Creating a Well-Optimized YouTube Strategy - IM NewsWatch Newsletter, September 7, 2020
September 7th, 2020 at 8:37 am EST
Monday, September 7, 2020
How to Get More SEO Traffic Using The Ubersuggest Chrome Extension [Video]
Neil Patel has published a new video ‘How to Get More SEO Traffic Using The Ubersuggest Chrome Extension’ to help you increase your website traffic wit the Ubersuggest Chrome extension.He says, “Today, I’m going to show you how to use the Ubersuggest Chrome extension to get more search traffic.First off, if you already haven’t,... [Read more]
Four Steps to Creating a Well-Optimized YouTube Strategy
When it comes to online video – you think of YouTube. A strong video marketing strategy backed by YouTube, can help you to enhance your online reach and improve the conversion rate.On BuzzSumo, Ann Smarty has shared four tips to create a well-optimized YouTube marketing strategy for your business.She says, “If you optimize your videos... [Read more]
Engaging Social Media Audience with Niche Celebrations
To achieve social media marketing success, you need to keep your audience engaged. You should explore and try the strategies that work to engage your audience.Digital Marketer contributor has shared Shannon Goodell shared an article on improving social media engagement with niche celebrations.Goodell says, “As a business owner or marketer,... [Read more]
COVID and Marketing Disruption [Video]
Search Engine Land has made available the replay of a recently held webinar on ‘COVID and Marketing Disruption’.George Nguyen says, “Since March, Live with Search Engine Land has provided marketers with an informal way to step outside their organizations and get a feel for the pulse of their industry as it navigates COVID, social... [Read more]
Guide to Building a Successful Video Strategy
Video is one of the most influential elements of marketing. It enables you to deliver your message in a persuasive manner and get desired results.Ezoic contributor Ron Stefanski has shared some useful tips on creating a strong video marketing strategy for your company.Stefanski says, “In this article, we take a look at some of the best ways... [Read more]
QuickSprout’s List of Best Web Hosting for WordPress
QuickSprout’s Lars Lofgren has published a list of the best web hosting for WordPress.Lofgren says, “OUR TOP PICKS FOR THE BEST WORDPRESS HOSTING IN 2020Want to jump straight to the answer? The best web hosting for most people is definitely Bluehost.So you’ve decided to build your site with WordPress.Great choice!Your next step... [Read more]
How to Create 10x Content [Video]
In the process of content creation, both quality and quantity matter. To keep your audience satisfied, you need to supply the content at regular intervals.MOZ has published a new Whiteboard Friday video ‘How to Create 10x Content’ featuring Rand Fishkin.The MOZ team says, “Have you ever tried to create 10x content? It’s not... [Read more]
Ask & Answer Questions About Marketing on Pinterest [Twitter Chat]
Social Media Today is hosting a live Twitter chat on ‘Ask & Answer Questions About Marketing on Pinterest’ on Tuesday, September 8 at 12 pm EDT.The SMT team says, “#SMTLive brings together social media marketing professionals from around the world every week to connect and talk about hot topics in the industry. Join us for an... [Read more]
Multivariate Testing – Everything You Need to Know
VWO defines Multivariate testing as a technique for testing a hypothesis in which multiple variables are modified.In terms of a website, it is an experimentation that leads to modification and testing of multiple elements of a webpage to determine which combination of the page leads to the maximum positive impact on conversion.Shubhi Ahluwalia has... [Read more]
Your 5-Step Plan to Convert More Prospects on Social Media
Social Media Examiner’s Laura Farkas has shared a five-step plan to help you convert more prospects on social media.She says, “Let’s look at a funnel framework you can model to take care of the main elements of your marketing—awareness, interest, demand, and action—so you can land your ideal clients on autopilot.#1: Use Your Ideal... [Read more]
How to Be Authentic When Streaming Live [Video]
When you are streaming live, the biggest challenge you face is – how to connect with your audience and sound convincing.To help everyone planning a live stream, Social Media Examiner has published a new video ‘How to Be Authentic When Streaming Live’.The SME team says, “Are you being too professional during your live streams?... [Read more]
Four Ways to Strengthen LinkedIn Marketing with Video
Video is an irresistible weapon when it comes to marketing and promotion. With quality content, you can continue to persuade more prospects and turn them into customers.Social Media Examiner’s Louise Brogan has shared four useful ways to help you improve LinkedIn marketing with video content.Brogan says, “Want to stand out on LinkedIn?... [Read more]
Your Guide to Keyword Research for SEO
Effective keyword research enables you to discover priority terms, phrases, and questions to optimize your content for SEO.Seer Interactive contributor Ben Ballance has shared a comprehensive article on doing keyword research for better SEO performance.Ballance says, “Keyword research is one of the building blocks of SEO. And, really, any successful... [Read more]
Five Tips to Create SEO-Friendly FAQ Pages
Your website’s FAQ pages can be valuable to improve organic performance. You can do it by optimizing the pages for relevant keywords.Seer Interactive’s Pete Long has shared five useful tips to help you create SEO-friendly FAQ pages for your website.Long says, “FAQ pages should include the most common questions amongst your users.... [Read more]
Your Guide to Posting on Social Media
Blogging Wizard’s Kim Lochery has published a guide called ‘The Best Times To Post On Social Media: The Definitive Guide (With Stats & Facts To Back It Up)’.Read this guide to learn when you should be posting on different social media platforms.Lochery says, “If you’re creating a social media strategy that you hope will... [Read more]
CMI Shares 8 Tools to Optimize Your Old Content
Content Marketing Institute contributor Ann Smarty has shared a list of eight tools to help you optimize your content for new conversions.She says, “I wrote on how to boost organic rankings of your old content. But how do you improve its conversions? Consider this process and these tools.1. Find your higher-ranking pagesHow much current traffic... [Read more]
Preparing for the Uncertain Future for SEO [Podcast]
SEO is the key to your organizational growth today. With the changing search algorithms, you need to keep your SEO strategy dynamic – for best results.Searchmetrics has published a new episode of ‘Voices of Search’ podcast titled ‘Preparing for the Uncertain Future for SEO’ featuring Tyson Stockton and Benjamin Shapiro.The... [Read more]
‘Internal Linking: How to Unlock Your Site’s Hidden Potential’ Webinar September 9 [Webinar]
Link building is an important process to help your website make it to the leading search result pages. Internal linking enables you to improve the site’s usability through anchor texts and boosts page views.Search Engine Journal is hosting a webinar ‘Internal Linking: How to Unlock Your Site’s Hidden Potential’ on Wednesday, September... [Read more]
A Complete Guide to the Google RankBrain Algorithm [Guide]
Search Engine Journal’s Dave Davies has published ‘A Complete Guide to the Google RankBrain Algorithm’ to help you understand Google’s RankBrain Algorithm to improve your SEO rankings.Davies says, “RankBrain is a system by which Google can better understand the likely user intent of a search query. It was rolled out in... [Read more]
Expanded Ecommerce on Facebook & Instagram [Podcast]
Search Engine Journal has published a new podcast episode ‘Expanded Ecommerce on Facebook & Instagram’.Christine Zirnheld says, “Hosts Jess Budde, Greg Finn, and Christine “Shep” Zirnheld are covering all the digital marketing news of the week on this week’s episode of Marketing O’Clock.Plus, why the new CVS ad network... [Read more]
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