Create better content with these strategies - IM NewsWatch, January 7, 2018

January 7th, 2019 at 7:34 am EST


 

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Monday, January 7, 2018

‘Intelligent Search Strategies for Better Conversions in 2019’ Webinar January 24

SEO has been the key driver in helping businesses enhance their global reach. By developing a search engine friendly strategies you can get more done in the new year. The Digital Marketing Depot is hosting a webinar on ‘Intelligent Search Strategies for Better Conversions in 2019’ on Thursday, January 24, 2019 at 2.00 pm EST. The DMD... [Read more]

Improve your sales ratio with these closing phrases

Communication is the key to achieving business success. Especially when it comes to creating a marketing or sales message you need to be persuasive so that the prospects are convinced to make a purchase. HubSpot columnist Emma Brudner has shared 19 closing phrases to seal more sales deals. On the importance of doing research Brudner says, “You... [Read more]

HubSpot’s Guide to Fixing 504 Gateway Timeout Errors

HubSpot has published a comprehensive guide to fixing 504 gateway timeout errors. When your web server does not receive a timely response from another server a 504 Gateway Timeout Error occurs and your website displays this error. Here’s how HubSpot’s Clifford Chi describes this five-step guide. In a world hooked on instant gratification,... [Read more]

Econsultancy shares six creative automotive marketing campaigns

The Econsultancy team has shared six creative automotive marketing campaigns to inspire brands and marketers sharpen their own creative efforts. Econsultancy team says, “Automotive marketing campaigns have come a long way from winding roads and glamorous locations. With today’s discerning consumers increasingly interested in technology... [Read more]

‘Increase Marketing Transparency, Speed and Growth’ Webinar January 8

AdWeek is hosting a webinar on ‘Increase Marketing Transparency, Speed and Growth’ on Tuesday, January 8 at 1.00 pm EST. The AdWeek team says, “All the marketing data in the world isn’t useful if the people who need to use it can’t view, access, or make sense of it. That’s why quick and seamless data integration and visualization... [Read more]

‘The Right KPIs for Account-Based Marketing’ Webinar January 22

AdWeek is hosting a webinar on ‘The Right KPIs for Account-Based Marketing’ on Tuesday, January 22 at 1.00 pm EST. The AdWeek team says, “There’s little doubt among B2B marketers and sellers that account-based marketing works. Still, many organizations are finding themselves challenged to actually execute this kind of strategy successfully.... [Read more]

The state of voice post holidays

Voice was assumed to be the next driver of ecommerce but the things do not show the promising situation around. Econsultancy’s Patricio Robles has reported that only two percent of the Amazon Alexa-powered devices have made purchases using voice this holiday season. Robles has also highlighted some other facts about the state of voice and... [Read more]

Create better content with these strategies

Content creation is a challenging job as you need to venture into the creative dimensions to make your content stand out. To help content marketers enhance the quality of their content, the Content Marketing Institute contributor Ahava Leibtag has shared seven useful strategies based on song writing. Leibtag says, “Here are seven songwriting... [Read more]

Tips to create content marketing brief

A content marketing brief helps you effectively create content by managing the time and efforts. It also enables you set out your content marketing expectations. Content Marketing Institute contributor Daniel Hatch has shared a useful article on creating a good brief for content marketing. Highlighting the importance of a good brief in content... [Read more]

Strengthen your content marketing with these inspiriting quotes

Inspiration and motivation are the keys to achieving success in every marketing form and content marketing is not an exception. Content Marketing Institute contributor Michele Linn has shared 16 quotes to help marketers gain inspiration for enhancing their content marketing efforts. On maintaining energy, Linn says, “Much of the work... [Read more]

Strengthen your business with AI in the new year

Artificial Intelligence (AI) enabled the brands and marketers to take their businesses to newer heights by adding the elements of personalization. ReadWrite contributor Vicek Mohta has shared three ways the AI wave could make your business grow further rapidly. On the role of AI for enabling perception, Mohto says, “Humans can look... [Read more]

On-Page SEO for 2019 [MOZ Video]

Search engine optimization is one of the most essential elements to grow your business and we need to keep our content in tune with the changing algorithms of Google and Bing. The MOZ team has published the Whiteboard Friday video featuring Britney Muller on ‘On-Page SEO for 2019’. The MOZ team says, “Whew! We made it through... [Read more]

‘7 Ways to Use Social Analytics to Maximize Brand Impact: Best Practices to Unlock Value Across Your Business in 2019’ Webinar January 15

AdWeek is hosting a webinar on ‘7 Ways to Use Social Analytics to Maximize Brand Impact: Best Practices to Unlock Value Across Your Business in 2019’ on Tuesday, January 15 at 1.00 pm EST. The AdWeek team says, “Social media analytics are constantly evolving. What initially served as a way to measure popularity—counting... [Read more]

HubSpot shares a list of 17 must-read sales books for beginners

Continuous education is a must for enhancing your skill set and keep your business growing. For enhancing your sales you need to learn the strategies employed by leading brands which can be done with the help of books. HubSpot contributor Aja Frost has shared a list of 17 must-read sales books for beginners.  Frost says, “If you’re... [Read more]

10 Ways to increase your business credit

Maintaining a good credit score is important to strengthen your business and keep it growing.  ReadWrite contributor Susan Guillory has shared 10 strategies to increase your business credit score.  Guillory says, “Consider building your business credit like insurance. Take a few easy steps to increase it, and if one day you decide you do need... [Read more]

Marketing automation in 2019. Things you should know.

Automation is the key to achieving better marketing ROI. It helps you seamlessly stay in touch with the customers and keep the abreast with your offers.  But every new thing comes with the hurdles which we need to cope with or solve. Econsultancy columnist Jeff Rajeck has highlighted major marketing automation obstacles and how marketers are overcoming... [Read more]

Find out how local SEO will change in 2019

With changing search algorithms we need to keep our SEO strategies updated. In the recent past, the local SEO has started playing a pivotal role in helping businesses get more customers.  Econsultancy columnist Nikki Gilliland has highlighted three trends that may impact the local SEO in 2019.  Talking about the live inventory feeds, Gilliland... [Read more]

You need to pay attention to these influencer marketing trends

Influencer marketing is reaching new heights due to its affordable budget requirements. The rise of social media platforms and increasing number of social audience plays key role in driving the influencer marketing trends.  To help marketers make themselves ready for the influencer marketing plans, Econsultancy columnist Patricio Robles has shared... [Read more]

‘Amplify the Impact of Gen V(ideo): Embrace the New Generation of Creators’ Webinar February 7

AdWeek is hosting a webinar on ‘Amplify the Impact of Gen V(ideo): Embrace the New Generation of Creators’ on Thursday, February 7 at 1.00 pm EST. The AdWeek team says, “The democratization of creativity is happening everywhere. New technologies have enabled professional video production at a fraction of the cost. Digital-native... [Read more]


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