search engine optimization (SEO) strategy helps you to grow your online reach and make more sales online. Well-researched SEO techniques can enable you to get more interested customers to your website. Search Engine Guide’s Robert Clough has shared seven effective SEO strategies to help you achieve your business growth. Clough says,... [Read more]

Seer Interactive contributor Katelyn Sidley has published an article on the use of PDFs for SEO. She says, “PDFs have widely been debated in the SEO community as to whether or not they are “bad for SEO”. It’s largely dependent on a few different items which we will cover: Why PDFs may be bad for SEO How to tell if your PDFs are harming... [Read more]

Social Media Examiner has published a new video ‘Facebook Ads for Local Businesses: A Framework for More Revenue’ to help local businesses utilize Facebook ads. The SME team says, “Does your local business need more business? Need a proven Facebook ads strategy? Facebook advertising expert Allie Bloyd shares a framework to create a... [Read more]

Back Friday for Online Marketers (Part 3) Here are several more businesses offering sales for marketers, some ending Black Friday; others beginning then and continuing through next week. Udemy This week, Udemy has reduced the price on many of its courses to $9.99-$14.99. The “retail” price on some of these courses can be $100 or more. But... [Read more]

YouTube video publishing allows you to grow your online reach to your target audience and promote your products. Search Engine Watch contributor Ann Smarty has shared four steps to help you get your YouTube video featured in Google’s featured snippet. She says, “YouTube provides brands with all kinds of unique marketing opportunities, one... [Read more]

Jeff Bullas has published a new podcast episode ‘The New Selling Method That Works’ to help you learn about the new sales techniques. This episode features Carl Gough is the founder and CEO of meetmagic. Listen to the podcast and learn: How success can intersect with your passionate purpose How to set up effective business meetings The... [Read more]

By learning about your competitors in the market, you can plan the marketing strategy that can help you to mark your presence and grow your sales. Search Engine Watch has published a new guide called ‘How to Do Online Competitor Analysis’ to help you do this. The SEW team says, “In this guide, we will take you through the main points... [Read more]

A large number of vendors, marketers, and merchants (aren’t they all the same thing?) are offering sales for Black Friday, some sales continuing through next week. Here are a few. We will have more tomorrow. Wealthy Affiliate The Wealthy Affiliate site is dedicated to teaching and supporting people who are beginning an affiliate marketing career. They... [Read more]

DeepCrawl has published ‘The SEO’s Guide to Google’s Core Web Vitals’. This comprehensive guide covers the following: Page speed up until today Incoming Core Web Vitals What are the Core Web Vitals? How to measure Core Web Vitals How can we improve Core Web Vitals as an SEO? Norledge says, “At the end of May in 2020 Google announced they... [Read more]

Quality website traffic helps you to achieve your online marketing goals. By attracting more and more people to your website, you can grow your sales. Copyblogger contributor Sonia Simone has shared some useful tips to help you attract more visitors to your website. She says, “Unlike search engine optimization, most techniques for social-sharing... [Read more]

Ahrefs contributor Joshua Hardwick has shared an article highlighting 10 SEO myths you should ignore. He says, “Most myths are harmless. Gum takes seven years to digest. Sharks don’t get cancer. Lightning never strikes the same place twice. Unfortunately, the same can’t be said for most SEO myths. At best, they’re slightly misleading.... [Read more]

Not all Black Friday and other holiday specials are for mobile phones and TVs. Some are for various tools you can use to build your business. Here are some Amazon offers we found that you may want to consider for your own business. They may help make 2021 a better year for you. We will have additional offers from other companies tomorrow. Before looking at the product offerings, Amazon is offering you a free Amazon Business account. It has advantages over the personal account you probably have been using... [Read more]

IMPACT’s Jen Barrell has shared a useful article on ‘what should a 2021 content marketing strategy include’. She says, “The atmosphere we’re building a content strategy in isn’t like it was last year. I’ve heard the phrase “these are unprecedented times” so often that it should be turned into a (socially responsible)... [Read more]

