Courses to strengthen your social media marketing skills - IM NewsWatch, July 15, 2019

July 15th, 2019 at 9:17 am EST


 

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Monday, July 15, 2019

‘How to Jumpstart a B2B Influencer Marketing Program’ Webinar July 17 [Webinar]

The Content Marketing Institute team is hosting a webinar on ‘How to Jumpstart a B2B Influencer Marketing Program’ on Wednesday, July 17, 2019 at 2.00 pm EDT. The CMI team says, “In this information rich and entertaining presentation, B2B Influencer Marketing expert Lee Odden will highlight the essential steps to launching an influencer... [Read more]

2019 online ad spend to grow 4.7% [Report]

The Social Media Today’s Emma Wiltshire has shared an infographic highlighting some useful digital marketing growth statistics for 2019. Here are the key findings: The global online ad spend will grow by 4.7% in 2019Location-based marketing will grow by 14% and reach 24 billion43% advertisers plan to increase their investment in influencer... [Read more]

Strengthen your social media marketing with these courses

Continuous learning can help you stand out in the social media marketing game. The evolution of online learning platforms have brought new opportunities for the marketers to enhance their performance. The Social Media Today contributor Larry Kim has shared seven social media marketing courses for you. Kim says, “I’ve rounded up... [Read more]

‘The Content Marketing Magic Bullet to Maximizing Email Deliverability & Impact’ Webinar July 24 [Webinar]

The Content Marketing Institute team is hosting a webinar on ‘The Content Marketing Magic Bullet to Maximizing Email Deliverability & Impact’ on Wednesday, July 24, 2019 at 2.00 pm EDT. The CMI team says, “The future of email and brand extension lies in an initiative called BIMI (Brand Indicators for Message Identification) and... [Read more]

Are you making these Facebook advertising mistakes?

Social media marketing and advertising are the two ways you can reach out to more people online and convert them into customers. With their wide audience base, Facebook and Instagram are the two dependable platforms when it comes to social media advertising. To help you strengthen your Facebook ads, the Duct Tape Marketing’s John Jantsch... [Read more]

How to win your clients in bulk [Podcast]

Customer acquisition and retention is one of the most challenging tasks businesses are facing today. To convert prospects into customer you need the right set of skills. The Duct Tape Marketing’s John Jantsch has published a new podcast episode ‘How to win your clients in bulk’ featuring Jeanna Pool. Listen to this podcast... [Read more]

Improve your social media marketing knowledge with these podcasts

Continuous learning is the key to improved marketing performance. Today we have multiple learning resources in the forms of newsletters, blogs, videos and podcasts. Sometimes it becomes difficult decide which resources are apt for you. To help you in such a situation, the HubSpot contributor Sophia Bernazzani has shared a list of 13 podcasts that... [Read more]

How to target featured snippet opportunities [Video]

The MOZ team has published a Whiteboard Friday video titled ‘How to target featured snippet opportunities’ featuring Britney Muller. The featured snippets allow you to get a special spot in the search engine results and improve your site visits. Watch this video to enhance your search engine marketing. Muller says, “Today,... [Read more]

Tips to optimize your product pages

To enhance your online sales you need to make sure that your product listing is included in the search engine results. From image tagging to right keywords, everything plays an important role in SEO. The Quick Sprout team has published an article highlighting some useful ways to optimize your website’s product pages. The Quick Sprout team... [Read more]

Six ways to speed up your Internet connection

The How-To Geek contributor Tim Brooks has shared a six-step guide to improve your Internet connection speed. Brooks says, “Depending on your Internet Service Provider (ISP), you can often get faster speeds by calling them (or visiting their website) and upgrading to a more expensive plan. Your monthly bill will go up, but so will your speed.... [Read more]

Improve your WordPress experience with these tips

When it comes to website designing and publishing, WordPress secures highest score in providing a dynamic and simple experience to its users. The Quick Sprout team has shared 10 tips for the WordPress users. The Quick Sprout team says, “Some of you may have been using WordPress for a while. Others might have had some failed sites and need... [Read more]

‘B2B site search best practices: giving customers what they need, when they want it’ Webinar July 25 [Webinar]

Digital Marketing Depot is hosting a webinar on ‘B2B site search best practices: giving customers what they need, when they want it’ on Thursday, July 25, 2019 at 1.00 pm EDT. The DMD team says, “Join us to learn how Acuity Brands — the largest manufacturer of lighting and lighting control systems in North America — completely rebuilt... [Read more]

How to build a comprehensive data strategy [Webinar Replay]

The Digital Marketing Depot team has made available a replay of the webinar ‘How to build a comprehensive data strategy’. The DMD team says, “Join SiriusDecisions and Openprise experts as they share best practices in developing a comprehensive strategy to address data quality issues. Attend this live webinar to learn: How... [Read more]

Two ways YouTube is helping its creators

YouTube has been a great tool for the video creators to get a wide audience online and strengthen their promotional efforts. The company’s Chief Product Officer Neal Mohan has announced new initiatives of YouTube for supporting its video creators by helping them to make more money online and more. Mohan says, “Early last year, creator... [Read more]

Why search is no longer all about Google [BBC]

The BBC’s Mark Ward has published an article ‘Why search is no longer all about Google’. In his article Ward explains how the Internet has grown beyond Google. Ward says, “Once upon a time, Google was the beginning and end of life online. If you could not find what you wanted by typing a few words into that familiar... [Read more]

How to build a Google Tag Manager monitor [Video]

Simo Ahava has published a video titled ‘How to build a Google Tag Manager monitor’ on his blog. You can watch the video on https://www.simoahava.com. Along with the video, Ahava has also published an in-depth article on building a Google Tag Manager monitor. Talking about the article, Ahava says, “In this article, Mark... [Read more]

How to fix your site after a Google core update [Video]

Rusty Brick has published a video on ‘How to fix your site after a Google core update’ featuring Lily Ray of Path Interactive. In this video Ray shares some useful tips on how to fix a site that was hit by a Google core algorithm update. Brick says, “In this episode I ask Lily about her history in SEO, what she does at Path... [Read more]

Google to launch #AskGoogleWebmasters YouTube video series

The Search Engine Roundtable’s Barry Schwartz has reported that Google is going to launch a new AskGoogleWebmasters YouTube video series. Schwartz has cited Google’s John Muller on this. Muller on his Twitter handle has said, “Hi everyone! We’re going to do another set of short Q&A videos, to answer more of *your*... [Read more]

Improve Your Instagram Marketing with These Captions

Creativity and content matter the most when it comes to achieving marketing success. Whenever you publish content on social media platforms, you need to create the headlines that attract your prospect’s attention. The HubSpot contributor Caroline Forsey has shared a list of 67 Instagram captions to help you create better Instagram posts.... [Read more]

How to grow a really popular marketing blog [Podcast]

The SEM Rush team has published new Marketing Scoop podcast titled ‘How to grow a really popular marketing blog’. Listen to this podcast and learn some useful ways to improve the popularity of your blog. You can listen the podcast on the following link. How to grow a really popular marketing blog SEM Rush  [Read more]

Don’t Make These 3 Mistakes When Sending a Cold Email [Video]

The Entrepreneur magazine team has published a video featuring Andrea Hardalo. In this video Hardalo shares information on common cold emailing mistakes. Watch the video to learn about these mistakes. Hardalo says, “Is no one answering your cold emails? You might be making these common mistakes to make your cold emails less effective.  Your... [Read more]

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