The Email on Acid team has published a new white paper ‘Delivering Email Perfection: How Does Your Team Compare?’ to help you improve your email delivery. Download this white paper to learn: The methods being used to test and optimize emails. The adoption rate of automated programs in email marketing. How email frequency impacts the possibility... [Read more]

Search Engine Land’s Barry Schwartz has published a new video on ‘Using data to create pages that get links’ featuring Elie Orgel. says, “The next SEO I sat with to interview is named Elie Orgel, he is the Director of Marketing at Rosenblum Law Firm. He has been doing SEO for about ten years now and works in a pretty competitive... [Read more]

Audio contributes to the engagement viewers feel for your content. That's why it is so carefully used in TV and movies. It can give your marketing content a boost, too. However, one thing you need to be careful about is making sure you have the right to use the audio in the way you want to use it. It wouldn't be pleasant to be sued over a copyright violation... [Read more]

Entrepreneur magazine is hosting a webinar ‘How to Navigate the New Normal in Sales’ on Thursday, December 3. The Entrepreneur team says, “Lots of things have changed over the past year about the way we do business. Many companies have struggled to balance the responsibilities to their company’s bottom line while also taking... [Read more]

Pay-per-click advertising offers you many advantages such as you only pay for the visits you receive, right targeting, and control over your advertising budget. Entrepreneur magazine contributor Imran Tariq has shared a four-step process to help you implement pay-per-advertising. He says, “Consumer spending comprises 70 percent of the economy.... [Read more]

Podcast publishing is a great way to reach your target audience and capture their interest to promote your products and services. Entrepreneur magazine contributor Baruch Labunski has published an article highlighting the 10 commandments of podcasting success. He says, “As you’re searching for just the right microphone, though, there are 10 “commandments”... [Read more]

ProfitEnigma is launched today. Using it, you can start selling your own unique products online, such as: 100% unique eBooks and information products; video courses and training; SEO and backlinks services; Deluxe graphics packs; website design. In addition, it finds hungry leads (non-stop) and funnels them to your offers. It does this using a brand-new optimized process no one else has implemented before... [Read more]

Digital Marketing Depot is hosting a webinar ‘Marketers’ Best Tool in 2021: Why Identity is Key to Picking Up Pieces When Cookies Crumble’ on Thursday, December 3 at 1.00 pm EDT. The DMD team says, “The story of 2020 is nearly complete. A year that brought unprecedented change has left marketers facing what could be an equally uncertain... [Read more]

Rank Ranger has published the new episode of the In Search SEO Podcast titled ‘White Hat Ways to Build Links’ featuring Hayk Saakian. Mordy Oberstein says, “Hayk Saakian joins the podcast to share novel ways to build links, offer value, and stay within Google’s guidelines all at the same time! Creative ways to build links and... [Read more]

Rank Ranger has published the new episode of the In Search SEO Podcast titled ‘Is Amazon Targeting SMBs with Search Ads?’ featuring Jason Dodge. Mordy Oberstein says, “Jason Dodge joins the podcast to share his discovery around Amazon’s use of Search Ads to compete with SMBs: How Amazon might be leveraging Search Ads to compete... [Read more]

Social Media Examiner has published a new video ‘How to Boost Your Facebook Group Engagement’ to help you improve your Facebook marketing efforts with better engagement. The SME team says, “Need more engagement in your Facebook group? Struggling to come up with post ideas? Facebook marketing expert Dana Malstaff, shares four types... [Read more]

SEMrush is hosting a webinar ‘How to Use Competitor Analysis for Your Marketing Strategy’ on Tuesday, December 1 featuring Tristam Jarman and Aaron Dicks. The SEMrush team says, “In the current online marketing landscape, it’s not enough to rely on channel-specific intelligence to run a single-channel activity such as PPC advertising,... [Read more]